# Business Studies Grade 12 P2 Gauteng Mock 2020 Memo (Eng)

> Grade 12 Business Studies Paper 2 memorandum from the Gauteng Mock Exam 2020 (English), 33 pages. Read online or download the free PDF.

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- Updated: 2026-09-27
- Subject: Business Studies
- Grade: Grade 12
- Language: English
- Document type: Memorandum
- Year: 2020
- Exam period: Gauteng Mock Exam
- Paper: 2
- Curriculum: CAPS
- Pages: 33

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## About this document

Business Studies · Grade 12 · Gauteng Mock Exam · 2020 · English. Memorandum, 33 pages. Read online or download the PDF.

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       PREPARATORY EXAMINATION
                       2020
           MARKING GUIDELINES

           BUSINESS STUDIES PAPER 2 (10722)

32 pages

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NOTES TO MARKERS

PREAMBLE
The notes to markers are provided for quality assurance purposes to ensure the following:

(a)   Fairness, consistency and reliability in the standard of marking
(b)   Facilitate the moderation of candidates' scripts at the different levels
(c)   Streamline the marking process considering the broad spectrum of markers across
      the province
(d)   Implement appropriate measures in the teaching, learning and assessment of the
      subject at schools/institutions of learning

1.      Candidates' responses must be in full sentences for SECTIONS B and C.
        However, this would depend on the nature of the question.
2.      A comprehensive marking guideline has been provided but this is by no
        means exhaustive. Due consideration should be given to an answer that is
        correct but:
        • Uses a different expression from that which appears in the marking
          guideline
        • Comes from another credible source
        • Original
        • Uses a different approach
        NOTE: There is only ONE correct answer in SECTION A.

3.      Take note of other relevant answers provided by candidates and allocate
        marks accordingly. (In cases where the answer is unclear or indicates some
        understanding, part-marks should be awarded, for example, one mark
        instead of the maximum of two marks.)

4.      The word 'Sub-max' is used to facilitate the allocation of marks within a
        question or sub-question.

5.      The purpose of circling marks (guided by 'max' in the breakdown of marks) on
        the right-hand side is to ensure consistency and accuracy in the marking of
        scripts as well as for calculation and moderation purposes.

6.      Sub-totals to questions must be written in the right-hand margin. Circle the
        sub-totals as indicated by the allocation of marks. This must be guided by
        'max' in the marking guidelines. Only the total for each question should
        appear in the left-hand margin next to the appropriate question number.

7.      In an indirect question, the theory as well as the response must be relevant
        and related to the question.

8.      Correct numbering of answers to questions or sub-questions is
        recommended in SECTIONS A and B. However, if the numbering is incorrect,
        follow the sequence of the candidate's responses. Candidates will be
        penalised if the latter is not clear.

9.      No additional credit must be given for repetition of facts. Indicate with an 'R'.

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10.   The differentiation between 'evaluate' and 'critically evaluate' can be
      explained as follows:

      10.1    When 'evaluate' is used, candidates are expected to respond in
              either a positive/negative manner or take a neutral (positive and
              negative) stance, e.g. Positive: 'COIDA eliminates time and costs
              spent√ on lengthy civil court proceedings.'√

      10.2    When 'critically evaluate' is used, candidates are expected to
              respond in either a positive/negative manner or take a neutral
              (positive and negative) stance. In this instance candidates are also
              expected to support their responses with more depth, e.g. 'COIDA
              eliminates time and costs spent√ on lengthy civil court proceedings√,
              because the employer will not be liable for compensation to the
              employee for injuries sustained during working hours as long as it
              can be proved that the business was not negligent.'√

      NOTE: 1. The above could apply to 'analyse' as well.
            2. Note the placing of the tick (√) in the allocation of marks.

11.   The allocation of marks must be informed by the nature of the question,
      cognitive verb used, mark allocation in the marking guideline and the context
      of each question.
      Cognitive verbs, such as:

      11.1    Advise, name, state, mention, outline, motivate, recommend,
              suggest, (list not exhaustive) do not usually require much depth in
              candidates' responses. Therefore, the mark allocation for each
              statement/answer appears at the end.

      11.2    Define, describe, explain, discuss, elaborate, distinguish,
              differentiate, compare, tabulate, justify, analyse, evaluate, critically
              evaluate (list not exhaustive) require a greater depth of
              understanding, application and reasoning. Therefore, the marks must
              be allocated more objectively to ensure that assessing is conducted
              according to established norms so that uniformity, consistency and
              fairness are achieved.

12.   Mark only the FIRST answer where candidates offer more than one answer
      for SECTIONS B and C, where these questions require only one answer.

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13.    SECTION B

13.1   If for example, FIVE facts are required, mark the candidate's FIRST FIVE
       responses and ignore the rest of the responses. Indicate by drawing a line
       across the unmarked portion or use the word 'Cancel'.

       NOTE:       This applies only to questions where the number of facts is specified.

13.2   If two facts are written in one sentence, award the candidate FULL credit.
       Point 13.1 above still applies.

13.3   If candidates are required to provide their own examples/views, brainstorm this
       at the marking centre to finalise alternative answers.

