# Business Studies Grade 12 NSC November 2012 Memo (English) > Grade 12 Business Studies memorandum from the NSC November Exam 2012 (English), 34 pages. Read online or download the free PDF. - Page: https://www.hlayiso.com/library/business-studies-nov-2012-memo-eng/1cb9ffa9-1c19-4907-b04e-c5428536e814 - Updated: 2026-09-27 - Subject: Business Studies - Grade: Grade 12 - Document type: Memorandum - Year: 2012 - Exam period: NSC November Exam - Curriculum: CAPS - Pages: 34 Breadcrumbs: [Home](https://www.hlayiso.com/) › [Library](https://www.hlayiso.com/library) › [Grade 12](https://www.hlayiso.com/library/grade-12) › [Business Studies](https://www.hlayiso.com/library/grade-12/business-studies) › [Business Studies Grade 12 NSC November 2012 Memo (English)](https://www.hlayiso.com/library/business-studies-nov-2012-memo-eng/1cb9ffa9-1c19-4907-b04e-c5428536e814) ## About this document Business Studies · Grade 12 · NSC November Exam · 2012. Memorandum, 34 pages. Read online or download the PDF. Read it free online on the page above; download the PDF from there. ## Document text Text extracted from the PDF. Layout, diagrams and tables may not survive extraction. ### Page 1 Downloaded from hlayiso.com NATIONAL SENIOR CERTIFICATE GRADE 12 BUSINESS STUDIES NOVEMBER 2012 MEMORANDUM MARKS: 300 This memorandum consists of 34 pages. Copyright reserved Please turn over ### Page 2 Downloaded from hlayiso.com Business Studies DBE/November 2012 NSC — homorandum NOTES TO MARKERS 4. Copyright reserved |... . Please turnover = OL, ' For marking and moderation purposes, the followin recommended: Marker: Red | Senior Marker: Green ; Deputy Chief and Chief Marker: — Black/Brown/Pink : Internal Moderator: Orange The numbering of Assessment Standards is in accordance With the principle of progression from Grades 10 to 12, e.g. the first Assessment Standard is 12.1.2. Candidates’ responses must be in full sentences for SECTIONS B and C. This would depend on the nature of the question. A comprehensive memorandum has been provided but this is by no means exhaustive. Due consideration should be given to an answer that is correct but: e uses a different expression from that which appears in the memorandum. . comes from another source. is correct and original. e relates to another applicable LO or AS. NOTE: There are no alternative answers to SECTION A. Please take note of other relevant answers provided by candidates and allocate marks accordingly. (In cases where the answer is unclear or indicates some understanding, part-marks should be awarded, for example, one mark instead of the maximum of two marks.) The word 'sub-max' is used to facilitate the allocation of marks within a question or sub-question. The purpose of circling marks (guided by ‘max' in the breakdown of marks) on the right-hand side is to ensure consistency and accuracy in the marking of scripts as well as calculations. SECTION B 8.1 If for example, FIVE facts are required, mark the candidate's FIRST FIVE responses and ignore the rest of the responses. Indicate by drawing a line across the unmarked portion or use the word ‘Cancel’. NOTE: This applies only to questions where the number of facts is specified. / 8.2 If two facts are written in one sentence, award the candidate FULL ye credit. Point 8.1 above still applies. 8.3 li candidates are required to provide their own examples/views, ic brainstorm this at the marking centre to finalise alternative answers. : % ### Page 3 Downloaded from hlayiso.com Business Studies 3 ' DBE/November 2012 NSC =~ Memorandum s 5 9. SECTION C a 9.41 The breakdown of the mark allocatiog’ for the essays.is as fe Introduction és Content Maximum: 32 Conclusion Insight 8 TOTAL 40 9.2 Insight consists of the following components: Layout/Structure: (Is there an introduction, body, proper paragraphs and a conclusion?) 2 Analysis and interpretation: (Learners' ability to break down the question to show understanding of what is being asked.) 2 Synthesis: (What parts to the question would you have included in the answer? Are there decisions made from a combination of relevant points?) | 2 Originality: (Examples, recency of information, current trends and developments.) [2 TOTAL FOR INSIGHT: | 8 TOTAL MARKS FOR FACTS: | 32 TOTAL MARKS FOR ESSAY (8 + 32) | 40 NOTE: 1. No marks will be awarded for contents repeated from the introduction and conclusion. 2. The candidate forfeits marks for layout if the words INTRODUCTION and CONCLUSION are not stated. 9.3 Indicate insight in the left-hand margin with a symbol e.g. (L, A, S and/or O'} 94 The components of insight are indicated at the end of the suggested answer for each question. 9.5 Mark all relevant facts until the MAXIMUM mark in a subsection has been attained. Write MAX after maximum marks have been obtained. 9.6 At the end of each essay indicate the allocation of marks for facts and marks for insight as follows: (L ~ Layout, A — Analysis, S — Synthesis, O — Originality) as in the table below. CONTENT MARKS Facts 32 (max.) L 2 A 2 i) 2 Va TOTAL 40 ra NOTE: The mark allocation for insight may vary for each essay. Copyright reserved... 2. S Piease turn over ### Page 4 Downloaded from hlayiso.com Business Studies 4 DBE/November 2012 40. 11. 12. 13. 14. Copyright reserved NSC - Memorandum 9.7 When awarding marks for facts, take note of the sub-maxima indicated, especially if candidates do not make use of the same subheadings. Remember, headings and subheadings are encouraged and contribute to insight (structuring/logical flow/sequencing) and indicate clarity of thought. (See MARK BREAKDOWN at the end of each question.) 9.8 If the candidate identifies/interprets the question INCORRECTLY, then he/she may still obtain marks for insight. 9.9 lf a different approach is used by candidates, ensure that the answers are assessed according to the mark allocation/subheadings as indicated in the memorandum, Take particular note of the repetition of facts. Indicate with a R. Subtotals to questions must be written in the right-hand margin. Circle the subtotals as indicated in the breakdown of marks which appears at the end of each question. Only the total for each question should appear in the left-hand margin next to the appropriate question number. Award TWO marks for complete sentences. Award ONE mark for phrases, incomplete sentences and vague answers. Please note that with effect from 2012 (final examination) no marks will be awarded for indicating Yes (vV)/No (vv) in evaluation type questions requiring substantiation or motivation. (Applicable for Section B and C.) With effect from November 2013, no marks will be allocated if the headings “Introduction, Conclusion” etc. in “Insight” is not supported by an explanation. Piease turn over. ### Page 5 Downloaded from hlayiso.com Business Studies 5 DBE/November 2012 NSC — Memorandum