# Business Studies Grade 12 P1 NSC November 2022 Memo (Eng)

> Grade 12 Business Studies Paper 1 memorandum from the NSC November Exam 2022 (English), 28 pages. Read online or download the free PDF.

- Page: https://www.hlayiso.com/library/business-studies-p1-nov-2022-mg-eng/3bb3ee54-c5b2-4939-abce-bc9d64931428
- Updated: 2026-10-29
- Subject: Business Studies
- Grade: Grade 12
- Document type: Memorandum
- Year: 2022
- Exam period: NSC November Exam
- Paper: 1
- Curriculum: CAPS
- Pages: 28

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Business Studies · Grade 12 · NSC November Exam · 2022. Memorandum. Read online or download the PDF.

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                                   NATIONAL
                              SENIOR CERTIFICATE

                                     GRADE 12

                               BUSINESS STUDIES P1

                                  NOVEMBER 2022

                               MARKING GUIDELINE

MARKS: 150

                       This marking guideline consist of 28 pages.

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Business Studies/P1                           2                          DBE/November 2022
                                   NSC – Marking Guidelines

NOTES TO MARKERS

PREAMBLE
The notes to markers are provided for quality assurance purposes to ensure the following:

(a)   Fairness, consistency and reliability in the standard of marking
(b)   Facilitate the moderation of candidates' scripts at the different levels
(c)   Streamline the marking process considering the broad spectrum of markers across
      the country
(d)   Implement appropriate measures in the teaching, learning and assessment of the subject
      at schools/institutions of learning

1.       For marking and moderation purposes, the following colours are recommended:

         Marker:                       Red
         Senior Marker:                Green
         Deputy Chief Marker:          Black/Blue
         Chief Marker:                 Pink
         Internal Moderator:           Orange
         DBE Moderator:                Turquoise

2.       Candidates' responses must be in full sentences for SECTIONS B and C.
         However, this would depend on the nature of the question.
3.       A comprehensive marking guideline has been provided but this is by no means
         exhaustive. Due consideration should be given to an answer that is correct but:
            Uses a different expression from that which appears in the marking
             guideline
            Comes from another credible source
            Original
            A different approach is used
          NOTE: There is only ONE correct answer in SECTION A.

4.       Take note of other relevant answers provided by candidates and allocate marks
         accordingly. (In cases where the answer is unclear or indicates some
         understanding, part-marks should be awarded, for example, one mark instead
         of the maximum of two marks.)

5.       The word 'Sub-max' is used to facilitate the allocation of marks within a
         question or sub-question.

6.       The purpose of circling marks (guided by 'max' in the breakdown of marks) on
         the right-hand side is to ensure consistency and accuracy in the marking of
         scripts as well as for calculation and moderation purposes.

7.       Subtotals to questions must be written in the right-hand margin. Circle the
         subtotals as indicated by the allocation of marks. This must be guided by 'max'
         in the marking guidelines. Only the total for each question should appear in the
         left-hand margin next to the appropriate question number.

8.       In an indirect question, the theory as well as the response must be relevant and
         related to the question.
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Business Studies/P1                              3                             DBE/November 2022
                                      NSC – Marking Guidelines

9.       Correct numbering of answers to questions or sub questions is recommended
         in SECTIONS A and B. However, if the numbering is incorrect, follow the
         sequence of the candidate's responses. Candidates will be penalised if the
         latter is not clear.

10.      No additional credit must be given for repetition of facts. Indicate with an 'R'.

11.      The differentiation between 'evaluate' and 'critically evaluate' can be explained
         as follows:

         11.1        When 'evaluate' is used, candidates are expected to respond in either
                     a positive/negative manner or take a neutral (positive and negative)
                     stance, e.g., Positive: 'COIDA eliminates time and costs spent√ on
                     lengthy civil court proceedings.'√

         11.2        When 'critically evaluate' is used, candidates are expected to respond
                     in either a positive/negative manner or take a neutral (positive and
                     negative) stance. In this instance candidates are also expected to
                     support their responses with more depth, e.g., 'COIDA eliminates time
                     and costs spent√ on lengthy civil court proceedings√, because the
                     employer will not be liable for compensation to the employee for
                     injuries sustained during working hours as long as it can be proved
                     that the business was not negligent.'√

         NOTE: 1. The above could apply to 'analyse' as well.
               2. Note the placing of the tick (√) in the allocation of marks.

12.      The allocation of marks must be informed by the nature of the question,
         cognitive verb used, mark allocation in the marking guideline and the context of
         each question.
         Cognitive verbs, such as:

         12.1        Advise, name, state, outline, motivate, recommend, suggest, (list not
                     exhaustive) do not usually require much depth in candidates'
                     responses. Therefore, the mark allocation for each statement/answer
                     appears at the end.