13.4   Use of the cognitive verbs and allocation of marks:

       13.4.1 If the number of facts are specified, questions that require candidates
              to 'describe/discuss/explain' may be marked as follows:
               •      Fact            2 marks (or as indicated in the marking guidelines)
               •      Explanation     1 mark (two marks will be allocated in Section C)
               The 'fact' and 'explanation' are given separately in the marking
               guideline to facilitate mark allocation.

       13.4.2 If the number of facts required is not specified, the allocation of marks
              must be informed by the nature of the question and the maximum mark
              allocated in the marking guideline.

13.5   ONE mark may be awarded for answers that are easy to recall, requires
       one word answers or is quoted directly from a scenario/case study. This
       applies to SECTIONS B and C in particular (where applicable).

14.    SECTION C

14.1   The breakdown of the mark allocation for the essays is as follows:

       Introduction
                                     Maximum:
       Content
                                        32
       Conclusion
       Insight                            8
       TOTAL                              40

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14.2   Insight consists of the following components:

       Layout/Structure Is there an introduction, a body, and a conclusion?                  2
       Analysis and     Is the candidate able to break down the question into                2
       interpretation   headings/subheadings/interpret it correctly to show
                        understanding of what is being asked?
                        Marks to be allocated using this guide:
                        All headings addressed:            1 (One 'A')
                        Interpretation (16 to 32 marks): 1 (One 'A')
       Synthesis           Are there relevant decisions/facts/responses made based           2
                           on the questions?
                           Marks to be allocated using this guide:
                           No relevant facts:     0 (Two '-S')
                           Some relevant facts: 1 (One '-S')
                           Only relevant facts: 2 (No '-S')
                           Option 1:    Where a candidate answers 50% or more of
                                        the question with only relevant facts; no '-S'
                                        appears in the left margin. Award the
                                        maximum of TWO (2) marks for synthesis.
                           Option 2:    Where a candidate answers less than 50% of
                                        the question with only OR some relevant
                                        facts; one '-S' appears in the left margin.
                                        Award a maximum of ONE (1) mark for
                                        synthesis.
                           Option 3:    Where a candidate answers less than 50% of
                                        the question with no relevant facts; two '-S'
                                        appear in the left margin. Award a ZERO
                                        mark for synthesis.
       Originality         Is there evidence of examples based on recent                     2
                           information, current trends and developments?
                                                                       TOTAL FOR INSIGHT:    8
                                                                  TOTAL MARKS FOR FACTS: 32

                                                           TOTAL MARKS FOR ESSAY (8 + 32):
                                                                                             40

       NOTE: 1. No marks will be awarded for contents repeated from the
                introduction and conclusion.

                2. The candidate forfeits marks for layout if the words
                   INTRODUCTION and CONCLUSION are not stated.

                3. No marks will be awarded for layout, if the headings
                   INTRODUCTION and CONCLUSION are not supported by an
                   explanation.

14.3   Indicate insight in the left-hand margin with a symbol e.g. ('L, A, -S and/or O').

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14.4    The breakdown of marks is indicated at the end of the suggested
        answer/marking guideline to each question.

14.5    Mark all relevant facts until the SUB-MAX/MAX mark in a subsection has
        been attained. Write SUB-MAX/MAX after maximum marks have been
        obtained, but continue reading for originality “O”.

14.6    At the end of each essay indicate the allocation of marks for facts and marks
        for insight as follows: (L – Layout, A – Analysis, S – Synthesis, O – Originality)
        as in the table below.
                 CONTENT                       MARKS
                    Facts                     32 (max.)
                      L                           2
                      A                           2
                      S                           2
                      O                           2
                  TOTAL                           40

14.7    When awarding marks for facts, take note of the sub-maximum indicated,
        especially if candidates do not make use of the same sub-headings.
        Remember, headings and sub-headings are encouraged and contribute to
        insight (structuring/logical flow/sequencing) and indicate clarity of thought.
        (See MARK BREAKDOWN at the end of each question.)

14.8    If the candidate identifies/interprets the question INCORRECTLY, then
        he/she may still obtain marks for layout.

14.9    If a different approach is used by candidates, ensure that the answers are
        assessed according to the mark allocation/sub-headings as indicated in the
        marking guideline.

14.10   14.10.1 Award TWO marks for complete sentences. Award ONE mark for
                phrases, incomplete sentences and vague answers.

        14.10.2   With effect from November 2015, the TWO marks will not
                  necessarily appear at the end of each completed sentence. The
                  ticks (√) will be separated and indicated next to each fact, e.g.
                  'Product development is a growth strategy √, where businesses aim
                  to introduce new products into existing markets.'√

                  This will be informed by the nature and context of the question, as
                  well as the cognitive verb used.

14.11   With effect from November 2017, the maximum of TWO (2) marks for facts
        shown as headings in the marking guidelines, will not necessarily apply to
        each question. This would also depend on the nature of the question.

