# Business Studies Grade 11 Eastern Cape November 2014 Memo

> Grade 11 Business Studies memorandum from the Eastern Cape November 2014 (English), 26 pages. Read online or download the free PDF.

- Page: https://www.hlayiso.com/library/bstd-gr11-memo-nov2014-eng/cffc33dd-11f2-43c0-be94-1fe02f6b7600
- Updated: 2026-09-27
- Subject: Business Studies
- Grade: Grade 11
- Document type: Memorandum
- Year: 2014
- Exam period: Eastern Cape November
- Curriculum: CAPS
- Pages: 26

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Business Studies · Grade 11 · Eastern Cape November · 2014. Memorandum, 26 pages. Read online or download the PDF.

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                          NATIONAL
                     SENIOR CERTIFICATE

                           GRADE 11

                      NOVEMBER 2014

                    BUSINESS STUDIES
                      MEMORANDUM

MARKS:   300

                   This memorandum consists of 26 pages.

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2                                     BUSINESS STUDIES                           (NOVEMBER 2014)

 NOTES TO MARKERS

 1.    Candidates’ responses for SECTIONS B and C must be in full sentences. This
       will depend on the nature of the question.

 2.    A comprehensive memorandum has been provided, but this is by no means
       exhaustive. Due consideration should be given to an answer that is correct but:
            Uses a different expression from that which appears in the memorandum
            Comes from another source
            Is correct and original
            Relates to another applicable topic.

       NOTE:         There is no alternative answers for SECTION A.

 3.    Take note of other relevant answers provided by candidates and allocate
       marks accordingly. (In cases where the answer is unclear or indicates some
       understanding, part-marks should be awarded, for example, one mark instead
       of the maximum of two marks.)

 4.    The word ‘sub-max’ is used to facilitate the allocation of marks within a
       question or sub-question.

 5.    The purpose of circling marks (guided by “max” in the breakdown of marks) on
       the right-hand side is to ensure consistency and accuracy in the marking of
       scripts as well as calculations.

 6.    In an indirect question, the theory as well as the response must be relevant
       and related to the question.

 7.    Incorrect numbering of questions or sub-questions will be penalised.
       This is applicable to all the sections of the paper.

 SECTION B

 8.    8.1    If, for example, FIVE facts are required, mark the candidate’s FIRST
              FIVE responses and ignore the rest of the responses. Indicate by
              drawing a line across the unmarked portion or use the word ‘Cancel’.
              NOTE: This only applies to questions where the number of facts is
                        specified.

       8.2    If two facts are written in one sentence, award the candidate FULL
              credit. Point 7 above still applies.

       8.3    If candidates are required to provide their own examples/views,
              brainstorm this come up with alternative answers.

       8.4    USE OF THE COGNITIVE VERB AND ALLOCATION OF MARKS

              8.4.1     All the questions that require candidates to ‘explain/discuss/
                        describe’ will be marked as follows:
                         Heading         2 marks
                         Explanation 1 mark or as indicated in the memorandum
                        The ‘heading’ and ‘explanation’ are given separately to facilitate
                        mark allocation.

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(NOVEMBER 2014)                     BUSINESS STUDIES                                         3

              8.4.2   If the number of facts is not specified, the candidate must be
                      informed by the nature of the question and the maximum marks
                      allocated.

       8.5    ONE mark will be awarded for answers that are easy to recall,
              requires one-word answers, or is quoted directly from
              scenario/case study. This applies to SECTIONS B and C in
              particular.

 SECTION C

 10. 10.1     The breakdown of the mark allocation for the essays is as follows:

              Introduction
              Content                                    Maximum: 32
              Conclusion
              Insight                                          8
              TOTAL                                            40

       10.2   Insight consists of the following components:

              Layout/Structure: (Is there an introduction, body, proper paragraphs
              and a conclusion?)                                                                 2
              Analysis and interpretation: (Learners’ ability to break down the
              question/interpret it correctly to show understanding of what is being
              asked.)                                                                            2
              Synthesis: (What parts of the question would you have included in the
              answer? Are there decisions made from a combination of relevant
              points?) Marks to be allocated using this guide:
              Mostly irrelevant facts: 0; Some irrelevant facts: 1; No irrelevant facts: 2       2
              Originality: (Examples, recency of information, current trends and
              developments.)                                                                  2
                                                                  TOTAL FOR INSIGHT:          8
                                                          TOTAL MARKS FOR FACTS:             32
                                                   TOTAL MARKS FOR ESSAY (8 + 32)            40

              NOTE:
              1.    No marks will be awarded for contents repeated from the
                    introduction and conclusion.
              2.    The candidate forfeits marks for layout if the words
                    INTRODUCTION and CONCLUSION are not stated.
              3.    No marks will be allocated for layout, if the headings
                    ‘Introduction, Conclusion,’ etc. in ‘Insight’ is not supported
                    by an explanation.