         12.2        Define, describe, explain, discuss, elaborate, distinguish, differentiate,
                     compare, tabulate, analyse, evaluate, critically evaluate (list not
                     exhaustive) require a greater depth of understanding, application and
                     reasoning. Therefore, the marks must be allocated more objectively to
                     ensure that assessing is conducted according to established norms so
                     that uniformity, consistency and fairness are achieved.

13.      Mark only the FIRST answer where candidates offer more than one answer for
         SECTION B and C questions that require one answer.

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Business Studies/P1                                  4                          DBE/November 2022
                                          NSC – Marking Guidelines

14.      SECTION B

14.1     If for example, FIVE facts are required, mark the candidate's FIRST FIVE
         responses and ignore the rest of the responses. Indicate by drawing a line
         across the unmarked portion.

         NOTE:            1. This applies only to questions where the number of facts is
                             specified.
                          2. The above also applies to responses in SECTION C (where
                             applicable)

14.2     If two facts are written in one sentence, award the candidate FULL credit.
         Point 14.1 above still applies.

14.3     If candidates are required to provide their own examples/views, brainstorm this
         at the marking centre to finalise alternative answers and consult with the
         Internal Moderator at the DBE for approval.

14.4     Use of the cognitive verbs and allocation of marks:

         14.4.1 If the number of facts are specified, questions that require candidates
                to 'describe/discuss/explain' may be marked as follows:
                           Fact             2 marks (or as indicated in the marking guidelines)
                           Explanation      1 mark (two marks will be allocated in Section C)
                     The 'fact' and 'explanation' are given separately in the marking
                     guideline to facilitate mark allocation.

         14.4.2 If the number of facts required is not specified, the allocation of marks
                must be informed by the nature of the question and the maximum mark
                allocated in the marking guideline.

14.5     ONE mark may be awarded for answers that are easy to recall, requires
         one-word answers or is quoted directly from a scenario/case study. This
         applies to SECTIONS B and C in particular (where applicable).

15.      SECTION C

15.1     The breakdown of the mark allocation for the essays is as follows:

          Introduction
                                            Maximum:
          Content
                                               32
          Conclusion
          Insight                                8
          TOTAL                                  40

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Business Studies/P1                            5                             DBE/November 2022
                                    NSC – Marking Guidelines

15.2      Insight consists of the following components:

           Layout/Structure Is there an introduction, paragraphs and a conclusion?                   2
           Analysis and     Is the candidate able to break down the question into                    2
           interpretation   headings/subheadings/interpret it correctly to show
                            understanding of what is being asked?
                            Marks to be allocated using this guide:
                            All headings addressed:             1 (One 'A')
                            Interpretation (16 to 32 marks): 1 (One 'A')
           Synthesis        Are there relevant decisions/facts/responses made based                  2
                            on the questions?
                            Option 1:     Only relevant facts: 2 marks (No '-S')
                                          Where a candidate answers 50% or more
                                          (two to four sub-questions) of the question
                                          with only relevant facts; no '-S' appears in the
                                          left margin. Award the maximum of TWO (2)
                                          marks for synthesis.
                            Option 2:     Some relevant facts: 1 mark (One '-S')
                                          Where a candidate answers less than 50%
                                          (only one sub-question) of the question with
                                          only OR some relevant facts; one '-S' appears
                                          in the left margin. Award a maximum of ONE
                                          (1) mark for synthesis.
                            Option 3:     Some relevant facts: 1 mark (One '-S')
                                          Where a candidate answers FOUR sub-
                                          questions, but one/two/three sub-questions
                                          with no relevant facts; one '-S' appears in the
                                          left margin. Award a maximum of ONE (1)
                                          mark for synthesis.
                            Option 4:     No relevant facts: 0 mark (Two '-S')
                                          Where a candidate answers less than 50%
                                          (only one sub-question) of the questions with
                                          no relevant facts; two '-S' appears in the left
                                          margin. Award a ZERO-mark synthesis.
           Originality         Is there evidence of one or two examples, not older than    2
                               two (2) years that are based on recent information, current
                               trends and developments?
                                                                   TOTAL FOR INSIGHT: 8
                                                            TOTAL MARKS FOR FACTS: 32
                                                    TOTAL MARKS FOR ESSAY (8 + 32): 40

          NOTE: 1. No marks will be awarded for contents repeated from the
                   introduction and conclusion.
                      2. The candidate forfeits marks for layout if the               words
                         INTRODUCTION and CONCLUSION are not stated.
                      3. No marks will be awarded for layout, if the headings
                         INTRODUCTION and CONCLUSION are not supported by an
                         explanation.
15.3      Indicate insight in the left-hand margin with a symbol e.g. ('L, A, -S and/or O').

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Business Studies/P1                             6                            DBE/November 2022
                                     NSC – Marking Guidelines

15.4      The breakdown of marks is indicated at the end of the suggested answer/
          marking guideline to each question.