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SECTION A (COMPULSORY)

QUESTION 1

1.1   1.1.1   A√√
      1.1.2   B√√
      1.1.3   A√√
      1.1.4   C√√
      1.1.5   D√√
                                                                    (5 x 2) (10)

1.2   1.2.1   Johannesburg Securities Exchange√√
      1.2.2   Debenture√√
      1.2.3   Retirement annuities√√
      1.2.4   Tax evasion√√
      1.2.5   Decision making√√
                                                                    (5 x 2) (10)

1.3   1.3.1   F√√
      1.3.2   G√√
      1.3.3   E√√
      1.3.4   H√√
      1.3.5   I√√
                                                                    (5 x 2) (10)

                                                                          [30]
                                                       TOTAL SECTION A:     30

                                                      BREAKDOWN OF MARKS
                                                   QUESTION        MARKS
                                                      1.1            10
                                                      1.2            10
                                                      1.3            10
                                                    TOTAL            30

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QUESTION 2: BUSINESS VENTURES

2.1   Meaning of insurance
      - Insurance refers to cover for a possible event√ that may cause a
        specified loss/damage.√
      - An agreement whereby the insurer undertakes to indemnify the insured√
        in the event of a specified loss/damage.√
      - The insured has to pay a premium√ for specified losses/damages
        covered.√
      - A contract between a person/business/insured requiring insurance cover
        √and the insurance company/insurer bearing the financial risk.√
      Any other relevant answer related to the meaning of insurance
                                                                          Max (4)

2.2   Leadership styles identified from statements
      2.2.1   Laissez-Fair/Free Reign√√
      2.2.2   Transactional√√                                                      (4)

2.3   Situational leadership theory
      - Different leadership characteristics√ are needed for different situations.√
      - The task/situation dictates the leadership style that should be applied√,
         so leaders are adaptable/flexible/self-assured.√
      - Relationships between leaders and employees√ are based on mutual
         trust/respect/loyalty/integrity/honesty.√
      - Leaders have the ability to 'read' the situation√ and get the most
         suitable people in the right positions to complete tasks successfully.√
      - It enables leaders to use different leadership styles√ to accomplish their
         goals.√
      - Leaders analyse group members/objectives/time constraints√, then
         adopt a suitable/relevant leadership style.√
      - May lead to conflict when leaders use different leadership styles√ when
         managing employees in different situations.√
      - Its success depends on the kind of relationship√ that exists between the
         leader and followers/subordinates/employees.√
      Any other relevant answer related to the situational leadership theory
                                                                               Max (4)

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2.4     Type of investment from the scenario
2.4.1   RSA Retail Savings Bonds/Government (RSA) Retail Savings Bonds√√           (2)
2.4.2   Impact of RSA Retail Savings Bonds/Government (RSA) Retail Bonds
        on investors
        Positives/Advantages
        - Guaranteed returns√, as interest rate is fixed for the whole investment
           period.√
        - Interest rates are market related√ and attract more investors.√
        - Interest can be received√ twice a year.√
        - Interest is usually higher√ than on fixed deposits.√
        - Retail bonds are listed√ on the capital bond markets/on the JSE.√
        - Low risk/Safe investment√, as it is invested with the South African
           Government which cannot be liquidated.√
        - No charges/costs/commissions√ payable on this type of investment.√
        - Investment may be easily accessible, √as cash may be withdrawn after
           the first twelve months.√
        - It is an affordable type of investment√ for all levels of income earners
           including pensioners.√
        - Retail bonds are easily/conveniently obtained √electronically/from any
           Post Office/directly from National Treasury.√
        - Investors younger than 18 years/Minors may invest√ with the help of a
           legal guardian, which encourages saving from a young age.√
        Any other relevant answer related to the positive impact/advantages of RSA
        Retail Savings Bonds/Government Retail Bonds on investors
                                         AND/OR
        Negatives/Disadvantages
        - Retail bonds cannot be ceded to banks √as security for obtaining
           loans.√
        - A minimum of R1 000 must be invested√, which may be difficult for
           some small investors to accumulate.√
        - Retail bonds are not freely transferable √among investors.√
        - Investors need to have valid SA identification/should be older than 18
           years √which may discourage foreigners/young people from investing.√
        - Penalties are charged for early withdrawals√, if the savings is less than
           12 months old.√
        Any other relevant answer related to the negative impact/disadvantages of
        RSA Retail Savings Bonds/Government Retail Bonds on investors
        NOTE:
        1. Do not award marks for responses quoted from the scenario.
        2. Award marks for relevant advantages if the type of investment was
           incorrectly identified in QUESTION 2.4.1.
                                                                         Max          (6)

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2.5   Differences between a private company and public company

             PRIVATE COMPANY                        PUBLIC COMPANY
       -   May not offer shares√ to the   -    Trades its shares publicly √on the
           general public√                     Johannesburg Securities
                                               Exchange√
       -   Shares are not freely√         -    Shares are freely√ transferable.√
           transferable.√
       -   Minimum of one√ director√      -    Minimum of three√ directors√
       -   Name must end with             -    Name must end with Limited/Ltd.√
           Proprietary Limited/(Pty)
           Ltd.√
       -   Annual financial statements    -    Annual financial statements need
           need not be audited√ and            to be audited√ and published.√
           published.√
       -   Does not need to publish a     -    Have to register and publish a
           prospectus√ as it cannot            prospectus√ with the Companies
           trade its shares publicly.√         and Intellectual Property
                                               Commission/CIPC√
       ₋   The company is not required -       Must raise a minimum
           to raise the minimum                subscription√ prior to
           subscription/issue√ minimum         commencement of the company√
           shares.√
       Any other relevant answer         Any other relevant answer related to a
       related to a private company      public company
                             Sub max (4)                          Sub max (4)