       10.3   Indicate insight in the left-hand margin with a symbol e.g.
              (‘L, A, S and/or O’).

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4                                    BUSINESS STUDIES                           (NOVEMBER 2014)

 SECTION A (COMPULSORY)

 QUESTION 1

 1.1 1.1.1       D √√ Deontological theory                                                  (2)

       1.1.2     B √√ The economic environment                                              (2)

       1.1.3     C √√ Critical patch analysis                                               (2)

       1.1.4     D √√ Delphi technique                                                      (2)

       1.1.5     D √√ Sole proprietorship and partnership                                   (2)

       1.1.6     A √√ Product, price, distribution, advertising and publicity               (2)

       1.1.7     D √√ Belbin’s role theory                                                  (2)

       1.1.8     D √√ Interview                                                             (2)

 1.2 1.2.1       Unit cost √√                                                               (2)

       1.2.2     Corporate social investment √√                                             (2)

       1.2.3     Royalties √√                                                               (2)

       1.2.4     Forming √√                                                                 (2)

       1.2.5     Fixed cost √√                                                              (2)

       1.2.6     Leasing √√                                                                 (2)

       1.2.7     Prospectus √√                                                              (2)

       1.2.8     Trade union √√                                                             (2)

 1.3 1.3.1       C √√    Compensation for Occupational Injuries and Diseases Act            (2)

       1.3.2     F √√    Copyright                                                          (2)

       1.3.3     D √√    Stress                                                             (2)

       1.3.4     A √√    South African Bureau of Standards                                  (2)

                                                                  TOTAL SECTION A:          40

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(NOVEMBER 2014)                       BUSINESS STUDIES                                         5

 SECTION B

 QUESTION 2

 2.1    2.1.1     Macro environment √√                                                       (2)

        2.1.2      Economic component √√
                   Technological component √√                                   (2 x 2)     (4)

        2.1.3      Business has no control over this environment. √√
                   Business can only adapt to these changes. √√                 (2 x 2)     (4)

 2.2    2.2.1        Hoho Planations √ – Primary sector √
                     Unathi Timber Products √ – Secondary sector √
                     Nedbank √ – Tertiary sector √
                     Metropolitan √ – Tertiary sector √                          (4 x 2)    (8)

        2.2.2      Primary sector – involves the extraction and cultivation of raw
                    material from nature. √√
                   Secondary sector – involves the processing, transformation of
                    raw material into useful commodities/products. √√
                   Tertiary sector – is responsible for the distribution of goods and
                    services. √√                                              (Any 3 x 2)    (6)

        2.2.3        Intermediaries √√
                     Consumers/Customers √√
                     Suppliers/Providers √√
                     Competitors √√
                     Unions √√                                             (Any 3 x 2)      (6)

 2.3    Advantages of leasing for lessee

         The lessee can obtain the use of expensive assets without a large
          financial outlay. √√
         The leasing company bears the risk of obsolescence and repairs. √√
         The landlord is responsible for maintenance and insurance of the
          assets. √√
         The administration of leasing is simple and quick. √√
         Any other relevant advantage for the lessee. √√              (Any 2 x 2)           (4)

        Disadvantages of leasing for the lessee

         The assets remain the property of lessor. √√
         The lessee is bound by the lease contract even when the business may
          not need the items any longer. √√
         There is a regular amount of rent to be paid. √√
         Any other relevant disadvantage of leasing. √√             (Any 2 x 2)             (4)

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6                                    BUSINESS STUDIES                           (NOVEMBER 2014)

 2.4    Networking √√

            Networking to exchange information. √√
            To decrease duplication √√
            Leads to increased productivity/profit √√
            Entails negotiation and agreements with other influential
             business/interested parties √√
            Help people of different levels and background to interact √√
            Serve as a source of encouragement and motivation. √√
            Any relevant answer.

        Power relationship √√

            This relationship is beneficial to both parties. √√
            Is an association with individuals/other businesses that is seen as an
             important/influential entities. √√
            Also refer to the sharing of power/decision-making in a business. √√
            E.g. agreement between management and workers/trade union √√

        Lobbying √√

            Attempt to influence conditions to suit their business activities through
             other business, organisations and government structures. √√
            When a group of people get together seeking to influence others on a
             particular issue. √√
            Communication with influential people to influence their
             behaviour/decisions/legislation. √√
            From within business, e.g. workers solidarity on a labour issue and
             from outside business, e.g. action groups forcing business to change its
             business practices. √√

        Subheading = 2 marks
        Explanation = Max. 4 mark                                            (Any 6 x 2)   (12)

 2.5                  CRITERIA            PARTNERSHIP               CLOSE
                                                                CORPORATION
        2.5.1    Legal formation      No legal                Founding statement
                                      Formalities/Partnership was used. √
                                      articles √