15.5      Mark all relevant facts until the SUB MAX/MAX mark in a subsection has
          been attained. Write SUB MAX/MAX after maximum marks have been
          obtained but continue reading for originality 'O'.

15.6      At the end of each essay indicate the allocation of marks for facts and marks
          for insight as follows: (L – Layout, A – Analysis, S – Synthesis, O – Originality)
          as in the table below.

                     CONTENT                    MARKS
                       Facts                   32 (max.)
                         L                         2
                         A                         2
                         S                         2
                        O                          2
                      TOTAL                        40

15.7      When awarding marks for facts, take note of the sub-maxima indicated,
          especially if candidates do not make use of the same subheadings.
          Remember, headings and subheadings are encouraged and contribute to
          insight (structuring/logical flow/sequencing) and indicate clarity of thought.
          (See MARKS BREAKDOWN at the end of each question.)

15.8      If the candidate identifies/interprets the question INCORRECTLY, then
          he/she may still obtain marks for layout.

15.9      If a different approach is used by candidates, ensure that the answers are
          assessed according to the mark allocation/subheadings as indicated in the
          marking guideline.

15.10     15.10.1 Award TWO marks for complete sentences. Award ONE mark for
                  phrases, incomplete sentences and vague answers.

          15.10.2     With effect from November 2015, the TWO marks will not
                      necessarily appear at the end of each completed sentence. The
                      ticks (√) will be separated and indicated next to each fact, e.g.,
                      'Product development is a growth strategy √, where businesses aim
                      to introduce new products into existing markets.'√

                      This will be informed by the nature and context of the question, as
                      well as the cognitive verb used.

15.11     With effect from November 2017, the maximum of TWO (2) marks for facts
          shown as headings in the marking guidelines, will not necessarily apply to
          each question. This would also depend on the nature of the question.

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Business Studies/P1                           7                       DBE/November 2022
                                   NSC – Marking Guidelines

SECTION A

QUESTION 1

1.1       1.1.1   B√√
          1.1.2   D√√
          1.1.3   B√√
          1.1.4   C√√
          1.1.5   A√√
                                                                              (5 x 2)     (10)

1.2      1.2.1    choose√√
         1.2.2    backward vertical√√
         1.2.3    SWOT√√
         1.2.4    specification√√
         1.2.5    performance√√
                                                                              (5 x 2)        (10)

1.3       1.3.1   D√√
          1.3.2   E√√
          1.3.3   F√√
          1.3.4   G√√
          1.3.5   B√√
                                                                              (5 x 2)     (10)

                                                                 TOTAL SECTION A:         30

                                                              BREAKDOWN OF MARKS
                                                              QUESTION 1   MARKS
                                                                 1.1         10
                                                                 1.2         10
                                                                 1.3         10
                                                                TOTAL        30

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Business Studies/P1                           8                           DBE/November 2022
                                   NSC – Marking Guidelines

SECTION B

Mark the answers to the FIRST TWO questions only.

QUESTION 2: BUSINESS ENVIRONMENTS

2.1    Types of defensive strategies
        - Divestiture √
        - Retrenchment √
        - Liquidation √
       NOTE: Mark the first TWO (2) only.
                                                                                  (2 x 1) (2)

2.2    Advantages of diversification strategies
        - Increase sales and business growth. √√
        - Improves the business brand and image. √√
        - Reduces the risk of relying only on one product. √√
        - More products can be sold to existing customers and additional new markets
          can be established. √√
        - Businesses gain more technological capabilities through product
          modification. √√
        - Diversification into several industries or product lines can help create a balance
          during economic fluctuations. √√
        - Businesses produce more output using less inputs as one factory may be used
          to manufacture more products. √√
        - Any other relevant answer related to the advantages of diversification
          strategies.
                                                                                      Max (6)

2.3    PESTLE elements from the statements
       2.3.1 Social √√
       2.3.2 Technological √√
       2.3.3 Economical √√                                                                (6)

2.4    Steps in strategy evaluation
       - Examine the underlying basis√ of a business strategy. √
       - Look forward and backwards√ into the implementation process. √
       - Compare the expected performance√ with the actual performance. √
       - Determine the reasons for deviations√ and analyse these reasons. √
       - Take corrective action√ so that deviations may be corrected. √
       - Set specific dates for control√ and follow up. √
       - Draw up a table√ of the advantages and disadvantages of a strategy. √
       - Decide on the desired outcome√ as envisaged when strategies were
         implemented. √
       - Consider the impact of the strategic implementation√ in the internal and external
         environments of the business. √
       - Any other relevant answer related to the steps in strategy evaluation.
       NOTE: Accept steps in any order.
                                                                                   Max (6)

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Business Studies/P1                          9                            DBE/November 2022
                                  NSC – Marking Guidelines