      NOTE:
      1.   The answer does not have to be in tabular format.
      2.   The differences do not have to link but must be clear.
      3.   Award a maximum of FOUR (4) marks if the differences are not
           clear/Mark either a private company or public company.
                                                                     Max (8)

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2.6     Scenario on compound interest
2.6.1   Calculation of compound interest
        Option 1
        Year 1: R7 000√ x 9% = R630 √
        Year 2: R7 630√ x 9% = R686,70√
        Total interest = R1 316,70 √

                                              OR
        Option 2
        FORMULA: P x (1 + r)n√
        R7 000√ x (1+9/100)² √
        R7 000 x (1+0.9)² = R8 316,70√
        Total interest = R8 316,70 – R7 000
        = R1 316,70√

        NOTE:
        1. Allocate full marks (4) if the answer is correct and no workings
           are shown.
        2. If workings were shown correctly, but the final answer is wrong,
           award a maximum of THREE marks.
        3. If the answer is incorrect, award a maximum of ONE mark for the
           understanding of concept and method.
                                                                      Max            (4)

2.7     Factors that should be considered when making investment decisions
2.7.1   Return on investment
        - Refers to income from the investment, namely interest/dividends/
           increased capital growth√ on the original amount invested. √
        - High risk investments√ yield higher returns. √
        - Generally, there will be a direct√ link between risk and return. √
        - The return should be expressed as net after-tax gains √ on the
           investment. √
        - Returns can be in the form of capital gains√ where the asset
           appreciates in value over time. √
        Any other answer relevant to return on investment as a factor that must be
        considered when making an investment decision.
                                                                              Max    (4)

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2.7.2   Inflation rate
        - People are affected by a high inflation rate√, because their money/
            purchasing power decreases.√
        - The return on investment should be higher√ than the inflation rate.√
        - Inflation has a positive effect on some investments such as property
            /shares√ where the income will increase as inflation increases.√
        Any other relevant answer relating to inflation rate as a factor that must be
        considered when making an investment decision
                                                                                   Max (4)

                                                                                       [40]

                                                         BREAKDOWN OF MARKS
                                                   QUESTION 3        MARKS
                                                   2.1               4
                                                   2.2               4
                                                   2.3               4
                                                   2.4.1             2
                                                   2.4.2             6
                                                   2.5.              8
                                                   2.6               4
                                                   2.7.1             4
                                                   2.7.2             4
                                                   TOTAL             40

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QUESTION 3: BUSINESS ROLES
3.1   Human rights in the workplace
      - Privacy√
      - Respect/Dignity√
      - Equity√
      - Freedom of speech and expression√
      - Information√
      - Safety/Security and protection/Life√
      NOTE: Mark the first TWO only.                                   (2 x 1)   (2)

3.2   Stages of team development.
      3.2.1 Forming √√
      3.2.2 Norming/Settling/Reconciliation√√
      3.2.3 Adjourning/Mourning√√                                                (6)

3.3   Causes of conflict in the workplace
      - Lack of proper communication√ between management and workers√
      - Ignoring rules/procedures√ may result in disagreements and conflict√
      - Management and/or workers √may have different
        personalities/backgrounds√
      - Different values/levels of knowledge/skills/experience√ of
        managers/workers√
      - Little/no co-operation√ between internal and external
        parties/stakeholders√
      - Lack of recognition for good work √e.g. a manager may not show
        appreciation for extra hours worked to meet deadlines.√
      - Lack of employee development may increase frustration levels√ as
        workers may repeat errors due to lack of knowledge/skills.√
      - Unfair disciplinary procedures√ e.g. favouritism/nepotism√
      - Little/no support from management√ with regards to supplying the
        necessary resources and providing guidelines√
      - Leadership styles used√ e.g. autocratic managers who may not consider
        worker inputs√
      - Unrealistic deadlines/Heavy workloads√ lead to stress resulting in
        conflict.√
      - Lack of agreement on mutual matters√ e.g. remuneration/working
        hours√
      - Unhealthy competition/Inter- team rivalry √may cause workers to lose
        focus on team targets.√
      - Lack of commitment/Distracted by personal objectives√ which may lead
        to an inability to meet pre-set targets.√
      - Constant changes√ may cause instability.√
      - Lack of clarity√ regarding employees’ roles and responsibilities√
      Any other relevant answer related to the causes of conflict in the
      workplace.
                                                                           Max   (6)

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3.4      Problem solving technique from the scenario
3.4.1    Delphi Technique√√                                                         (2)