        2.5.2    Liabilities of       Partners are jointly and Limited liability,
                 members for debts    severally liable for the except where CC
                                      debts of the business √ has more than ten
                                                               members for six
                                                               months or longer √

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(NOVEMBER 2014)                         BUSINESS STUDIES                                        7

        2.5.3     Legal personality       Partners are jointly and CC has own legal
                                          severally liable for the personality.
                                          debts of the business √ Members have
                                                                   limited liability. √

        2.5.4     Continuity              No continuity √           Has perpetual
                                                                    succession i.e.
                                                                    unlimited continuity √

        2.5.5     Sources of capital      Partners provide own      Contribution of
                                          capital or may borrow     members √
                                          capital √
                                                                                      (5 x 2) (10)
                                                                                              [60]

 QUESTION 3

 3.1    3.1.1     Types of packaging

                        Speciality packaging √√
                        Packaging for double use √√
                        Combination packaging √√
                        Kaleidoscopic packaging √√
                        Packaging for immediate consumption/unit packaging √√
                        Packaging for re-sale/multiple packaging √√
                        Environmentally friendly packaging √√            (Any 2 x 1)          (2)

        3.1.2     Requirements of good packaging

                        Catches the eye of the consumers √√ – young people are
                         attracted to packaging. √√
                        Suits the product √√ – the nature of the product suits the way it
                         had been packed. √√
                        Packaging can be tailor-made √√ – for a specific market. √√
                        Promotes the image of the enterprise √√ – the packaging varies
                         with a popular brand. √√
                        Packaging can make a product re-usable and easy to store √√
                         – meals are packed in an easily storable box. √√
                        It should be easily distributed, handle, transport and use √√ –
                         the way it had been packed it suits any situation. √√
                        Any other relevant requirement of packaging.           (Any 3 x 4) (12)

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 8                                       BUSINESS STUDIES                          (NOVEMBER 2014)

     3.1.3    Forms of market

                     Monopoly √√ – there is only one seller who determined the price of
                      the product √√ e.g. Eskom
                     Oligopoly √√ – there are only a few sellers of the product dominating
                      the market, each seller can insist on his own
                      price, √√ e.g. Telkom and Neotel
                     Monopolistic competition √√ – one seller rules or leads the market
                      even though there are other sellers selling the same or similar
                      product/services and consumers are often loyal to the seller’s brand.
                      √√
                     Perfect competition √√ – there are many sellers and buyers, prices
                      are determined by supply and demand. √√                     (Any 2 x 4)        (8)

3.2 3.2.1     Gantt chart

              TASK                 WEEK     WEEK     WEEK      WEEK     WEEK     MEMBER
                                                                                 RESPONSIBLE
                                    1        2        3         4        5
              Registration of
              CC                               √                                 Patrick √
              Raising of
              capital                                   √                        Patrick √
              Staffing                                                           Nceba √
                                                                  √
              Rental contract
              and commun-                               √                        Wilberforce
              ication lines                                                      √
              Stock                                                              Patrick √
                                                        √
              Training of                                                        Nceba √
              staff                            √                                                 (12)

     3.2.2    Value of the Gantt chart

                     Sets out what needs to be done. √√
                     Sets due dates for tasks to be completed. √√
                     Shows the people responsible for specific tasks. √√
                     Indicates the manner in which tasks must be completed. √√
                     Any other relevant value of Gantt charts.                      (4 x 2)         (8)

3.3 Entrepreneurial qualities

         Work with people √√
         Have a positive attitude √√
         Have skills, expertise and aptitude √√
         Prepared to take risks √√
         Creative thinker √√
         Self-motivated / passionate / ambitious person √√
         Any other relevant answer related to qualities of the entrepreneur. (Any 5 x 2)        (10)

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 (NOVEMBER 2014)                    BUSINESS STUDIES                                      9

3.4   Health and safety measures

          Systematic evaluation of the working environment. √√
          Endorsing preventative measures which eliminate reasons for illnesses in
           the workplace. √√
          Giving information on the subject of an employee’s health. √√
          Apply good business practices and economic principles for efficient use of
           resources. √√
          Provide safety working clothes for workers. √√
          Warning signs to be visible to all users of the industry. √√
          Accept any relevant answer to health and safety measures. (Any 4 x 2)         (8)
                                                                                        [60]

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 10                                    BUSINESS STUDIES                          (NOVEMBER 2014)

QUESTION 4

4.1   4.1.1     Difference between business and personal ethics

                     Business ethics is about operating a business in a transparent and
                      responsible manner, where care is taken not to harm the
                      environment and to uplift the community. √√
                     Personal ethics involves the individual choosing to conduct his/her
                      life according to the law and in such a way that he/she is
                      respectful, honest, fair and concerned about others. √√      (2 + 2)     (4)