SECTION A QUESTION 1 44 14.4.4 DV 44.2 CW 143 Cw 114 AW 1145 Dw 1.1.6 CW 14.7 DW 118 BY 1419 By / 4.1.10 Avy ‘ (10x2) (20) é 12 1.2.1 Product vv 2 > 1.2.2 Repo WwW _, a 7 4.2.3 Brainstorming vv 1.2.4 Public Relations vv 1.2.5 Descriptionvy (5 x 2) (10) 1.3 13.4 FAW 13.2 EW 13.3 BY 13.4 Dw 1.3.5 Gv (5x2) (10) BREAKDOWN OF MARKS QUESTION 1 MARKS | 1.4 20 4.2 10 | 1.3 | 40 | L TOTAL | 40 | TOTAL SECTION A: 40 Copyright reserved Please turn over. : ### Page 6 Downloaded from hlayiso.com Business Studies 6 DBE/November 2012 NSC — Memorandum a SECTION B QUESTION 2 i i 22 Copyright reserved ..... te Please turn.over LO2 ASE - Stand up throughout the feedback session. VV Be polite, confident and courteous/humorous. VV - Listen and then respond. v¥ - Make sure that you understand the question/s before responding. VV - Must always address questions and not the person. vv - Acknowledge good questions. VV Rephrase questions if uncertain. VV - Do not get involved in a debate. VV - Do not avoid the question, if you do not know the answer; refer the question to the audience or other employees. / Rectify if incorrect answers are given.vV - Address the whole audience and not only the person asking the question. WV - Provide feedback as soon as possible after the observed event.vv - Be direct, honest, sincere. VV - Use simple language and support what you say with an example/keep answer short and to the point.vv - Presenter must encourage questions from the audience. VV - Do not allow any one member of the audience to dominate the discussion VV - Note/write down the questions asked to be able to respond correctly.vV ~ Challenges during feedback should be studied to improve future presentations. VV Feedback can be given orally or in writing. Vv - Anticipate the questions and prepare possible answers beforehand.vy - Questions should be addressed in an orderly manner. Vv - Any other relevant answer related to factors fo be considered when handling feedback and responding to questions. NOTE: Mark first FIVE (5) only. (Any 5 x 2) (10) LO1 AS4 - Manage the leamerships and training in each SETA/sector. VV - Ensure that skills requirements of different sectors are identified. 1V - Ensure that training is of appropriate quality. VV - Responsible for Skills Programmes to improve skills of current workers. VV - Assist unemployed people to enter the job market by providing skills programmes. VV - Provide accreditation to facilitators and training providers. VV - Collect funds for various sectors. ¥/ - Distribute funds to various SETA's. VV - To implement learnership and skills programmes/replaced the tradition of apprenticeship. VV - Develop a sector skills plan. VV - Report to relevant stakeholders such as Director General of Labour. VV ~ - Support the development of training material. WW . —) - Register learnership agreements. VV Gus ### Page 7 Downloaded from hlayiso.com Business Studies 7 DBE/November 2012 NSC ~ Memorandum - Communicate/liaise with National Skills Authority.vV - Monitor and evaluate the actual training by service providers.VV - Settle disputes between trainees and service providers/trainers.vV - Any other relevant answer related to the roles/functions of SETA's. NOTE: Mark first FIVE (5) only. (Any 5 x 2) (10) 2.3 2.3.1 Lo1 ASS Secondary sector vv (2) 2.3.2 LO‘ AS2 - Examine the underlying basis of business strategy. Vv - Determine the standards to measure the final results against. VV - Compare expected performance with actual performance to determine deviations. (Measure business performance). VV - Determine and analyse the causes of deviations. Vv - Develop appropriate action to prevent deviations in the future. VV - Take corrective action. VV - Continuous evaluation and control. VV - Any other relevant answer related to evaluation of strategies. - NOTE: 1. Accept steps in any order. 2. Mark first THREE (3) only. (Any 3 x 2) (8) 2.3.3 LO1AS5 PESTLE CHALLENGE STRATEGY TO OVERCOME CHALLENGE FACTOR Economic ~ Unfavourable —Purchase machinery from local exchange rate.VV manufacturersvV/Negotiate favourable prices with overseas/alternative suppliers.vv ~ Lease expensive machinery. vv —Any other relevant strategy relating to unfavourable (2) |__exchange rate. (2) — Expensive —Purchase machinery from local manufacturers.Vv machinery. VV —Buy less expensive machihes. VV ~ Become labour intensive. VV ~Use other methods for production. Vv ~ Budget for more expensive machineryvV —Any other relevant strategy relating to expensive (2) |__ machinery. (2) - Decline in salesVV — (it must be a macro strategy) (2) _—Forming partnerships with overseas businesses Vv(2) Copyright reserved - .. Please turn.over. ### Page 8 Downloaded from hlayiso.com Business Studies 8 DBE/November 2012 NSC - Memorandum Social - Demographics - —Review target market - cater for more groups and all target market income levels. VV between 18- and 28- | —Revise marketing strategy. VV year age range with =| —Find other customers, perhaps smaller exclusive an income of more boutiques. VV than R130 000. VV ~Can also export to customers overseas (must broaden his/her target market to other countries). VV —Market penetration. VV —Market development. Vv —Horizontal integration. vv —improve the quality of the products by quality assurance. vV — Engage in an advertising campaign. VV ~Advertise his business in local newspapervv/national newspapers. ~ Offer specials on certain days. vv — Offer incentives on the products e.g. trade discount, quantity discounts and seasonal discount. VV ~Any other relevant strategy relating to target market. (2) (2) - Retrenchment / ~ "Buy SA products” campaign. VV unemployment —Retrain/skills development. Vv (2) | —Restructure business.vV (2) Legislation | — Procedure to retrench | — Must follow the correct procedure in terms of BCEA i Workers ap for retrenchment. vv P — Before it takes the drastic action of retrenchments, the company should explore all other possible alternatives, such as offering them alternative positions in the company. VV — If the workers have to be retrenched, the company has an ethical obligation to reduce their suffering as much as possible and to help them find alternative employment. VV ~ Negotiating with staff, and keeping them informec, reduces anxiety (which affected productivity and profitability). VV ~ Consult with workplace forum/trade unionv¥ — Any other relevant strategy relating to retrenchment (2) |__ procedure. (2) Legistation/ | - Cheap Chinese - Lobby Government to look into ways of controlling Economic importsVV the importing of cheap clothing, example import quotas or increase impart duties/boycott Chinese products vv ~ Volume production/mass production — Any other relevant strategy relating to cheap (2) | imports. (2) Sub max for Economic (4) Sub max for Social (4) Sub max for Legislation (4 (1 ) Gut , (Max) laa Copyright reserved... ....., : vos : Piease turn.over & L uf ### Page 9 Downloaded from hlayiso.com Business Studies 9 DBE/November 2012 NSC — Mermorandum 2.4 241 LO2AS7 Insured amount x Loss/Damage vv Market value OR = 300000. x 100000 WV 400 000 = R75 000 VV » Sub max (4) (4) NOTE: Award 4 marks if the answer is correct (no workings shown), otherwise part marks for the understanding of the concept/process/procedure up to a maximum of 2 marks. Motivation - The duty rests with the insured to make sure that the valuation of the house is at market/replacement value. VV - Siyethemba's house was under-insured and therefore cannot be compensated for the total loss incurred/average clause. VV - Any other relevant answer justifying the final amount paid to the insured. Sub max (2) [Max] (6) 24.2 LO2ZAS7 Principle - The insurance company has the right to rebuild or replace. VV (Sub max) (2) Justification = The insured cannot make a profit out of the claim. v¥ ~ This is only applicable to over insurance and this case study is about under-insurance where a penalty can be levied.vV - As the house was under-insured the full amount of the damages will not be paid for. VV - Based on the principle of indemnification. VV - Examples used that demonstrates understanding. vv Any other relevant answer for exclusion of reinstatement clause. NOTE: Principle and justification could be integrated. (Sub max) (2) (Max) (4) 2.5 2.5.4 LO4 AS3 - To implement the affirmative action plan of the government. VY - Businesses must create equal job opportunities for all the people in the country. WV - Eliminate unfair discrimination. VV - Achieve diversity in the workplace. VY Cut 5 0 Promote equal opportunities for all employees. VV ~ Ensure equal representation of all population groups in all Copyright reserved. 28 a voy Please turnover. ### Page 10 Downloaded from hlayiso.com Business Studies 410 DBE/November 2012 NSC — Memorandum occupational categories. VV - To draw up an equity plan. Vv - Address disadvantaged designated groups. VV - Any other relevant answer relating to the purpose of Employment Equity Act. (Max) (2) 2.5.2 LO4 AS3 - Employers must create opportunities for previously disadvantaged people. VV - Employers are prohibited from discriminating against anyone on the basis of race, gender, age or disabilities. VV Employers transformed their workplaces so that barriers to employment equity are eliminated. vV - Itis expensive to implement this Act. Vv - Low morale for some employees. v1 - Businesses with more than 50 employees have to comply with the Act or face huge fines. VV - Excludes workers of certain gender/race groups.VV - Any other relevant answer related to the impact of the Employment Equity Act. (Max) (4) 2.5.3 LO4 AS3 - Transform the workplace through SETA's. vv Employers are fined if they do not implement the provisions of the Employment Equity Act. vv - Employers must furnish regular reports to the Department of Labour on their employment equity plans. VV - Incentives/tenders are only given to companies who comply with the Act. VV - BBBEE scorecard/compliance. VV - Improve monitoring, evaluation and control. Vv - Sanctions against companies who do not comply. VV - Any other relevant answer related to the government's contribution towards successful implementation of the Employment Equity Act. NOT Mark first TWO (2) only. (Any2x2) (4) BREAKDOWN OF MARKS QUESTION 2 MARKS 2.1 10 2.2 10 2.3.1 2.3.2 2.3.3 1 2.4.1 2.4.2 2.5.1 2.5.2 2.5.3 TOTAL 6 Cus Ay Copyright reserved. . . Please turn over. BIEL] Blo] p>|@]r QoQ ### Page 11 Downloaded from hlayiso.com Business Studies Vi DBE/November 2012 NSC — Memorandum QUESTION 3 3.1 LO4AS5 (Full process) - An employee who has a grievance must first bring it to the supervisor's attention, who must attempt to resolve the issue within one working day since the issue was raised.vV - If the employee is not satisfied with the supervisor's decision, the employee will have a right to raise a formal complaint in writing VV - This is done by completing a Formal Grievance Form and submitting it to the relevant level of management.vV ; ; - The relevant manager will arrange a meeting within one working day./The time period may be extended upon agreement by both parties. VV - This meeting shall be attended by the employee, a representative, the supervisor or manager. - The manager ensures that the minutes are kept. vv - Ifthe employee is not satisfied, he/she will be advised to take it to the next level of management.v¥ - The manager will advise top management who shall arrange the meeting, consisting of the parties named. vv - The decision will be recorded onto the Formal Grievance Form.vY - Should the employee still be dissatisfied with the results, he/she may make une of the statutory dispute resolving procedures, which includes the Bargaining Council / the Council for Conciliation, Mediation and Arbitration (CCMA).VV (Carries max of 2) ! - .Aworker can appeal if he /she are not satisfied with the outcome. VV bo) a4, “NOTE: Accept steps in any order. OR (OUTSIDE BUSINESS PREMISES) @ employee could consult a labour lawyer. vv @ employee should be allowed to react to these allegations by an peal/declaring a dispute.vV : - icient time must be allowed to react as prescribed by law. VV rimmerommenscneniferictance and representation of a trade union representative / colleague / legal advisor. VV - The appeal can be referred to the CCMA / Labour Court. VV - Mediationvy - Arbitrationyy - Ifnot satisfied it can be referred to the Labour Appeal Court. VV - Any other relevant answer related to the steps in the grievance procedure. NOTE: Accept steps in any order, (Max) (10) 3.2.1 LO3AS5 - Autocratic/Boss-orientated/Authoritarian leadership style. VV (2) 3.2.2 LO3AS5 Autocratic leadership style could be successfully applied by businesses when: ~ - dealing with uncooperative employees in the workplace.vv s | - implementing policies of the organisation.vv Guy A/S - implementing government legislations.vv } Copyright reserved... a . Please turn over ### Page 12 3.3 Copyright reserved Downloaded from hlayiso.com Business Studies 12 NSC - Memorandum - dealing with routine decisions/tasks are clearly defined.VV - dealing with newly appointed employees.VV - used in crisis situations. VV - when urgent decisions are to be made.vv - Any other relevant answer related to situations in which the autocratic leadership style can be applied. NOTE: 1. DBE/November 2012 The answer to 3.2.2 must be on Autocratic/Boss- orientated/Authoritarian leadership style. 