3.4.2    Advantages of the Delphi technique for businesses
        - Businesses may use a group of experts√ without bringing them
          together.√
        - The experts will give the business clear ideas/solutions√ on how to
          improve on productivity/profitability.√
        - Information received from experts√ can be used to solve complex
          business problems.√
        - Experts may give honest/credible opinions√ as they do not have a
          direct/personal interest in the business.√
        - Conflict may be avoided √especially if all employees are knowledgeable
          and well qualified.√
        - Dominating employees may not take over the process√ as they do not
          form part of the problem-solving process.√
        - It reduces noise levels in an office environment√ since there is no group
          discussions.√
        Any relevant answer related to the advantages of the Delphi technique.
                                                                                Max (4)

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3.5    Distinction between Corporate Social Responsibility (CSR) and Corporate
       Social Investment (CSI)

                 CORPORATE SOCIAL                         CORPORATE SOCIAL
                RESPONSIBILITY (CSR)                       INVESTMENT (CSI)
        -   The intention is to change√ business   -   Actively committing money and
            practices. √                               resources√ to uplift the
                                                       community√
        -   Focus is on increasing the image√      -   Focus is on the upliftment of
            and profits√                               the community√ without a
                                                       return on investment√
        -   Ensure that all internal CSR           -   Ensure that CSI projects are
            policies/practices√ include                relevant √to the needs of
            stakeholders’                              communities.√
            interests/environmental issues
        -   Often intended √as a marketing         -   Intended to benefit and uplift
            initiative√                                communities√ through social
                                                       development.√
        -   Projects are usually linked to the     -   Projects are external to the
            business√ e.g. a manufacturing             business√ and have a strong
            business offering to train the             developmental approach.√
            unemployed.√

        Any other relevant answer related to      Any other relevant answer related
        corporate social responsibility           to corporate social investment.
                                      Sub max (4)                         Sub max (4)
NOTE:
1.   The answer does not have to be in tabular format.
2.   The distinction does not have to link but must be clear.
3.   Award a maximum of FOUR (4) marks if the distinction is not
     clear/Mark either corporate social responsibility/corporate social
     investment.
                                                                              Max (8)

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3.6   Types of difficult personalities

        EMPLOYEES              TYPE OF                    MOTIVATION
                              DIFFICULT
                             PERSONALITY
      Edith                Expert√√           Edith refuses to take
                                              instructions from senior
                                              management as she feels she
                                              has enough experience and
                                              knows what is required of her √
      Zama                 Over-agree √√      Zama always makes promises
                                              that she cannot keep.√
                                  Sub max (4)                     Sub max (2)

      NOTE: Do not award marks for the motivation if the type of difficult
            personality was incorrectly identified.
                                                                     Max (6)

3.7   Ways in which businesses can contribute to the well-being of
      employees
      - Pay fair wages/salaries to the workers based on the nature of their work
        and prevailing economic conditions.√√
      - Working conditions should include safety/medical/canteen
        facilities/benefits like housing/leave/retirement etc.√√
      - Pay fair bonuses based on business earnings, as acknowledgement for
        hard work and commitment.√√
      - Provide for employees’ participation in decision-making that affects
        them.√√
      - Provide recreational facilities for employees.√√
      - Offer annual physical/medical assessments to workers.√√
      - Make trauma debriefing/counselling/assistance available to any
        employee who requires these services.√√
      - Offer financial assistance in the case of any hardship caused by
        unexpected medical costs.√√
      - Allow flexible working hours to enhance productivity.√√
      - Offer support programmes for employees infected and affected by
        HIV/AIDS.√√
      - Make childcare facilities available on the premises for working mothers
        in the business.
      - Start a nutritional programme so that employees can enjoy one meal
        per day to keep them in a healthy condition.
      - Give time to staff to get involved in projects they choose/Allow staff to
        use some of the working hours to participate in the projects of their
        choice.

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₋ Encourage employees to stay fit and healthy by getting them involved in
  health activities to minimize stress/substance abuse/obesity.
- Provide transport for employees who work unusually long hours.
- Establish coaching and mentoring programmes for junior employees.
- Conduct team-building sessions to improve employees' morale.
- Encourage employees to attend capacity-building workshops/training
   programmes/staff-development programmes/team-development
   programmes.
Any other relevant answer related to the ways in which businesses can
contribute to the well-being of employees
NOTE: Mark the first THREE (3) only.
                                                                    (3 x 2) (6)
                                                                            [40]

                                              BREAKDOWN OF MARKS
                                         QUESTION 3             MARKS
                                         3.1                    2
                                         3.2.                   6
                                         3.3.                   6
                                         3.4.1                  2
                                         3.4.2                  4
                                         3.5.                   8
                                         3.6                    6
                                         3.7                    6
                                         TOTAL                  40

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QUESTION 4: MISCELLANEOUS TOPICS
BUSINESS VENTURES

4.1    Unemployment Insurance Fund (UIF) benefits
      ₋ Unemployment benefits√
      ₋ Illness benefits/Sickness/Disability√
      ₋ Maternity benefits√
      ₋ Adoption benefits√
      ₋ Dependants' benefits√
       NOTE: Mark the first THREE (3) only.
                                                                              (3 x 1) (3)