      4.1.2     Principles of business ethics

                     Social responsibility √√
                     Confidentiality √√
                     Avoiding conflict of interest √√
                     Looking after the environment √√
                     Abiding by international law √√
                     Due care √√
                     Being objective and impartial √√
                     Separate the auditing function from the consulting function √√
                     Any other relevant principle for business ethics.       (Any 4 x 2)      (8)

      4.1.3     Ethics theories

                     Utilitarian theory √√
                     Deontological theory √√
                     Virtue-based theory √√
                     Care theory √√
                     Relative theory √√
                     Objectivity theory √√
                     Rights approach √√
                     Justice approach √√
                     Consequential theory √√
                     Common good approach √√                                 (Any 4 x 2)      (8)

4.2     Requirements for a successful presentation

             Must be well prepared √√
             Consider the audience or target group. √√
             Proper planning of the presentation. √√
             Must focus on the topic of the presentation √√
             Identify the method of presentation to be used √√
             Plan format of the presentation – introduction, body and conclusion √√
             Keep audience interested √√
             Include verbal and non-verbal information √√
             Keep to the allocated time √√
             Any other relevant answer related to the requirements of a good
              presentation of business related information.                (Any 5 x 2)       (10)

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 (NOVEMBER 2014)                       BUSINESS STUDIES                                      11

4.3     4.3.1      Problem-solving steps

                      Identify and analyse the problem √√
                      State desired outcomes / Identify various solutions √√
                      Find the cause of the problem √√
                      Evaluate these various solutions and choose the most
                       appropriate √√
                      Implement the decision √√
                      Evaluate the decision or results after implementation √√
                      Accept any order                                         (6 x 2)      (12)

        4.3.2      Steps in the Delphi technique

                      Carefully select a panel of experts to answer questionnaire √
                      Experts answer the questionnaire anonymous √
                      From the answers of the first questionnaire, a second
                       questionnaire is developed √
                      This continues until the answer provided by the experts show that
                       they agree with one another. √                   (Any 4 x 1)            (4)

4.4     Social community involvement

            Gain the trust of investors √√
            Increasing appeal as an employer √√
            Upliftment programmes can alleviate poverty and other socio- economic
             issues. √√
            Establishment of social networks in communities which increases social
             integration. √√
            Promotion of communities. √√
            Accept any other relevant reasons for social community programmes.
                                                                        (Any 4 x 2)            (8)

4.5     Good business citizenship

            Social responsibility √√
            Environmental sustainability √√
            Economic prosperity √√
            Product stewardship √√
            Procurement √√
            Product access √√
            Dualistic economy, apartheid legacy, poverty and HIV and Aids. √√
                                                                       (Any 3 x 2)            (6)
                                                                                             [60]

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12                                  BUSINESS STUDIES                          (NOVEMBER 2014)

 QUESTION 5

 5.1    5.1.1    Variable costs

                 Raw materials                                R140 000 √
                 + Labour                                     R185 000 √
                 + Packaging materials                        R 8 000 √
                 = Variable costs                             R333 000 √                   (4)

        5.1.2    Fixed costs

                 Insurance                                    R30 000 √
                 + Rent                                       R18 000 √
                 + Cleaning materials                         R10 000 √
                 = Fixed costs                                R58 000 √                    (4)

        5.1.3    Total production costs = Variable cost + Fixed costs

                 Variable costs                               R333 000 √
                 + Fixed costs                                R 58 000 √
                 = Total production costs                     R391 000 √                   (3)

        5.1.4    Production costs per unit

                 Total production costs                       R391 000 √
                 ÷ Number of ready meals                      R 30 000 √
                 = Unit cost of one ready meal                R     13 √                   (3)

 5.2    Employment Equity Act

            Promoting equal opportunities and fair treatment to all employees. √√
            Eliminating unfair discrimination. √√
            Ensuring equal representation of all population groups in all
             occupational categories and levels in the workforce. √√
            Redress disadvantages in employment experienced by designated
             groups. √√
            Implement affirmative action measures to redress the disadvantages in
             employment experienced by designated groups. √√
            It provides for employees to refer unresolved disputes to the CCMA.
            Empowers the Director-General to impose fines. √√
            Any other relevant purpose of the EEA.                        (Any 5 x 2)    (10)

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(NOVEMBER 2014)                       BUSINESS STUDIES                                      13

 5.3    5.3.1     Employment contract

                      An employment contract is a formal written agreement between
                       an employer and the employee. √√
                      Stating the various terms and procedures etc. regarding his/her
                       conditions of service and code of conduct. √√                          (2)

        5.3.2     Details in the employment contract

                      Name and address of the employer and the employee. √√
                      Detailed job description √√
                      The employee’s place of work √√
                      Basic salary, working hours, and overtime √√
                      Deductions from the salary – income tax, pension, UIF etc. √√
                      Housing and car allowances √√
                      Termination of contract √√
                      Code of conduct. √√
                      Any other relevant answer related to employment contracts.
                                                                           (Any 5 x 2)      (10)