2. Mark first THREE (3) only. 3.2.3 LO3AS5 (Any 3 x 2) - Every situation is unique and a leader must adapt.vV - It depends on the nature and function of the job/business/company.VV - Workers have different personalities and management must approach each workér differently. VV - Agood manager/leader must learn to adapt to different management styles. v/ - Any other relevant motivation regarding the use of more than one leadership style LO3AS5 (Max) MANAGER LEADER Exercise control over personnel. VV Influence and motivate personnel. VV instructional in their approach. vv Seek to empower peopie/inspire people. vv Follows/implements the vision of the enterprise. Vv Provide a vision for the enterprise. V¥ Minimise and control risks. VV Always on the lookout for business opportunities. vv Ensure adherence to rules and regulations. Vv Change rules to improve efficiency. vv Ensure that tasks are completed. vv Provide better ways to do tasks. VV Act as a manager because of position/qualification. vv Born with innate characteristics. Vv Distribute tasks and act as an advisor.VV Active in most tasks. VV Ensure that profit targets are met. VV Strategize to increase profitability. V Any other relevant answer related to the differences between manager and leader. NOTE: Award full marks if the answe differences are highlighted and ot in table form but (Manager2 x 2) (Leader 2 x 2) Please turn over (8) (4) ### Page 13 Downloaded from hlayiso.com Business Studies 13 DBE/November 2012 NSC — Memorandum 3.4 LO4 AS5 Mediation - The mediator (neutral person) will work through the process with the parties in order to help them reach a satisfactory resolution.VV - The mediator gives suggestions to solve the problem. (Not binding) VV (Sub max) (2) Arbitration - The arbitrator, which is agreed to by both parties, hears each side of the situation and then makes the final decision. Vv - The arbitrator's decision is final and binding.vv - Any other relevant answer relating clearly to the differentiation between mediation and arbitration. (Sub max) (2) (Max) (4) 3.5 LO4 AS5 - Maintain and promote the interests of its members.VV - Improve the material benefits of members.vV - Negotiate with employers on behalf of its members.vV - Bargain for wage increases. VV - institute and improve pension schemes.vVV specs ~tnfluence management decisions that are of benefit to workers.vvV - Obtain medical aid benefits to improve the health of workers.VV Negotiate for better working conditions inclusive of rest periods, security | safety in the workplace. VV re that the length of the working period (hours) is favourable to iployees/compliance with BCEA. VV tiate for favourable rates of pay including overtime, leave and sick ive for workers.VV E she that racism and sexism is not practised in the workplace.VV fess the views and aspirations of the employees through workplace foruins, thus taking part in decision-making. VV - Brsure that democratic principles are applied in the workplace.vV | onermmenteelonitor the enforcement of legislation and coliective bargaining agreemenis.vV - Resist retrenchment of employees and strive for permanent employment.vV - Resolve grievances and disputes in the workplace.vV - Promote, support and unite trade unions.vV - Organise and unite the employees/workforce of the various industries into one strong body. WV - Aims at improving social security. VV - Recruit more members ~ increases bargaining power. VV Any other relevant answer related to the functions of trade unions. NOTE: 1. Allocate a maximum of 2 marks when examples demonstrate the same function. 2. Mark the first FIVE (5) only (Any 5 x 2) (10) _é | Please. turn over. Copyright reserved... ### Page 14 Downloaded from hlayiso.com Business Studies 14 DBE/November 2012 3.6 3.7 NSC ~ Memorandum LO4AS6 The general view is that bigger businesses can supply better quality products and services than smaller undertakings.v'V Quality assurance processes, may differ for small and large businesses/Total Quality Management. VV Workers can specialise in different business functions in large businesses.VV The larger the workforce, the more difficult it is to motivate and control all of them, and this may lead to a negative influence on quality vv Quality control can become difficult when manufacturing takes place on a large scale, because it is impossible to control the quality of each and every product.vV¥ A thorough and workable quality contro! system must be established and adapted for both small and large businesses. vV It becomes difficult to ensure and control quality of the different business functions, e.g. financial/human resources functions, in smaller businesses as compared to larger ones.vV improved quality control can reduce rejects, resulting in the reduction of operational costs. VV Large businesses have access to learnership programmes for skills development.vV Large businesses have a better quality control system in place. Ww Any other relevant answer related to the impact of quality on small and large businesses. NOTE: Comparisons can be in a table form. The maximum marks (10) LO1AS4 for small and large businesses are not specified. Businesses will have to investigate the creditworthiness LE i customers/clients. VV : More prudent buying from suppliers.VV The whole credit process must be transparent.vv/ Lower bad debts.vv : Better cash flow, because there is control over the debtors. al Protects businesses against non-paying consumers.vV a Increases cash sales.VV Gains goodwill and loyalty from the consumer.vV Decrease in gear sales due to customer joss/economic deafine | (downturn).v¥ May be restricted in getting generous overdraft facilities. VV Creditors may not pester consumers to agree to a credit agreement telephonically or through visits at home.vv More working capital is needed.vV Business profit could decline because they now depend on customers who have easy access to credit.v/ Misinterpretation of the act may lead to decline in profit. VV ‘ | Failure to abide by all the provisions of the Act might result in a lawsuit, KR / €.g. granting credit to a customer whose name is under review. Any other relevant answer related to advantages/disadvantages of the NCA to businesses/service providers. oni ih (Max) (6) Copyright reserved .. . a Please tutn.over ### Page 15 Downloaded from hlayiso.com Business Studies 15 DBE/November 2012 NSC - Memorandum BREAKDOWN OF MARKS QUESTION 3 MARKS sn, 3.4 10 3.2.1 2 3.2.2 6 3.2.3 4 3.3 8 34 4 3.5 10 3.6 10 3.7 6 TOTAL 60 QUESTION 4 4.1 LO3AS6 - Encourages worker participation in the workplace. vv - Promote the interest of all employees at the workplace.vV - Active involvement in collective bargaining. VV - Look after the welfare of employees.vV - Consult with employers and employees.vV - Take part in decision making.vV - Enhance workplace efficiency. V¥ - Any other relevant answer related to the function of workplace forums. NOTE: Mark first THREE (3) only. (Any 3 x 2) (8) 4.2 4.2.1 LO1AS4 - Ownershipvv - Managementyy - Employment Equityvv - Skills Development ¥ - Enterprise developmentv¥ - Corporate Social InvestmentyV - NOTE: 1. Mark first THREE (3) only. Do not award marks for 'preferential procurement’. (Any 3 x 2) (6) 422 LO1AS4 - Suppliers purchasing from BBBEE compliant businesses are given preference to Government tenders.vV - Businesses are measured according to the ownership status of their suppliers and will score points if they come from disadvantaged groups.vV - Any other relevant answer related to preferential buying. (Max) (4) | Copyright reserved re . . : Please turn.over ### Page 16 Downloaded from hlayiso.com Business Studies 16 DBE/November 2012 NSC - Memorandum 4.2.3 LOTAS4 Increase the participation of black people in all sectors of the economy. VV Skills development vv Job creationYV Training Ww Encourage preferential procurement Vv (Max) 4.3 4.3.1 LO4AS3 Help people who contributed to the fund and have lost their workvv due to circumstances beyond their controlvv, stich as retrenchment. Vv Help people financially whilst seeking other jobs. Vv Help pregnant women during maternity leavevV Adoption leave.vV Long term sick leave. VV Compensation to dependants of the breadwinner. VV Any other relevant answer related to the purpose of UIF. (Max) 4.3.2 - A2% contribution is made to the fund. VV - Employers contributey 1%.V - Employees contributev 1%. ¥ (Max) 44 LO2 AS8 FACTOR SUCCESS FAILURES ao"! Capital | ~ Alarger amount of share ~ Failure to raise enough \ ik capital as compared to share capital may limit 4 other forms of ownership growth in the company. Vv can be raised due to — Aprivate company is not greater number of share- allowed to sell shares to the holders. vv _| public which limits potential — Adequate share capital "| for growth and for meeting raised in companies is its obligations.vv good for business ~ Large loans lead to large expansion.vvV capital repayment plus — Companies may also issue interest. VV ° debentures to raise their ~ When a company is not capital. Vv performing well, it may be — Companies can also raise difficult fo attract investors. loans (from a bank) without | VV affecting shareholders. vv |— Any other relevant answer — Any other relevant answer on how capital can impact on how capital can impact on the failure of a company. on the success of a company. (Any 2 x 2} Max (4) Copyright reserved C i] Gib p Please turn over ### Page 17 Downloaded from hlayiso.com Business Studies 17 DBE/November 2012 NSC — Memorandum Taxation Companies pay 28% tax on taxable income which could be less than other forms of ownership. vv This can be achieved through allowances etc. which can be claimed as company expenses and thus reduce the final tax fo be paid on company profits. VV — Any other relevant answer on how taxation can impact on the success of a company. The companies and its shareholders are subjected to double taxation which reduces tetained income for expansion of the business.vV The high tax rate on profits of companies may lead to companies closing down. VV Companies may experience cash flow problems when paying provisional tax and this may lead to failure. VV Any other relevant answer on how taxation can impact on’the failure of a company. Any (2 x 2) Max (4) Legislation A company is a separate entity from its shareholders. VV Personal liability of its shareholders does not affect the company's assets.VV The shareholders cannot lose their personal assets. VV The limited liability of companies allows the directors to take calculated risks as this will not have any direct legal implications for them. vv The ability to take risks also allows the company to show growth. vv Any other relevant answer on how legislation can impact on the success of a company. Failure to adhere to legislative requirements may result in a company being penalised or fined Vv The lengthy establishment procedures laid down by the Companies Act may lead to the failure of the company.vV The company's licence may be withdrawn by Companies Intellectual Property Registration Office (CIPRO).VV Procedures and documentation must be completed prior to commencement of business. VV Any other relevant answer on how legislation can impact on the failure of a company. (Any 2 x 2) Max (4) Copyright reserved Total Max (12) Please turn over v Cu ### Page 18 Downloaded from hlayiso.com Business Studies 18 DBE/November 2012 NSC — Memorandum 4.5 LO3AS10 - Business enterprises are not compelled to rehabilitate employees e.g. where alcohol or drug abuse is applicable, but employers are compelled to consider offering rehabilitation to employees who need help.vV - Encourage the employee to talk about his/her prablems with people he/she can trust.vV - Give him/her leave to sort out his/her problem.vVV - To guide or direct employees to professional counsellors for assistance.vV - Employees can meet with counsellors to determine where their skills, knowledge and competencies can be best put to use in the business enterprise.Vv - This will give employees a goal to work towards.vV - Send affected employee to rehabilitation centres.vV - if an employee agrees to rehabilitation, it is done under the terms and conditions of the employer contract/legisiation.VV - Make contact with family. vv - Any other relevant answer related to the wellbeing of an employee who has an alcohol problem. (Max) (8) NOTE: Focus should be on non-punitive and exclude legal matters. 46 LOSAS6 - Colleagues on the same level of management / Functional conflictYy 8-9. conflict between the financial manager and the marketing manager “about the marketing budget.V - A management and a subordinateWv e.g. a manager who is not happy : with an employee who is not pulling his/her weight.V "Interpersonal conflict/Relationship conflict (occurs between - . individuals) VVe.g. two colleagues who are disagreeing about an issue of -. some sort ~._Invtra-group conflict (occurs between members of a group) Vve.g. “eonflict between group members who are arguing about the best method isto approach a difficult task.v ntra-personal conflictvv e.g. conflict within one self. v ~Glater-group conflict (occurs between members of different groups) wW e.g. between the administrative department and the production “department, if the placing of orders is not on time. ¥ - Inter-organisational conflict (occurs between organisations) Vv e.g. conflict between an enterprise and its supplier.v - Process conflictyV e.g. how the work gets done.V - Task conflictVV e.g. where content and the goals:differ.V - Fact based conflictyy e.g. differences of opinion.V - Dysfunctional conflict\y e.g. hinders the attainment of goals.