4.2    Factors that should be considered in the next presentation
      - The presenter should revise objectives that were not achieved.√√
      - Use humour appropriately.√√
      - Always be prepared to update/keep the information relevant.√√
      - Reflect on any problem/criticism and avoid it in future presentations.√√
      - Any information that the presenter receives as feedback from a
         presentation should be analysed and where relevant, incorporated/used
         to update/amend his presentation.√√
      - Reflect on the time/length of the presentation to add/remove content.√√
      - Increase/Decrease the use of visual aids or replace/remove aids that do
         not work well.√√
      - Reflect on the logical flow of the format/slides/application of visual
         aids.√√
      Any other relevant answer related to factors that a presenter should
      consider in his/her next presentation
       NOTE: Mark the first TWO (2) only.                                      (2 x 2) (4)

4.3   The meaning of security as a principle of insurance
      - Applies to long-term insurance√ where the insurer undertakes to pay out
          an agreed upon amount in the event of loss of life.√
      - A pre-determined amount will be paid out√ when the insured reaches a
          pre-determined age/or gets injured due to a pre-determined event.√
      - Aims to provide financial security to the insured√ at retirement/the
          dependants of the deceased.√
      Any other relevant answer related to the meaning of security as a principle
      of insurance
                                                                             Max (4)

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4.4     Advantages of a state-owned company (SOC)
        - Profits may be used to finance√ other state departments/reduce taxes.√
        - Offer essential services√ which may not be offered by the private
          sector√
        - Prices are kept reasonable/Create sound competition with the private
          sector√ to make services affordable to more citizens.√
        - Wasteful duplication of services√ is eliminated.√
        - Planning can be co-ordinated√ through central control.√
        - Generates income√ to finance social programmes.√
        - Jobs are created√ for all skills levels.√
        Any other relevant answer related to the advantages of a state-owned
        company (SOC)
                                                                             Max (4)

4.5     The role of personal attitude in successful leadership from the
        scenario
4.5.1   ₋ Musa, the owner of Manana Lodge has a positive attitude.√
        ₋ He also knows that there is always more to learn.√
        NOTE: Mark the first answer only.                                               (1)

4.5.2    Other roles of personal attitude in successful leadership
         - A leader's good/bad attitude can influence the success/failure of the
           business.√√
         - Leaders must know their strengths and weaknesses to apply their
           leadership styles effectively.√√
         - Great leaders understand that the right attitude will set the right
           atmosphere.√√
         - Leaders' attitudes may influence employees'/teams'
           thoughts/behaviour.√√
         - Leaders should model the behaviour that they want to see in team
           members.√√
         - Successful leaders consider the abilities/skills of team members to
           allocate tasks/roles effectively.√√
         - Enthusiasm produces confidence in a leader.√√
         - Successful employees and leaders have a constant desire to work and
           achieve personal/professional success.√√
         Any other relevant answer related to other roles of personal attitude in
         successful leadership
        Note:
        1      Do not award marks for responses that are quoted in the
               scenario
        2      Mark the first TWO (2) only.                                     (2 x 2) (4)

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BUSINESS ROLES
4.6   Types of unprofessional and unethical business practices from
      statements
      4.6.1 Unauthorised use of workplace funds and resources √√
      4.6.2 Sexual harassment√√
      4.6.3 Unfair advertising√√
                                                                 Max (6)
4.7   Application of accountability as a King Code principle for good
      corporate governance
      - There must be regular communication√ between the management and
         stakeholders.√
      - Businesses should be accountable/responsible√ for all their
         decisions/actions.√
      - The company should appoint internal and external auditors√ to audit their
         financial statements.√
      - The board should ensure that the company ethics√ are effectively
         implemented.√
      - Businesses should present accurate annual reports√ at the Annual
         General Meeting (AGM).√
      - Top management should ensure that other levels of management are
         clear about their roles and responsibilities√ to improve accountability.√
      Any other relevant answer related to how businesses should apply
      accountability as a King Code principle for good corporate governance
                                                                                Max   (4)

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4.8   The advantages of creative thinking in the workplace
      -  Better/Unique/Unconventional ideas/solutions√ are generated√
      -  May give the business a competitive advantage√ if unusual/unique
         solutions/ideas/strategies are implemented√
      - Complex business problems √may be solved√
      - Productivity increases√ as management/employees may quickly generate
         multiple ideas which utilize time and money more effectively.√
      - Managers/Employees have more confidence√ as they can live up to their
         full potential.√
      - Managers will be better leaders√ as they will be able to handle/manage
         change(s) positively and creatively.√
      - Managers/Employees can develop a completely new outlook√ which may
         apply to any task(s) they may do.√
      - Leads to more positive attitudes√ as managers/employees feel that they
         have contributed towards problem-solving.√
      - Improves motivation√ amongst staff members√
      - Managers/Employees have a feeling of great accomplishment√ and they
         will not resist/obstruct the process once they solved problem/contributed
         towards the success of the business.√
      - Management/Employees may keep up√ with fast changing technology.√
      - Stimulates initiative from employees/managers√, as they are continuously
         pushed out of their comfort zones√
      - Creativity may lead to new inventions√ which improves the general
         standard of living.√
      Any other relevant answer related to the advantages of creative thinking in
      the workplace.
                                                                               Max (4)