2.5   National Credit Act
2.5.1 Consumer rights in terms of the National Credit Act/NCA from the scenario
       - EB ensures that their clients receive information in an understandable
         language. √
       - They also allow clients to access and challenge their credit records. √
      NOTE: 1. Mark the first TWO (2) only.
               2. Only award marks for responses that are quoted from the
                    scenario.
                                                                                (2 x 1) (2)

2.5.2 Impact of the National Credit Act/NCA on businesses
      Positives/Advantages
       - The whole credit process is transparent √ as both businesses and customers
         know their responsibilities. √
       - Lower bad debts √ resulting in better cash flow. √
       - Protects businesses √ against non-paying consumers. √
       - Authorised credit providers√ may attract more customers. √
       - Increases cash sales √ because businesses only grant credit to qualifying
         customers/more customers are buying in cash. √
       - Businesses do thorough credit checks √ and receive up-to-date documentation
         from the consumer as proof that they can afford the repayment. √
       - Leads to more customers through credit sales √ as they are now protected from
         abuse. √
      - Prevents reckless lending√ and businesses from bankruptcy. √
      - Credit bureau information is made available to businesses √ to check the credit
         worthiness of consumers before granting credit. √
       - Any other relevant answer related to the positive impact/advantages of the NCA
         on businesses.

                                         AND/OR

       Negatives/Disadvantages
        - Businesses can no longer carry out√ credit marketing. √
        - Businesses struggle to get credit√ such as bank loans/overdrafts. √
        - Businesses that do not comply with the NCA√ may face legal action. √
        - Debt collection procedures are more complex√ and expensive. √
        - Fewer customers buy on credit√ as it is more difficult to obtain credit. √
        - Increases the administration burden/paperwork√ which is costly/time
          consuming. √
        - Businesses need to appoint additional staff√ to deal with the extra
          administration. √
        - Leads to loss of sales√ as many consumers may no longer qualify to buy on
          credit. √
        - Should the credit agreement be declared reckless√ businesses can forfeit the
          outstanding debt and the goods. √
        - Businesses that are official credit providers√, must submit a compliance report
          every year. √
        - Businesses must make sure that all attempts have been made to recover the
          debt√ before blacklisting the customer. √

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Business Studies/P1                           10                             DBE/November 2022
                                    NSC – Marking Guidelines

       - Credit providers cannot collect debt from consumers√ who are under debt
         review. √
       - More working capital is needed as businesses cannot sell many goods on
         credit√ due to stringent credit application processes. √
       - Any other relevant answer related to the negative impact/disadvantages of the
         NCA on businesses.
                                                                                      Max (6)
2.6   Overtime as a provision of the Basic Conditions of Employment Act/BCEA
       - Workers must agree √ to work overtime. √
       - Workers cannot work more than three hours√ overtime per day√/Workers
         cannot work more than 10 hours√ overtime per week√
       - Workers must be compensated at least one and half times the normal rate of
         pay√ for overtime worked on weekdays/Saturdays. √
       - Workers must be compensated double the normal rate of pay √ for overtime
         worked on Sundays/public holidays. √
       - Overtime must be paid either at the specified rate√ or an employee may agree
         to receive paid time off. √
       - The Minister of Labour may prescribe the maximum permitted working hours,
         including overtime√, for health and safety reasons for a certain category of
         work. √
       - Any other relevant answer related to overtime as one of the provisions of the
         BCEA.
                                                                                       Max (4)
2.7 Application of Porter's Five Forces model
2.7.1 Power of buyers
       - Assess how easy it is for buyers/customers to drive prices down. √√
       - Determine the number of buyers/the importance of each buyer to the business
         and the cost of switching to other products. √√
       - A few powerful buyers are often able to dictate their terms to the business. √√
       - Buyers buying in bulk can bargain for prices in their favour. √√
       - If buyers can do without the business's products, then they have more power to
         determine the prices and terms of sale. √√
       - Conduct market research to gather more information about
         buyers/customers.√√
       - Any other relevant answer related to how businesses could apply the power of
         buyers to analyse their position in the market environment.
                                                                                       Max (4)
2.7.2 Threat/Barriers to new entrants to the market
       - If the barriers to enter the market are low, then it is easy for new businesses to
         enter the market/industry. √√
       - If the business is highly profitable, it will attract potential competitors that want
         to benefit from high profits. √√
       - New competitors can quickly/easily enter the market, if it takes little time/
         money to enter the market. √√
       - If there are a few suppliers of a product/service but many buyers, it may be
         easy to enter the market. √√
       - Any other relevant answer related to how businesses could apply the
         threat/barriers to new entrants to the market to analyse their position in the
         market environment.
                                                                                       Max (4)
                                                                                           [40]

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Business Studies/P1                         11                           DBE/November 2022
                                  NSC – Marking Guidelines

                                                               BREAKDOWN OF MARKS
                                                                 QUESTION 2 MARKS
                                                                     2.1       2
                                                                     2.2       6
                                                                     2.3       6
                                                                     2.4       6
                                                                    2.5.1      2
                                                                    2.5.2      6
                                                                     2.6.      4
                                                                    2.7.1      4
                                                                    2.7.2      4
                                                                   TOTAL      40