¥ - Approach-approach (+ and +) VV two positives e.g. getting a salary increase or a company car. ¥ - Approach-avoidance (+ and -) Vv one positive and one negative e.g. continuing to be stressed/frustrated at work OR quitting the job. ¥ Q\ - Avoidance-avoidance (- and -) VV two negatives e.g. unfit and staying on Nh drugs. ¥ - Any other relevant answer related to types of conflict. Cob Copyright reserved oo... ; . Please turn over ### Page 19 Downloaded from hlayiso.com Business Studies 19 DBE/November 2012 NSC — Memorandum NOTE: Mark first FOUR only. Heading (2) Explanation (1) (Any 4 x 3) (12) BREAKDOWN OF MARKS QUESTION 4 | MARKS 41 6 4.2.1 6 4.2.2 4 4.2.3 4 4.3.1 4 4.3.2 4 44 4.4.1 (4) 12 4.4.2 (4) 4.4.3 (4) 4.5 8 46 12 TOTAL 60 TOTAL SECTION B: 180 SECTION C QUESTION 5 (LO1AS4) 54 Introduction - Corporate social investment refers to the contribution that the company makes to uplift, develop and solve problems in the community.¥ - Generally, most of the employees of the company come from the local community.¥ - Therefore, the company deems it fit to invest some of ifs funds to projects that are much needed by the community.¥ - The government cannot solve all the problems of the country and therefore - encourages big businesses to foster partnerships with communities.v - The community in return buys the product of that company.v¥ - Any relevant introduction related to CSI. (max) (3) 5.2 Evaluation of CSI 5.2.1 Nature of Social Responsibility Programmes - HIV/Aids awareness e.g. sponsoring NGO's. VV - Education and training e.g. providing bursaries to learners.VV - Conservation of the environment and combating pollution e.g. sponsoring projects that preserve the environment.vvV A - Poverty alleviation e.g. job creation.VV /] Copyright reserved - Pensioners, deprived children and orphans e.g. sponsoring housing projects.vV - Empowerment of women e.g. sponsoring conferences.VV - Rural development e.g, forming partnerships. VV Please turn.over. A iN i) i i C ### Page 20 Downloaded from hlayiso.com Business Studies 20 DBE/November 2012 NSC — Memorandum 5.2.2 Purpose/Characteristics/Features of Corporate Social Investment - CSI (Corporate Social investment) is mainly implemented by big business. VV - Form partnerships with other stakeholders. VV - CSl is enforced by legislation. vv - CSl is seen as a political expectation.vv - CSI is seen as part of the business operations and is sustainable.V - Business organizations choose the programmes for the community e.g. support for education.vV - Business organisations support the community with the product that they manufacture e.g. a paper manufacturing company may donate duplicating paper to the local schools in the community, vv - In South Africa BEE (Black Economic Empowerment) companies play a vital role in CSI.VV - Any other relevant answer related to the Characteristics/ Features/Purpose of CSI. (max) (12) 5.2.3 implementation of CSI / How it works /Assessment - Businesses register projects with relevant authorities. VV - Ensure that programmes have a successful track record. vv we purpose of a business is fo make a profit. Vv ,¥o report on financial, social and environmental aspects. VV “This means that business enterprises must aim to be financially, “socially and environmentally sustainable. vv 7 This issue is also known as the “triple bottom line”. vv [The Johannesburg Security Exchange launches the Social {Responsibility index of companies that are listed on the JSE. WW Companies neéd to implement strategies to be more environmentally, economically and socially sustainable. vv Companies identify a particular need in the community and funds the project e.g. the building of a community hall.vv Ethics has a decisive influence in the business, and, management and employees have an important role to play in the community.vV - Government legislation encourages companies to engage in social investment programmes. VV - Budget must be drawn up. VW - Competitors force a company to engage in social responsibility programs.vV - Any other relevant answer related to how CSI works/ assessment/implementation of CSI. (max) (6) Copyright reserved... or . . Piease turnover ### Page 21 Downloaded from hlayiso.com Business Studies 24 DBE/November 2012 NSC — Memorandum 5.2.4 Impact: Benefits for the business - Can serve as a marketing strategy. VV - Improve health for its workers.vV - Sustained conservation of the environment may lead to reduction in costs which could be channelied elsewhere.vV - May attract experienced employees which could benefit the enterprise in terms of increased productivity.vV - Could be considered for tax rebates. VV - The community supports the business by purchasing its products and thereby contributing to the business profitability Vv - The business enjoys goodwill.vV - Improves the image of the company.vV The more socially involved the business becomes, the less likely they are to be harassed by government officials or NGO's about social issues.vV involves workers in community projects. Vv Some business run social investment programmes that heip increase the pool of skilled labour from which they can hire.vV CSI helps to attract investors. Vv-. Any other relevant answer related to the benefit to the business from CSI. (max) (6) - Impact: Benefits for the community ~ The community provides the labour and customers and are also suppliers to the business enterprises. VV - Provision of bursaries.v¥ - Improves the welfare of society.vV - The standard of living of the community is uplifted/quality of life of communities is improvedvY - The business needs to give something back in the form of money, products, services, etc.vV - Improves health for the community and customers.vV - Any other relevant benefit for the community. (max) (6) 5.2.6 Impact: Problems of CSI for the business - The community may not support the enterprise Le. does not buy the product of the enterprise.vV - Difficulty in adherence to legislation governing the CSI.vV - Small and medium enterprises find it difficult to implement CS} programmes.vV - Distribution of scarce CSI resources to selected beneficiaries in the community may cause problems such as discrimination.vV - CSI activities can distract businesses from the core commercial functions.vV - Social involvement is paid from company's profit that could have been used to lower prices and this could benefit customers.vV - Detailed reports must be drawn up. VV f) J Copyright reserved... . co, . Please turnover, ### Page 22 Downloaded from hlayiso.com Business Studies 22 DBE/November 2012 NSC - Memorandum - Social spending reduces a company's economic efficiency, making it less competitive.vV - As taxpayers it should be government's responsibility and not necessarily business which should fund CS! projects. VV - Company directors are accountable to shareholders, not fo the communities.VV - Business people are not experts in social science.vV - It is difficult to accurately measure the effectiveness of social investment.vV - Itis difficult to determine the exact needs of the communities VV Any other