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4.9   Correct procedures to deal with grievances in the workplace
      - An aggrieved employee must verbally report the incident/grievance to
         his/her supervisor/manager, who needs to resolve the issue within 3 to 5
         working days.√√
      - Should the employee and supervisor not be able to resolve the
         grievance, the employee may take it to the next level of management.√√
      - The employee may move to a more formal process where the grievance
         must be lodged in writing/completes a grievance form.√√
      - The employee must receive a written reply in response to the written
         grievance. √√
      - A grievance hearing/meeting must be held with all relevant parties
         present.√√
      - Minutes of the meeting must be recorded and any resolution passed must
         be recorded on the formal grievance form.√√
      - Should the employee not be satisfied, then he/she could refer the matter
         to the highest level of management.√√
      - Top management should arrange a meeting with all relevant parties
         concerned.√√
      - Minutes of this meeting should be filed/recorded and the
         outcome/decision must be recorded on the formal grievance form.√√
      - Should the employee still not be satisfied, he/she may refer the matter to
         the CCMA who will make a final decision on the matter.√√
      - The matter can be referred to Labour Court on appeal if the employee is
         not satisfied with the decision taken by the CCMA.√√
      Any other answer related to the correct procedure to deal with grievance in
      the workplace
                                                                              Max (6)
                                                                                   [40]
                                                  BREAKDOWN OF MARKS
                                                QUESTION 4             MARKS
                                                4.1                    3
                                                4.2                    4
                                                4.3                    4
                                                4.4                    4
                                                4.5.1                  1
                                                4.5.2                  4
                                                4.6                    6
                                                4.7                    4
                                                4.8                    4
                                                4.9                    6
                                                TOTAL                  40

                                                            TOTAL SECTION B: [80]

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SECTION C
Mark the first question only.

QUESTION 5: BUSINESS VENTURES (PRESENTATION AND DATA
            RESPONSE)

5.1   Introduction
      - A multimedia presentation will help the audience to understand/clarify the
          topic.√
      - A well-designed multimedia presentation enables/enhances the quality of
          a presentation and makes it memorable.√
      - PowerPoints and visual aids can be useful in presenting information to
          members of the audience who learn best through visuals.√
      - A presenter should be able to respond to questions in a professional and
          non-aggressive manner so that clarity is given to the audience.√
      Any other relevant introduction related to a multimedia presentation/ factors
      to be considered when presenting/PowerPoint/hand-outs/handling feedback
      after a presentation.
                                                                                Max (2)

5.2   Aspects that must be considered when designing a multimedia
      presentation
      - Start with the text/headings.√√
      - Use legible font and font size.√√
      - Select the background.√√
      - Choose images that may help to communicate the message.√√
      - Include/Create graphics.√√
      - Add special effects/sound/animation.√√
      - Create hyperlinks to allow quick access to other files/documents video
         clips.√√
      - Keep slides/images/graphs simple.√√
      - Make sure there are no grammatical/spelling errors.√√
      - Use bright colours to increase visibility.√√
      - Structure information in a logical sequence.√√
      - Limit the information on each slide.√√
      - Use pictures to make it interesting for the audience.√√
      Any other relevant answer related to aspects that must be considered when
      designing a multimedia presentation
                                                                              Max (10)

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5.3   Factors that must be considered by the presenter while presenting
      - Sam should establish credibility√ by introducing himself as the presenter
        at the start.√
      - Mention/Show most important information√ first.√
      - Make the purpose/main points of the presentation clear√ at the start of the
        presentation.√
      - Use suitable √section titles/headings/sub-headings/bullets.√
      - He must summarise the main points of the presentation√ to conclude the
        presentation.√
      - Stand in a good position/upright, √where the audience can clearly see the
        presenter/presentation.√
      - Avoid hiding√ behind equipment.√
      - Do not ramble on at the start, √to avoid losing the audience/their
        interest.√
      - Capture listeners' attention/Involve the audience with a variety of
        methods,√ e.g. short video clips/sound effects/humour, etc.√
      - Maintain eye contact √with the audience.√
      - Be audible√ to all listeners/audience.√
      - Vary the tone of voice/tempo within certain sections√ to prevent
        monotony.√
      - Make the presentation interesting√ with visual
        aids/anecdotes/examples√/Use visual aids√ effectively.√
      - Use appropriate gestures,√ e.g. use hands to emphasize points.√
      - Speak with energy √and enthusiasm.√
      - Pace yourself√/Do not rush or talk too slowly.√
      - Keep the presentation short√ and simple.√
      - Conclude/End with a strong/striking ending√ that will be remembered.√
      - Ensure that the audience will leave with/take away √specific
        information/benefits.√
      - Include a statement/quote √that will allow a professional/striking ending.√
      - Sam should manage time effectively√ to allow time for questions.√
      Any other relevant answer related to the factors that Sam/presenter should
      consider while presenting
                                                                                Max (12)