        5.3.3     Differentiate job description and specification

                      Job description – Describes the duties/job and responsibilities of
                       the employee specific to the job. √√
                      Job specification – The knowledge, skills and experience a
                       person must have to be able to carry out the tasks described in
                       the job description. √√                                   (2 + 2)      (4)

 5.4    Causes of conflict

            Scarce resources √√ – when businesses have few resources. √
            Gender bias √√ – when management favours workers of a specific
             gender conflict can arise. √
            Weak leadership √√ – workers may become disillusioned with
             management. √
            Social factors √√ – workers from different cultures may have difficult
             working relationships if they are not properly informed about each
             other’s culture. √
            Lack of teamwork √√ – if a member of a team believes his views are
             better to that of colleagues. √
            Poor communication √√ – conflict may arise if workers are not kept
             informed of developments in the workplace. √
            Discrimination √√ – when one member is treated differently. √
            Unfair treatment √√ – when only one member can benefit from the
             business √
            Personality clashes √√ – people who struggle to work together. √
            Different values √√ – working on Sundays √
            Any other relevant to causes of conflict when two or more employees
             work together.                                              Heading (2)
                                                              Explanation/Example (1)
                                                                           (Any 4 x 3)      (12)
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14                                  BUSINESS STUDIES                         (NOVEMBER 2014)

 5.5    Advantages of induction programme

            It allows new employees to settle in quickly and become productive and
             efficient employees. √√
            It increases motivation and enthusiasm. √√
            It reduces staff turnover, lateness and absenteeism. √√
            It develops leadership and guidance. √√
            It ensures that all rules and regulations are known and understood. √√
            It reduces the need for long-term training and skills development. √√
            Any other relevant answer to the advantages of induction programme.
                                                                           (Any 4 x 2)    (8)
                                                                                         [60]

 QUESTION 6

 6.1 Elements of a successful team

           Purpose and goals √√
           Interdependence √√
           Commitment √√
           Accountability √√                                                  (4 x 2)     (8)

 6.2 Advantages of quality control

           Production costs are kept low and wastage is reduced. √√
           Customer satisfaction is improved as final goods and services meet
            quality standards and customer expectations. √√
           Workers are motivated because they know what is expected of them. √√
           Manufacturers provide salary and wages incentives for quality work and
            implement strict quality-control measures. √√
           Quality control reveals poor performance by workers and faulty
            machines. √√
           Quality assurance further enhances the performance of workers in that
            they are motivated to work in an environment where quality is a
            priority. √√                                                  (Any 5 x 2)    (10)

 6.3 Techniques to manage change

           Involve everyone. √√
           Encourage support. √√
           Access the cultural landscape. √√
           Communicate the message. √√
           Prepare for the unexpected. √√
           Perseverance √√
           Reward. √√
           Transferring ownership to a working team. √√
           Knowing the environment. √√
           Showing a passion for their beliefs. √√
           Building strong teams. √√
           Challenging the existing knowledge within the organisation. √√(Any 6 x 2)    (12)

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(NOVEMBER 2014)                     BUSINESS STUDIES                                       15

 6.4 Stages of team development

           Forming √√ – getting to know each other. √
           Storming √√ – true characters starting to show, perhaps with first round of
            conflict. √
           Norming √√ – settling and reconciliation. √
           Performing √√ – working as a team towards the goal. √
                                                                        Heading (2)
                                                           Explanation/description (1)
                                                                                 (4 x 3)   (12)

 6.5 Advantages of outsourcing for the outsourcing business

           The business’s personnel costs are lower. √√
           The outsourcing business does not have to employ expensive specialised
            staff. √√
           Its taxes are lower because the producers are independent
            contractors. √√
           Production time is shortened. √√
           There is flexibility to change third-party vendors whenever necessary. √√
           The vendor’s expertise is useful. √√
           The business can save money instead of spending it on specialised
            equipment. √√
           Any other relevant advantage of outsourcing to outsource business.
                                                                           (Any 5 x 2)     (10)

 6.6 Causes of stress in the workplace

           Work overload / unrealistic targets. √√
           A lack of power or influence. √√
           Long working hours. √√
           Lack of finances, human resources or physical resources. √√
           Change in a job description, in management, in technology or in the
            economy. √√
           Confrontations and conflict. √√
           An inadequately trained person. √√
           Any other relevant cause of stress in the workplace.          (Any 4 x 2)       (8)
                                                                                           [60]

                                                                  TOTAL SECTION B:         180

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16                                     BUSINESS STUDIES                         (NOVEMBER 2014)