relevant answer related to the problems of CS! for the business. (max) (6) : 1] The ‘benefits of the programmes may not filter down to the intended persons within the community. vv it cannot address all the needs of the community. VV Insufficient provisioning that does not satisfy all the needs of the community may be rejected by the community.v¥ Hand-out programmes discourage locals from taking their own initiative by making them dependent on social investment programmes. VV Could only be a short-term solution. VV Sustaining projects after businesses withdraw their assistance are often difficult without the right expertise. The best CSI programmes are designed to be self sustainable.vV - Any other relevant answer related to the problems of CSI for the community. (max) (8) 5.3 Conclusion - From the above discussion it can be concluded that many communities - have benefited from CSI initiatives. VV - Corporate Businesses in South Africa have come to the rescue e of many - poor communities by building schools, créches, clinics, etc. vv - Government alone cannot handle all the problems in South Africa, thus the CSI programmes play an important role to uplift communities and the economy of South Africa. - Any other relevant conclusion related to CSI. (max) (2) NOTE: 1. Candidates should be awarded marks when examples demonstrate understanding. 2. If another approach is used in answering this question, take into consideration the sub max's as indicated mene is / j Copyright reserved Le : . Please turnover ### Page 23 Downloaded from hlayiso.com Business Siucies 23 DBE/November 2012 NSC — Memorandum BREAKDOWN OF MARK ALLOCATION l DETAILS [MAXIMUM | TOTAL | Introduction 3 Nature/Purpose/Characteristics/Features | of Social Responsibility Programmes | 12 How it works/ Assessment of CSI Benefits of CSI for the enterprises Benefits of CSI for the community Problems of CSI for the enterprise Problems of CSI for the community Conclusion | INSIGHT i Layout | Analysis, interpretation Synthesis Originality, examples TOTAL MARKS Max 32 NLD) HM] Mm) aD BS wininin i *LASO - For each component: Award 2 marks if all requirements are met. Award 1 mark if some requirements are met. Award 0 marks where requirements are. not met at all. QUESTION 6 (LO2AS7) 6.1 introduction - Investors have a range of investment opportunities to choose from.v - They measure these investment opportunities against criteria for good investment.V - Investors set financial goals and consider different factors when making these decisions.v - Any other relevant introduction related to investment. (max) (3) 6.2 Evaluation of Investment factors to be considered 6.2.1 Return on Investment (RO!) VV - Refers to income from the investment, namely interest, dividends or capital appreciation (growth/increase) on the original amount invested. - Generally, there will be a direct link between risk and return.vV - The return should be expressed as net after-tax return.VV - The net after tax return should be higher than the inflation rate at the time.vV - Any other relevant answer related to the ROI. (Sub max) (4) Copyrightreserved : Please turn.over ### Page 24 Downloaded from hlayiso.com Business Studies 24 DBE/November 2012 NSC — Memorandum 6.2.2 RiskvV - The higher the potential return, the higher the risk of a potential loss.v¥ - Example: investing in shares has a higher risk than investing in a fixed deposit. VV - Any other relevant answer related to risk. (Sub max) (4) Liquidity VW _certain amount of capital should be invested in a type of stment that can easily be converted to cash.vV e term liquidity is used to describe the ease and speed with hich you can convert an investment into cash.VV Example: an investment in a savings account will be easier to convert into cash than an investment in a fixed deposit which is ‘ usually deposited for a fixed period of time or property which will take time to sell before the investment is converted.VV i / » ~ Any other relevant answer related to liquidity. (Sub max) (A) 6.9.4 / "Taxation vy - A good investment will yield good after-tax returns. VV - Income tax implications must be considered in order to get to a high net after-tax rate of return.vV¥ - Tax rates are not necessarily the same for different investments. vw - Any other relevant answer related to taxation. (Sub max} (4) 6.2.5 Inflation rate Vv - inflation generally refers to a decrease in the value of money and rising prices. VV - People are highly affected by a high inflation rate because if prices increase they can buy less with their money/purchasing power decreases.VV - Income from an investment should be higher than the inflation rate.VV - inflation has a positive effect on some investments such as property and shares where the income will increase as the inflation increases.VV - Any other relevant answer related to inflation rate. (Sub max) (4) 6.2.6 Investment period VV - This is the duration of the investment. VV - {tcan be short, medium or long term. vv - The investment period will depend on the customers personal needs. VV - Any other relevant answer related to investment period. (Sub max) (4) by d Copyright reserved . “ Please turn over ### Page 25 Downloaded from hlayiso.com Business Studies 25 DBE/November 2012 NSC - Memorandum 6.2.7 Investment planning factors VV - Investors must consider the safest possible investment opportunities. VV - Some opportunities offer a low income on invested capital, but it could be a safer opportunity than an opportunity that promises a higher income. VV a . - Examine opportunities with a history of good return. VW : - Divide your investment between different opportunities. VV - How will the interest on the investment be calculated? vv - inflation also plays a role on your investment/general economic nw! : trends. vv - Any other relevant answer related to investment planning. (Sub max) (4) : 6.28 Budgets Vv west - After drawing up a budget, they can determine the amount of | i surplus money that can be invested. vV - Budgets can be short, medium or long term. VV - Must consider unforeseen costs. vV - Provision for contingency plans. Vv - Any other relevant answer related to budgets. (Sub max) = (4) 6.2.9 Volatility of the marketvV - Fluctuation in national and international economic trends.vV - The level of volatility will determine the amount of returns.Vv¥ (Sub max) (4) (Max) (12) 6.3 Explanation of types of formal investments 6.3.1 Unit trustsVV — It is a package made up of equity/capital investments in different companies and can be bought directly from the accredited service providers. vv Risk factor — low to medium risk. VV (Sub max) (6) 6.3.2 Managed portfoliovV — A financial institution or financial advisor invests your money in different investments such as shares and manages them over a period of time. Vif it does