QUESTION 3: BUSINESS OPERATIONS
3.1    Examples of fringe benefits
        - Medical Aid Fund/Health Insurance Fund √
        - Pension Fund √
        - Provident Fund √
        - Funeral benefits √
        - Allowances/Car/Travel/Housing/Cell phone/Clothing √
        - Performance based incentives √
        - Issuing of bonus shares √
        - Staff discount/Free or low-cost meal/Canteen facilities √
        - Any other relevant examples of fringe benefits.
       NOTE: Mark the first THREE (3) only.
                                                                               (3 x 1) (3)

3.2    Role of the interviewer before the interview
        - Book and prepare the venue for the interview. √√
        - Inform all shortlisted candidates about the date and place of the interview. √√
        - Set the interview date and ensure that all interviews take place on the same
          date, if possible. √√
        - Notify all panel members conducting the interview about the date and place of
          the interview. √√
        - Develop a core set of questions based on the skills/knowledge/ability required. √√
        - Check/read the application/verify the CV of every candidate for anything that
          may need to be explained. √√
        - Plan the programme for the interview and determine the time that should be
          allocated to each candidate. √√
        - Allocate the same amount of time to interview each candidate on the
          program. √√
        - Any other relevant answer related to the role of the interviewer before the
          interview.
                                                                                    Max (4)

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Business Studies/P1                         12                          DBE/November 2022
                                  NSC – Marking Guidelines

3.3   Method of recruitment
3.3.1 Method of recruitment from scenario
      Internal recruitment √√                                                          (2)

       Motivation
       MC advertised a vacancy for a project manager on their business noticeboard. √ (1)

      NOTE:      Do not award marks for the motivation if the method of
                 recruitment was incorrectly identified.
                                                                                  Max (3)

3.3.2 Advantages of internal recruitment on a business
       - Cheaper/Quicker to fill √ the post. √
       - Placement is easy √, as management knows the employees' skills/personality/
         experience/strengths. √
       - Provides opportunities for career paths √ within the business. √
       - The employee already understands how the business operates √,
         induction/training is not always necessary. √
       - Reduces the chances of losing employees √, as future career prospects are
         available. √
       - Detailed, reliable information can be obtained √ from the supervisors/employee
         records. √
       - Any other relevant answer related to the advantages of internal recruitment on
         a business.
       NOTE: Accept relevant facts if the method of recruitment was incorrectly
               identified as an answer in QUESTION 3.3.1.
                                                                                  Max (4)

3.4    Reasons for the termination of an employment contract
        - The employer may dismiss an employee for valid reason(s) √ such as
          unsatisfactory job performance and misconduct. √
        - Employer may no longer have work√ for redundant employees/cannot fulfil the
          contract/is restructuring. √
        - The employer may retrench some employees√ due to insolvency/may not be
          able to pay the employees. √
        - Employees decided to leave/resign voluntarily √ for better job opportunities. √
        - An employee may have reached the pre-determined age √ for retirement. √
        - Incapacity to work √ due to illness/injuries. √
        - The duration of the employment contract √ expires/comes to an end. √
        - By mutual agreement √ between the employer and employee. √
        - Any other relevant answer related to the reasons for the termination of an
          employment contract.
                                                                                  Max (6)

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                                   NSC – Marking Guidelines

3.5    Quality indicators of the financial function
       - Obtain capital from the most suitable/available/reliable sources. √√
       - Negotiate better interest rates in order to keep financial cost down. √√
       - Draw up budgets to ensure sufficient application of monetary resources. √√
       - Keep financial records up to date to ensure timely/accurate tax payments. √√
       - Analyse strategies to increase profitability. √√
       - Invest surplus funds to create sources of passive income. √√
       - Implement financial control measures/systems to prevent fraud. √√
       - Implement credit granting/debt collecting policies to monitor cash flow. √√
       - Draw up accurate financial statements timeously/regularly. √√
       - Accurately analyse and interpret financial information. √√
       - Invest in strategies that will assist the business to remain profitable. √√
       - Avoid over/under-capitalisation so that financial resources will be utilised
         effectively. √√
       - Any other relevant answer related to the quality indicators of the financial
         function.
                                                                                      Max (4)

3.6   Ways in which TQM reduces the cost of quality
3.6.1 Ways in which TQM reduces the cost of quality from the scenario
      - The employees of RM attend regular training sessions to understand their role
        in quality management. √
      - They also work closely with suppliers to improve the quality of their raw
        materials. √
      NOTE: 1. Mark the first TWO (2) only.
                2. Only award marks for responses that are quoted from the
                    scenario.
                                                                                (2 x 1) (2)