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5.4     Impact of PowerPoint and hand-outs
5.4.1   Impact of PowerPoint
        Positives/Negatives
        - Graphic programmes have the capacity to convey ideas√ and support
           what the presenter says.√
        - Easy to combine√ with sound/video clips√
        - Simple/Less cluttered slides√ may capture the interest of the audience.√
        - Video clips can provide variety√ and capture the attention of the
           audience.√
        - Variations of colour/background/sound immediately capture the
           attention of the audience√ and retain their interest throughout the
           presentation.√
        - Slides should only be used√ where they can enhance the facts or
           summarise information.√
        Any other relevant answer related to the positive impact/advantages of
        PowerPoint as a type of visual aid
                                           AND/OR
        Negatives/Disadvantages
        - Unprofessional handling of the data projector/PowerPoint presentation
           material√ may lead to irritation/may result in the audience losing
           interest.√
        - Less effective to people with visual impairments.√
        - Simply reading off the slides√ makes a presentation
           boring/meaningless.√
        - Unable to show slides√ without electricity/data projector.√
        Any other relevant answer related to the negative impact/disadvantages of
        PowerPoint as a type of visual aid.
                                                                         Sub max (8)

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5.4.2   Impact of handouts, etc.
        Positives/Advantages
        - Meaningful handouts may be distributed at the start of the presentation√
           to attract attention/encourage participation.√
        - Notes/Hard copies of the slide presentation can be distributed at the
           end of the presentation√ as a reminder of the key facts of the
           presentation.√
        - Extra information, e.g. contact details/price lists may be handed out√ to
           promote the services of the business.√
        - Useful information for improving the next presentation may be
           obtained√, when the audience completes feedback questionnaires after
           the presentation.√
        - It is easy to update hand-outs√ with recent information or
           developments.√
        - Notes may be compared√ with electronic slides to validate the
           accuracy.√
        Any other relevant answer related to the positive impact/advantages of
        hand-outs as a type of visual aid
                                         AND/OR
        Negatives/Disadvantages
        - Handouts cannot be combined with audio material√, so it only focuses
           on the visual aspects of support material.√
        - Handing out material at the start of the presentation√ may distract/lose
           audience attention.√
        - As it only summarises key information,√ some details might be
           lost/omitted.√
        - Printed material is expensive√ and it is easy to lose hard copies.√
        - Increases the risk of unauthorised duplication/use√ of confidential
           information.√
        Any other relevant answer related to the negative impact/disadvantages of
        hand-outs as a type of visual aid
                                                                          Sub max (8)
                                                                              Max (16)

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5.5   Responding to questions in a professional and non-aggressive
      manner
      - Sam should stand throughout the feedback session.√√
      - Be polite/confident/courteous when responding to questions.√√
      - Ensure that each question/comment is clearly understood before
         responding/re-phrase questions if uncertain.√√
      - Sam should first listen and then respond.√√
      - Provide feedback as soon as possible after the question was asked or
         after the session.√√
      - Be direct/honest/sincere when responding to questions.√√
      - Use simple language to support the examples used in the
         presentation.√√
      - Keep answers short and to the point.√√
      - Encourage questions from the audience/investors.√√
      - Always address the questions and not the person.√√
      - Acknowledge good questions to motivate audience to ask more
         questions.√√
      - Sam should not involve himself in a debate when responding to
         questions.√√
      - Sam should not avoid the questions if he does not know the answer,
         but rather promise feedback on it.√√
      - Address the full audience/investors and not only the person who posed
         the question.√√
      Any other relevant answer related to factors that must be considered when
      responding to questions in a professional and non-aggressive manner
                                                                            Max (8)

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5.6   Conclusion
      - A multimedia presentation enables the presenter to capture important
          facts that are supported by relevant visual aids.√√
      - A well-prepared presentation creates a good impression and will attract
          potential investors.√√
      - A good presentation promotes the image of the
          business/owner/management.√√
      - Being professional during a presentation/feedback/questions session
          should contribute to the success of the presentation.√√
      - Hand-outs enable the audience to go through the presentation before
          and after the presentation √√
      Any other relevant conclusion related to a multimedia presentation/factors
      to be considered when presenting/PowerPoint/hand-outs/handling
      feedback after a presentation
                                                                              Max (2)

                   QUESTION 5: BREAKDOWN OF MARK ALLOCATION
                           DETAILS                         MAXIMUM   TOTAL
  Introduction                                                2
  Designing a multi-media presentation                        10
  Factors that must be considered by the presenter while
                                                              12
  presenting                                                       Max 32
  Impact of PowerPoint & hand-outs                            16
  Responding to questions in a professional/non-aggressive
                                                              8
  manner
  Conclusion                                                  2
  INSIGHT
  Layout                                                      2
                                                                        8
  Analysis, interpretation                                    2
  Synthesis                                                   2
  Originality/Examples                                        2
  TOTAL MARKS                                                          40

  LASO – For each component:
  Allocate 2 marks if all requirements are met.
  Allocate 1 mark if some requirements are met.
  Allocate 0 marks where requirements are not met at all.

                                          28

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