not perform well as expected, the portfolio may be re-structured. vv Risk factor — low to high risk vv unforeseen circumstances can impact negatively on the share/equity market. VV Net effect is not severe as changes are constantly made. VV (Sub max) (6) Copyright reserved . Please turn over ### Page 26 Downloaded from hlayiso.com Business Studies 26 DBE/November 2012 NSC - Memorandum 6.3.3 Endowment policies VV — this is where companies invest over a longer period of time (usually more than 5 years) in different business opportunities. \v¥ Customised between the needs of the clients and the broker/insurance companies. VV “Risk factor — low to medium risk vv a forecast is made, which is not always accurate, and high unrealistic expectations of the stors are created. On maturity date, the investor could receive than the original capital/iegislation controls projected rates of turn. VV (Sub max) xed deposit’y — this is a very conservative method of vestment — it is based on a fixed rate but is also more secure. VV Risk factor — is very low as the investor will receive what was promised. VV (Sub max) Notice deposits (32-days) VV — e.g. your money is invested at a fixed rate, although you may withdraw it at anytime provided you give the bank 32 days notice. VV Risk factor — low because interest rate or rate of return can be predetermined vv - depends on repofbank rates. Vv (Sub max) 6.3.6 Bondsv¥ — The investors' money is used to finance the purchasing of capital projects such as buildings where the rate of return is normally above average. Risk factor — is high as some buildings could be overvalued and may not generate the required return when resoid. V¥ (Sub max) 6.3.7 PropertyvV — Property can keep up with inflation and can be a very effective way of gearing (borrowed to own capital) your investment. VV Risk factor is moderate to high as much depends on the location of the property and the political and economic environment. Vv (Sub max) 6.3.8 Retirement Annuities (RA's}) VV — Investment in which an individual pays a monthly premium over a long period of time before retirement.vV Risk factor - Low risk — can be guaranteed for life. Vv (Sub max) 6.3.9 Offshore investment Vv is the keeping of money in a jurisdiction other than one's country of residence.vV Risk factor - Low medium or high risk influenced by the economic performance of the country where investment was made. vv (Sub max) Copyright reserved Please turn over... (6) (6) (6) (6) A! of ### Page 27 Downloaded from hlayiso.com Business Studies 27 DBE/November 2012 NSC - Memorandum 6.3.10 Life assurancevV the investment will be paid out after the occurrence of a particular event e.g. death of the insured/as specified in the policy. Vv Risk factor ~ low risk - fixed amount is guaranteed. VW (Sub max) (6) c A 6.3.41 ' Debentures VV Investors lend money to public companies and me =. they will receive interest on this investment.v¥ od > = Risk factor — medium risk VV (Sub max) (6) 63.12 Investment in a business vv is when you start your own business r invest in an existing business as a partner, etc. vw ‘Risk factor — low to high risk vv (Sub max) (6) 6.3.13 Investment in artsvV is when investors choose to invest in arts for example buying paintings. VV Risk factor — medium to high risk VV (Sub max) (6) 6.3.14. Shares/commodity markets/equity markets vv investment in private and public companies. VV Risk factor — medium to high risk, it depends on the type of share. VV (Sub max) (6) 6.3.15 Stokvel v\- a structured body of investors registered with accredited service providers. VV Risk factor — low to high riskvV (Sub max) (6) NOTE: Mark first FIVE (5) types of investment only. Type: Sub max (4) Risk: Sub max (2) Max (30) 6.4 Conclusion - After considering the various investment opportunities and risk factors, the partners can make a caiculated decision.vV - Any other relevant conclusion related to investments. (max) (2) NOTE: Candidates should be awarded marks when examples demonstrate understanding. Cay There must be clear policy regarding the conduct of personal ' private matters during working hours.v¥ - The business must have a policy in place for employees on the abuse of work time e.g. giving employees a quota on personal calls, using e-mails.and faxing unrelated matters pertaining to their work duties during work time.VV - Business must introduce/implement time monitoring systems and time recording procedures.VV - There should be some flexibility when dealing with workers who are hardworking, work long hours and miss official work breaks when there is urgent work to be done.vV - Any other relevant recommendation on abuse of working time. (Sub max) (4) (Max) = (70) 7.5 Conclusion - Business need to implement policies and legislation.v v - Business should monitor and evaluate the implementation of these policies and legislations.v ¥ - Any other relevant conclusion on price fixing/ethics. (max) (2) NOTE: Candidates should be awarded marks when examples demonstrate understanding. Copyright reserved Please turn over. ve ### Page 31 Downloaded from hlayiso.com Business Studies 34 DBE/November 2012 NSC — Memorandum BREAKDOWN OF MARK ALLOCATION | DETAILS MAXIMUM | TOTAL Introduction 3 Explanation of ethics 4 Why price fixing is unethical 6 Taxation 10 Max Abuse of working time 2 10 32 Unauthorised use of company fu nds 10 Conclusion 2 INSIGHT Layout 2 Analysis, interpretation 2 Synthesis 2 Originality, examples 2 TOTAL MARKS [40 LASO — For each component Award 2 marks if all requirements are met. Award 1 mark if only some of the requirements are met. Award 0 marks where requirements are not met at all. QUESTION 8 LO4 AS3 8.4 Introduction - Induction is one of the business activities that must be executed in a business.v/ - Induction is a formal method of introduction of the employee to his new work environment.V - How, what, where, when, and why must be communicated to the new employee in a formal way. yi - BCEA regulates the right to fair labour practices. i - Legislation was put in place to rectify the imbalances of the past. V - Any other relevant introduction related to induction/BCEA (max) (3) 8.2 Induction process Meaning - Newly appointed employees learn to function efficiently within a new organisational culture.vV - The new employee's obtain information, behaviouralfechnical skills and values associated with the new role in the business.vV - Any other relevant fact related to induction. 8.2.1 Objectives/Purposes/Advantages of induction - Make new employees more productive.vV - Reduce fear vv - Reduce insecurity.vv - Acquaint the new employee with work procedures.Vv ‘ - Establish relationships with fellow employees at different QO levels.V¥ G ity ; Copyright reserved Please turn over f my Text truncated here. 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