3.6.2 Other ways in which TQM can reduce the cost of quality
       - Introduce quality circles/small teams of five to ten employees√, who meets
         regularly to discuss ways of improving the quality of their work. √
       - Schedule activities √ to eliminate duplication of tasks/activities. √
       - Share responsibility for quality output √ between management and workers. √
       - Develop work systems that empower employees√ to find new ways of
         improving quality. √
       - Improve communication about the quality challenges/deviations√, so that
         everyone can learn from past experiences. √
       - Reduce investment on expensive, but ineffective inspection procedures √ in the
         production process. √
       - Implement pro-active maintenance programmes√ for equipment/machinery to
         reduce/eliminate breakdowns. √
       - Any other relevant answer related to other ways in which TQM can reduce the
         cost of quality.
      NOTE: Do not award marks for responses that were quoted in
              QUESTION 3.6.1
                                                                                 Max (4)

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Business Studies/P1                         14                          DBE/November 2022
                                  NSC – Marking Guidelines

3.7    Impact of total quality management/TQM if poorly implemented
       - Setting unrealistic deadlines√ that may not be achieved. √
       - Employees may not be adequately trained√ resulting in poor quality products. √
       - Decline in productivity√, because of stoppages. √
       - Businesses may not be able to make necessary changes to products/services√
          to satisfy the needs of customers. √
       - Businesses' reputation/image may suffer√ because of poor quality/defective
          goods. √
       - Customers will have many alternatives to choose from√ and the impact could be
          devastating to businesses. √
       - Investors might withdraw investment√, if there is a decline in profits. √
       - Decline in sales√ as more goods are returned by unhappy customers. √
       - High staff turnover√, because of poor skills development. √
       - Undocumented/Uncontrolled quality control processes/systems√ could result in
          errors/deviations from pre-set quality standards. √
       - Any other relevant answer related to the impact of TQM if poorly implemented
          by businesses.
                                                                                   Max (4)

 3.8 Advantages of adequate financing and capacity as a TQM element
     - Large businesses have sufficient financing to test everything before
       implementing. √√
     - They can afford to have systems in place to prevent errors in processes/defects
       in raw materials/products. √√
     - Able to afford product research/market researchers to gather information about
       products/customers. √√/Large businesses can fund programmes aimed at
       improving quality processes. √√
     - Large businesses can afford to purchase quality raw materials and equipment. √√
     - Any other relevant answer related to the advantages of adequate financing and
       capacity as a TQM element on large businesses.
                                                                              Max (6)
                                                                                   [40]
                                                                BREAKDOWN OF MARKS
                                                                 QUESTION 3 MARKS
                                                                     3.1       3
                                                                     3.2       4
                                                                    3.3.1      3
                                                                    3.3.2      4
                                                                     3.4       6
                                                                     3.5       4
                                                                    3.6.1      2
                                                                    3.6.2      4
                                                                     3.7       4
                                                                     3.8       6
                                                                   TOTAL      40

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Business Studies/P1                            15                        DBE/November 2022
                                     NSC – Marking Guidelines

QUESTION 4: MISCELLANEOUS TOPICS
BUSINESS ENVIRONMENTS

4.1    Business environments and extent of control

             BUSINESS ENVIRONMENTS                 EXTENT OF CONTROL
        1. Micro environment√             Full control√
        2. Market environment√            Partial/Some/Limited/Less/Little control√
        3. Macro environment√             No control√
                               Submax (2)                                Submax (2)

        NOTE:        1.   Mark the first TWO (2) only.
                     2.   The answer does not have to be in tabular format.
                     3.   Award marks for the business environments even if the extent of
                          control is not indicated/incorrect.
                     4.   The extent of control must be linked to the business environment.
                     5.   Accept responses in any order.
                                                                                    Max (4)

4.2    Role of SETAs in supporting the Skills Development Act/SDA
       - Develop sector skills plans in line with the National Skills Development
          Strategy. √√
       - Draw up skills development plans for their specific economic sectors. √√
       - Approve workplace skills plans and annual training reports. √√
       - Allocate grants to employers, education and training providers. √√
       - Pay out grants to companies that are complying with the requirements of the
          Skills Development Act. √√
       - Monitor/Evaluate the actual training by service providers. √√
       - Promote and establish learnerships. √√
       - Register learnership agreements/learning programmes. √√
       - Provide training material/programmes for skills development facilitators. √√
       - Provide accreditation for skills development facilitators. √√
       - Oversee training in different sectors of the South African economy. √√
       - Identify suitable workplaces for practical work experience. √√
       - Collect levies and pay out grants as required. √√
       - Report to the Director General. √√
       - Any other relevant answer related to the role of SETAs in supporting the SDA.
                                                                                  Max (4)
4.3   Business strategies
4.3.1 Type of intensive strategy from the scenario
      Market development√√                                                            (2)
4.3.2 Other types of intensive strategies
      Market penetration √√
      - New products penetrate an existing market at a low price, until it is well known
         to the customers and then the prices increases.√
      - Businesses focus on selling existing products into existing market to increase
         their market share. √