 SECTION C

 QUESTION 7

 7.1    Introduction

            There are three sectors involved in production and distribution, namely
             the primary, secondary and tertiary sectors. √
            They operate interdependently. √
            All three is necessary for the smooth functioning of trade. √
            Any applicable introduction.                                        (3 x 1)      (3)

 7.2    Primary sector

            Involves the extraction of products / raw materials from natural
             resources. √√
            Examples: Agriculture, forestry, fishing and mining. √√               (2 x 2)    (4)

 7.3    Secondary sector

            Involves the processing of raw materials extracted from the primary
             sector √√
            It consists of the manufacturing and construction industries. √√
            Goods manufactured in this sector are either finished or semi-finished √√
            Example: Mondi manufactures paper from wood. √√                 (Any 2 x 2)      (4)

 7.4    Tertiary sector

            Consists of distributors as well as services √√
            Facilitates the flow of goods and services from primary and secondary
             sectors to customers √√
            Adds value to goods and services, by bringing them to customers and
             making them available in the right quantities and at the right time.√√
            Examples: Traders, transport, communication, etc. √√                             (4)

 7.5    Interrelatedness/Links between the sectors

        7.5.1    Primary Sector

                        In the primary sector, there are farmers who need seed and food
                         stock produced by other farmers. √√
                        The primary sector is also dependent on the secondary sector for
                         manufactured goods such as machinery, equipment, etc. √√
                        The primary sector needs transport and financing provided by the
                         tertiary sector. √√

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(NOVEMBER 2014)                       BUSINESS STUDIES                                      17

        7.5.2     Secondary Sector

                      The secondary sector is dependent on the primary sector for the
                       raw materials that are processed into more useful products, e.g.
                       wool jackets. √√
                      The secondary sector also rely on the tertiary sector for the
                       provision of a variety of services e.g. warehouses for the storage
                       of goods √√
                      In the secondary sector, there are manufacturers of components
                       that are used by other manufacturers’ in their final products. √√

        7.5.3     Tertiary Sector

                      In the tertiary sector, retailers are dependent on wholesalers for
                       the supply of their stocks. √√
                      The tertiary sector is also dependent on the secondary sector for
                       manufactured goods such as office machines, office furniture,
                       stationery, etc. √√
                      The various services of transport, communication, financing,
                       insurance and advertising are provided to the primary and
                       secondary sectors. √√

                  Backward link

                      Means that businesses in a sector buy products or services from
                       another sector’s business within the same sector. √√
                      Example is foods bought by food manufacturers in the secondary
                       sector from farmers or coal bought by steel producers from coal
                       mines in the primary sector. √√
                      Manufacturer of clothing buys zips and buttons from other
                       manufacturers. √√

                  Forward link

                      A forward link means that businesses in a sector sell their
                       products or services to another sector or to businesses within the
                       same sector √√
                      Example: Cotton sold by cotton farmers to spinning and weaving
                       factories. √√
                      Example of selling within a sector: Tyre manufacturers sell tyres
                       to car manufacturers. √√
                                                    (Maximum of 4 marks per link) (4 x 5)     (20)

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18                                   BUSINESS STUDIES                        (NOVEMBER 2014)

 7.6    Conclusion

            Sectors do not operate in isolation. √
            The economy of the country would not operate without this
             interrelatedness of the economic sectors. √
            The participants in the economy they make sure of the real and money
             flow to boost our economy. √
             (Any applicable conclusion)                                  (Any 2 x 1)         (2)
                                                                                             [40]

        BREAKDOWN OF MARKS

        Details                     Maximum Reduced            Maximum            Total
        Introduction                                              3
        Sectors                         20        Max. 12
                                                                   30             Max.
        Interrelatedness                30        Max. 20
                                                                                   32
        Conclusion                                                  2
        INSIGHT*(LASO)
        Layout                                                                      2
        Analysis,                                                                   2
        interpretation
        Synthesis                                                                   2
        Originality,                                                                2
        examples
        TOTAL MARKS                                                                 40

        *LASO –       For each component
                      Allocate 2 marks if all requirements are met.
                      Allocate 1 mark if only some of the requirements are met.
                      Allocate 0 marks where requirements are not met at all.                [40]

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(NOVEMBER 2014)                         BUSINESS STUDIES                                      19

 QUESTION 8: BUSINESS OPPORTUNITIES

 8.1    Introduction

            There are factors which you take into consideration when deciding
             about the form of ownership you want to establish. √
            You need also to look at the advantages and disadvantages of
             establishing such a business. √
            It is wise to take an informed decision on the form of ownership you
             want to establish. √                                         (Any 2 x 1)         (2)

 8.2    Factors to be considered before you choose the form of ownership.                     (2)

        8.2.1     Registration of the business √√

                      The formation of the form of ownership differs according to the
                       nature of the business. √
                      Look at the complicated documents which must be completed in
                       order that you can run such a business √
                      You need to look on how to register such a business. √
                      Example in establishing a sole trader there are no legalities. √.:

        8.2.2     Capital √√

                      The nature of a business determines the size of the capital
                       needed to establish such a business. √
                      For example with a close corporation the capital is limited to
                       what the members had contributed. √

        8.2.3     Capacity and growth √√

                      Limited capital could restrict the long term growth of the
                       business. √
                      The growth of the business depends on the members of the form
                       of ownership. √
                      Loans can be provided by members, in others debentures can
                       be sold to gain extra capital. √

        8.2.4     Legislation √√

                      The business does not have a separate legal entity, which
                       implies that the partners might be more cautious and less
                       prepared to take risks.√
                      Legislation guides the form of ownership you choose and the
                       route to follow. √                                        Max.        (12)

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20                                   BUSINESS STUDIES                            (NOVEMBER 2014)

 8.3 PARTNERSHIPS

       8.3.1    Description

                    Formed by two (2) up to twenty (20) people who contribute
                     capital, skills, and labour, to run the business for the benefit of
                     them all. √√
                    No distinction is made between the personal assets of partners
                     and those assets of the business or partnership. √√              Max. (4)

       8.3.2    Advantages

                    Partners have access to joint knowledge and skills. √√
                    Workload and responsibility is shared. √√
                    More partners can be added. √
                    Resources are shared. √√
                    It is cheap and easy to establish a partnership √√
                    Up to twenty partners can contribute money or capital. √√     Max.      (4)

       8.3.3    Disadvantages

                    Personal savings at risks. √√
                    Partners are jointly and severally liable for the debts of the
                     business. √√
                    Complicated management between partners. √√
                    There can be a lack of capital and cash flow. √√
                    Partners have unlimited liability for the debts of the business. √√
                    When there is change in the partnership i.e. when one partner
                     dies the partnership dissolves and a new one must be
                     formed. √√
                    A partnership is not a legal person; it can be sued. √√        Max.    (4)

       8.3.4    Details of the Partnership agreement

                    Interest paid in capital of each partner. √√
                    How disputes will be resolved. √√
                    Salaries paid to partners. √√
                    Name of partners and partnership. √√
                    Type of business it will be. √√
                    Proportion in which the profit or losses are to be divided. √√
                    Amount of withdrawals and who has withdrawal rights. √√
                    Leave agreements. √√
                    Duties of each partner. √√                                     Max.    (12)

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(NOVEMBER 2014)                      BUSINESS STUDIES                                        21

 8.4    Conclusion

            A partnership is the suitable form of ownership for two partners. √√
            Choosing the suitable form of ownership is a crucial aspect as you
             have to consider the advantages and disadvantages. √√               Max.        (2)

        BREAKDOWN OF MARKS

        Details                     Maximum Reduced           Maximum        Total
        Introduction                                             3
        Factors to be                   12
        considered
        Partnership: advantages         12
                                                     28           28         Max.
        and disadvantages
                                                                              32
        Formation of the                12
        partnership
        Conclusion                       2                        2
        INSIGHT*(LASO)
        Layout                                                                    2
        Analysis,                                                                 2
        interpretation
        Synthesis                                                                 2
        Originality,                                                              2
        examples
        TOTAL MARKS                                                           40

        *LASO –       For each component
                      Allocate 2 marks if all requirements are met.
                      Allocate 1 mark if only some of the requirements are met.
                      Allocate 0 marks where requirements are not met at all.               [40]

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22                                   BUSINESS STUDIES                           (NOVEMBER 2014)

 QUESTION 9: BUSINESS ROLES

 9.1    Introduction

            Workers have more bargaining power when they stand together. √
            Workers use trade unions as a tool for collective bargaining and
             negotiating better working conditions. √
            They are the mouthpiece of the working class. √
            Trade unions are established by employees with the aim of regulating
             conflict in the workplace. √                                 (Any 3 x 1)       (3)

 9.2    Role of trade unions

            Resolve employee grievances and disputes. √√
            Prevent the retrenchment of workers. √√
            Be part of the decision-making processes. √√
            Strengthening union power by increasing membership. √√
            Strikes are used to pressurise the governments or employers to change
             policies. √√
            The object of collective bargaining is to obtain an agreement between
             the trade union and employer which will prevent strikes. √√
            Strikes are used as a last resort during the negotiation processes. √√
                                                                        (Any 10 x 1) (10)

 9.3    Types of strikes

            Wildcat strike √√ – is where workers strike without the sanction of the
             trade unions. √√
            General strike √√ – strikes that involve all workers. √√
            Sympathy strike √√ – is a small scale version of a general strike in
             which one group of workers refuses to cross a picket line established
             by another. √√
            Partial strike or slowdown √√ – is a tactic that is also often used. √√
            Picketing Strike √√ – is when workers go picketing during certain times
             to put pressure on negotiations. √√
            Sit-in strike √√ – is where the workers occupy the workplace so that no
             working process can takes place. √√                            (Any 12 x 1)   (12)