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Business Studies/P1                           16                         DBE/November 2022
                                    NSC – Marking Guidelines

       -  Businesses use market research on existing clients to decide how to improve
          their marketing mix. √
       - Aggressive marketing campaigns such as lowering/reducing prices are used to
          attract potential/existing clients. √
       - Embark on an intensive advertising campaign to increase awareness and
          customer loyalty. √
       - Employ more sales staff to improve sales/services. √
       - Any other relevant answer related to market penetration as a type of intensive
          strategy.
                                                                             Strategy (2)
                                                                          Explanation (1)
                                                                             Submax (3)
       Product development √√
       - It is a growth strategy where businesses aim to introduce new products into
          existing markets/modifies an existing product. √
       - Businesses generate new ideas/develop new products/services. √
       - Businesses conduct test marketing/market research to establish whether new
          products will be accepted by existing customers. √
       - New products may be different/of a higher quality than those of competitors. √
       - Any other relevant answer related to product development as a type of intensive
          strategy.
                                                                             Strategy (2)
                                                                          Explanation (1)
                                                                             Submax (3)

       NOTE:         1.   Mark the first TWO (2) only.
                     2.   Do not award marks for market development.
                                                                                 Max (6)

4.4    Ways in which businesses could comply with the Employment Equity
       Act/EEA
       - Businesses should guard against discriminatory appointments. √√
       - Assess the racial composition of all employees, including senior
          management. √√
       - Ensure that there is equal representation of all racial groups in every level of
          employment. √√
       - Clearly define the appointment process, so that all parties are well informed. √√
       - Ensure that diversity/inclusivity in the workplace is achieved. √√
       - Prepare an employment equity plan in consultation with employees. √√
       - Compile employment equity plans that indicate how they will implement
          affirmative action. √√
       - Ensure that affirmative action measures promote diversity in the workplace. √√
       - Implement the employment equity plan. √√
       - Implement affirmative action measures to redress disadvantages experienced
          by designated groups/Accommodate people from different designated
          groups. √√
       - Submit the employment equity plan to the Department of Labour. √√
       - Assign one or more senior managers to ensure implementation and monitoring
          of the employment equity plan. √√

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Business Studies/P1                         17                           DBE/November 2022
                                  NSC – Marking Guidelines

       -   Eliminate barriers that have an adverse impact on designated groups. √√
       -   Regularly report to the Department of Labour on progress in implementing the
           plan. √√
       -   Display a summary of the Act where employees can clearly see/have access to
           the document. √√
       -   Conduct medical/psychological tests fairly to employees/when deemed
           necessary/Use certified psychometric tests to assess applicants/employees to
           ensure that suitable candidates are appointed. √√
       -   Ensure that the workplace represents the demographics of the country at all
           levels. √√
       -   Restructure/Analyse current employment policies/practices/procedures to
           accommodate designated groups. √√
       -   Retrain/Develop/Train designated groups through skills development
           programmes. √√
       -   Employees must be paid equal for work of equal value. √√
       -   Any other relevant answer related to ways in which businesses could comply
           with the EEA.
                                                                                 Max (4)

BUSINESS OPERATIONS

4.5    Aspects that should be included in an employment contract
       - Personal details of the employee. √
       - Details of the business/employer such as the name and address. √
       - Job title/Position. √
       - Job description such as duties and working conditions. √
       - Job specification such as formal qualifications and willingness to travel. √
       - Date of employment/Commencement of employment. √
       - Place where employee will spend most of his/her working time. √
       - Hours of work such as normal time and overtime. √
       - Remuneration such as weekly or monthly pay. √
       - Benefits/Fringe benefits/Perks/Allowances. √
       - Leave such as sick/maternity/annual/adoption leave. √
       - Employee deductions such as compulsory/non-compulsory. √
       - Duration/Period of employment contract/Details of termination/Expiry date of
         employment contract. √
       - Probation period. √
       - Signatures of both the employer and employee. √
       - List of documents that form part of the contract, such as appointment letter/code
         of conduct/ethics. √
       - Disciplinary policies such as rules/procedures for unacceptable behaviour. √
       - Any other relevant answer related to aspects that should be included in an
         employment contract.
       NOTE: Mark the first FOUR (4) only.
                                                                                (4 x 1) (4)

4.6   Induction
4.6.1 Purposes of induction from the scenario
      - The management of TC agreed that Mandy will be offered in-service training to
         improve her skills. √
      - Mandy will be given the opportunity to experience different departments. √

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Business Studies/P1                            18                        DBE/November 2022
                                     NSC – Marking Guidelines

        NOTE:        1.   Mark the first TWO (2) only.
                     2.   Only award marks for responses that are quoted from the
                          scenario.
                                                                              (2 x 1) (2)
4.6.2 Benefits of induction for businesses
      - Allows new employees to settle in quickly√ and work effectively. √
      - Ensures that new employees understand rules√ and restrictions in the
        business. √
      - New employees may establish relationships√ with fellow employees at different
        levels. √
      - Make new employees feel at ease in the workplace√, which reduces anxiety/
        insecurity/fear. √
      - The results obtained during the induction process√ provide a base for focussed
        training. √
      - Increases quality of performance/productivity√ which promotes the effective use
        of working methods/resources. √
      - Minimises/Decreases the need for on-going training√ and development. √
      - Employees will be familiar with organisational structures√, such as who are their
        supervisors/low level managers. √
      - Opportunities are created for new employees√ to experience/explore different
        departments. √
      - New employees will understand their role/responsibilities√ concerning safety
        regulations and rules. √
      - New employees will know the layout of the building/factory/offices/where
        everything is√, which saves production time. √
      - Learn more about the business so that new employees understand√ their roles/
        responsibilities in order to be more efficient. √
      - Company policies regarding conduct/procedures/safety and security/employment
        contract/conditions of employment/working hours/leave√, are communicated. √
      - Realistic expectations for new employees√ as well as the business are
        created. √
      - New employees may feel part of the team√ resulting in positive morale/
        motivation. √
      - Employees may have a better understanding of business policies√ regarding
        ethical/professional conduct/procedures/CSR. √
      - Reduces staff turnover √ as new employees have been inducted properly. √
      - Any other relevant answer related to the benefits of induction for businesses.
                                                                                  Max (4)
4.7    Application of the PDCA model/steps
       Plan√√
       - Businesses should identify the problem. √
       - Develop a plan for improvement to processes and systems. √
       - Answer questions such as 'what to do' and 'how to do it'. √
       - Plan the method and approach. √

                                                                                 Step (2)
                                                                           Explanation (1)
                                                                              Submax (3)

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Business Studies/P1                             19                            DBE/November 2022
                                      NSC – Marking Guidelines

       Do√√
       - Businesses should implement the change on a small scale. √
       - Implement the processes and systems. √
                                                                                     Step (2)
                                                                               Explanation (1)
                                                                                  Submax (3)

       Check/Analyse√√
       - Use data to analyse the results of change. √
       - Determine whether it made a difference. √
       - Check whether the processes are working effectively. √
       - Assess/Establish if it is working/if things are going according to plan. √
                                                                                     Step (2)
                                                                               Explanation (1)
                                                                                  Submax (3)

            Act as needed √√
       -     Institutionalise the improvement. √
       -     Devise strategies on how to continually improve. √
       -     If the change was successful, implement it on a wider scale. √
       -     Continuously revise the process. √
                                                                                     Step (2)
                                                                               Explanation (1)
                                                                                  Submax (3)

       - Any other relevant answer related to how businesses can apply the steps of the
         PDCA model to improve the quality of their products.

           NOTE:     1.   Mark the first TWO (2) only.
                     2.   Accept the steps in any order.
                                                                                       Max (6)

4.8    Quality indicators of the purchasing function
       - Businesses should buy raw materials/products in bulk at lower/discounted
         prices√√
       - Select reliable suppliers that render the best quality raw materials/capital goods
         at reasonable prices. √√
       - Place orders timeously and do regular follow-ups to ensure that goods are
         delivered on time. √√
       - Effective co-ordination between the purchasing and production departments so
         that purchasing staff understand the production process/requirements. √√
       - Required quantities should be delivered at the right time and place. √√
       - Implement/Maintain stock control systems to ensure the security of stock. √√
       - Maintain optimum stock levels to avoid overstocking/reduce out-dated stock. √√
       - Monitor and report on minimum stock levels to avoid stock-outs. √√
       - Effective use of storage space and maintain product quality while in storage. √√
       - Involve suppliers in strategic planning/product design/material selection/quality
         control processes. √√
       - Ensure that there is no break in production due to stock shortages. √√

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Business Studies/P1                          20                           DBE/November 2022
                                   NSC – Marking Guidelines

       - Establish relationships with suppliers so that they are in alignment with the
         business's vision/mission/values. √√
       - Have a thorough understanding of supply chain management to apply the
         correct procurement procedures/processes. √√
       - Any other relevant answer related to the quality indicators of the purchasing
         function.
                                                                                     Max (4)
                                                                                        [40]

                                                                  BREAKDOWN OF MARKS
                                                                   QUESTION 4 MARKS
                                                                       4.1       4
                                                                       4.2       4
                                                                      4.3.1      2
                                                                      4.3.2      6
                                                                       4.4       4
                                                                       4.5       4
                                                                      4.6.1      2
                                                                      4.6.2      4
                                                                       4.7       6
                                                                       4.8       4
                                                                     TOTAL      40
                                                                  TOTAL SECTION B: 80

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