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 9.4    Functions of the trade unions:

            Protects the fundamental rights of the employees. √√
            Acts on behalf of members in dispute resolution. √√
            Monitors the implementation of matters affecting legislation. √√
            Trade unions strive to improve the working conditions of employees. √√
            Takes part in the collective bargaining process. √√
            Negotiates on behalf of membership for better wages and other
             benefits √√
            Educating shop stewards on how to carry out their tasks in the
             unions. √√                                                   (Any 10 x 1) (10)

 9.5    Conclusion

            Trade unions are playing an effective role in the well-being of members
             or employees. √√
            Membership to the trade union is vital so the workers rights can be
             protected. √√                                                 (Any 2 x 1)       (2)

        BREAKDOWN OF MARK ALLOCATION

        Details            Maximum       Reduced to      Subtotal       Total
        Introduction                                         2
        Role of trade          10
        unions
        Different types        12
        of strikes                                             28          Max. 32
        Functions of           10
        trade unions                          28
        Conclusion              2                              2
        INSIGHT:
        Layout                                                                  2
        Analysis,                                                               2
        interpretation
        Synthesis                                                               2
        Originality,
                                                                                2
        examples
        TOTAL
                                                                              40
        MARKS

        *LASO –       For each component:
                      Allocate 2 marks if all requirements are met.
                      Allocate 1 mark if only some of the requirements are met.
                      Allocate 0 marks where requirements are not met at all.               [40]

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24                                   BUSINESS STUDIES                           (NOVEMBER 2014)

 QUESTION 10

 10.1   Introduction

          Businesses must follow a step-by-step process to ensure that the most
           suitable and efficient candidates will be selected for a post. √
          It ensures that the aim and objective of the business are achieved and
           proper planning of human resources is done. √
          Human resources management is one of the business functions that
           contribute to the success of the business. √
          Any other relevant introduction related to human resource function.
                                                                            (Any 3 x 1)     (3)

 10.2   Recruitment

          The job analysis must be done, e.g. the job description and job
           specification. √√
          Determine the key performance areas of the specific job. √√
          The human resources manager must decide on the specific source to be
           used to advertise the position. √√
          The two kinds of sources are internal or external. √√
          The internal source is when the candidate is sourced from within the
           business. √√
          The external source is when the business makes use of advertising,
           educational institutions, head hunting, etc. √√
          Any other relevant answer about recruitment.                   (Any 2 x 2)       (8)

 10.3   Selection

          The human resources manager must formulate short-listing criteria for
           the applicants. √√
          Read through application forms and curriculum vitae (CV) from
           applicants for the post. √√
          The HR manager compiles a short list of all candidates who meet the
           requirements for the job. √√
          Inform unsuccessful candidates about the outcome of their
           application. √√
          The HR manager invites the candidates who were short-listed to an
           interview. √√
          Candidates may also ask to complete certain tests, e.g. personality tests,
           aptitude tests and/or skills tests. √√
          The successful candidate is informed in writing, that he/she is
           appointed. √√
          The successful candidate will receive a written contract and he/she must
           sign it. √√
          Any other related answer to the selection process.              (Any 4 x 2)      (8)

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(NOVEMBER 2014)                     BUSINESS STUDIES                                     25

 10.4   Placement
         This is the process whereby the new employee is placed in the right
           job. √√
         When the employee who is newly appointed, is placed in the right job
           he/she is more productive. √√
         Specific responsibilities of the position must be defined. √√
         The newly appointed employee may be required to complete
           psychometric tests to determine his/her strengths or weaknesses. √√
         Any other related answer to placement.                        (Any 4 x 2)      (8)

 10.5   Induction

          This is the process whereby the newly-appointed employee works
           efficiently with other colleagues in the business environment. √√
          Induction aims to create realistic expectations and ensure that he/she
           becomes productive. √√
          Give the newly-appointed employee an opportunity to ask questions
           about the work environment. √√
          Identify another worker as mentor to the new employee. √√
          Introduce the new-appointed employee to the rules, regulations and
           code of conduct of the business. √√
          Any other relevant answer related to the induction process. (Any 4 x 2)       (8)

 10.6   Recent examples about legislation:

          Basic Conditions of Employment Act (BCEA) √√ e.g. when considering
           applicants for a permanent or contract post OR compliance in terms of
           the act when drawing up an employment contract. √
          Affirmative Action √√ e.g. consider applicants from disadvantaged
           groups. √
          Employment Equity Act e.g. consider applicants in terms of race, gender
           and equity.
          Skills Development Act √√ e.g. consider development and training. √
          Any other relevant answer related to current legislation when filing a
           vacancy.                                                       (Any 3 x 3)    (9)

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