PROVINCIAL ASSESSMENT
GRADE 12
BUSINESS STUDIES P1
JUNE 2024
MARKING GUIDELINE
MARKS: 150
This marking guideline consists of 24 pages.
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Business Studies Grade 12 P1 North West June 2024 QP (Eng)
Grade 12 Business Studies Paper 1 question paper from the North West June Exam 2024 (English), 24 pages. Read online or get the free PDF download, memo linked when available.
Business Studies · Grade 12 · North West June Exam · 2024 · English. Question paper, 24 pages. Read online or download the PDF.
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Business Studies/P1 2 NW/June 2024
Grade 12 – Marking Guidelines
NOTES TO MARKERS
PREAMBLE
The notes to markers are provided for quality assurance purposes to ensure the following:
(a) Fairness, consistency and reliability in the standard of marking
(b) Facilitate the moderation of candidates' scripts at the different levels
(c) Streamline the marking process considering the broad spectrum of markers across
the country
(d) Implement appropriate measures in the teaching, learning and assessment of the subject at
schools/institutions of learning
1. For marking and moderation purposes, the following colours are recommended:
Marker: Red
DH: Green
Subject advisor: Black
2. Candidates' responses must be in full sentences for SECTION B and C. However, this
would depend on the nature of the question.
3. A comprehensive marking guideline has been provided but this is by no means
exhaustive. Due consideration should be given to an answer that is correct but:
● Uses a different expression from that which appears in the marking guideline
● Comes from another credible source
● Original
● A different approach is used
NOTE: There is only ONE correct answer in SECTION A.
4. Take note of other responses provided by candidates that are relevant within the
context of a particular question, and allocate marks accordingly. (In cases where the
answer is unclear or indicates some understanding, part-marks should be awarded, for
example, one mark instead of the maximum of two marks.)
5. The word 'Sub-max' is used to facilitate the allocation of marks within a question or
sub-question.
6. The purpose of circling marks (guided by 'max' in the breakdown of marks) on the
right-hand side is to ensure consistency and accuracy in the marking of scripts as well
as for calculation and moderation purposes.
7. Subtotals to questions must be written in the right-hand margin. Circle the subtotals as
indicated by the allocation of marks. This must be guided by 'max' in the marking
guidelines. Only the total for each question should appear in the left-hand margin next
to the appropriate question number.
8. In an indirect question, the theory as well as the response must be relevant and
related to the question.
9. Correct numbering of answers to questions or sub questions is recommended in
SECTIONS A and B. However, if the numbering is incorrect, follow the sequence of
the candidate's responses. Candidates will be penalised if the latter is not clear.
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Business Studies/P1 3 NW/June 2024
Grade 12 – Marking Guidelines
10. No additional credit must be given for repetition of facts. Indicate with an 'R'.
11. The differentiation between 'evaluate' and 'critically evaluate' can be explained as
follows:
11.1 When 'evaluate' is used, candidates are expected to respond in either a
positive/negative manner or take a neutral (positive and negative) stance,
e.g. Positive: 'COIDA eliminates time and costs spent√ on lengthy civil court
proceedings.'√
11.2 When 'critically evaluate' is used, candidates are expected to respond in
either a positive/negative manner or take a neutral (positive and negative)
stance. In this instance candidates are also expected to support their
responses with more depth, e.g. 'COIDA eliminates time and costs spent√ on
lengthy civil court proceedings√, because the employer will not be liable for
compensation to the employee for injuries sustained during working hours as
long as it can be proved that the business was not negligent.'√
NOTE: 1. The above could apply to 'analyse' as well.
2. Note the placing of the tick (√) in the allocation of marks.
12. The allocation of marks must be informed by the nature of the question, cognitive verb
used, mark allocation in the marking guideline and the context of each question.
Cognitive verbs, such as:
12.1 Advise, name, state, outline, motivate, recommend, suggest, (list not
exhaustive) do not usually require much depth in candidates' responses.
Therefore, the mark allocation for each statement/answer appears at the end.
12.2 Define, describe, explain, discuss, elaborate, distinguish, differentiate,
compare, tabulate, analyse, evaluate, critically evaluate (list not exhaustive)
require a greater depth of understanding, application and reasoning.
Therefore, the marks must be allocated more objectively to ensure that
assessment is conducted according to established norms so that uniformity,
consistency and fairness are achieved.
13. Mark only the FIRST answer where candidates offer more than one answer for
SECTION B and C questions that require one answer.
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Grade 12 – Marking Guidelines
14. SECTION B
14.1 If for example, FIVE facts are required, mark the candidate's FIRST FIVE responses
and ignore the rest of the responses. Indicate by drawing a line across the unmarked
portion.
NOTE: 1. This applies only to questions where the number of facts is specified.
2. The above also applies to responses in SECTION C. (where applicable)
14.2 If two facts are written in one sentence, award the candidate FULL credit.
Point 14.1 above still applies.
14.3 If candidates are required to provide their own examples/views, brainstorm this at the
school to finalise alternative answers.
14.4 Use of the cognitive verbs and allocation of marks:
14.4.1 If the number of facts are specified, questions that require candidates to
'describe/discuss/explain' may be marked as follows:
● Fact 2 marks (or as indicated in the marking guidelines)
● Explanation 1 mark (two marks will be allocated in Section C)
The 'fact' and 'explanation' are given separately in the marking guideline to
facilitate mark allocation.
14.4.2 If the number of facts required is not specified, the allocation of marks must
be informed by the nature of the question and the maximum mark allocated
in the marking guideline.
14.5 ONE mark may be awarded for answers that are easy to recall, requires one
word answers or is quoted directly from a scenario/case study. This applies to
SECTIONS B and C in particular (where applicable).
15. SECTION C
15.1 The breakdown of the mark allocation for the essays is as follows:
Introduction
Maximum:
Content
32
Conclusion
Insight 8
TOTAL 40
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Grade 12 – Marking Guidelines
15.2 Insight consists of the following components:
Layout/Structure Is there an introduction, a body, and a conclusion? 2
Analysis and Is the candidate able to break down the question into 2
interpretation headings/sub-headings/interpret it correctly to show
understanding of what is being asked?
Marks to be allocated using this guide:
All headings addressed: 1 (One 'A')
Interpretation (16 to 32 marks): 1 (One 'A')
Synthesis Are there relevant decisions/facts/responses made based on 2
the questions?
Option 1: Only relevant facts: 2 marks (No '-S')
Where a candidate answers 50% or more (two to
four sub-questions) of the question with only
relevant facts; no '-S' appears in the left margin.
Award the maximum of TWO (2) marks for
synthesis.
Option 2: Some relevant facts: 1 mark (One '-S')
Where a candidate answers less than 50% (only
one sub-question) of the question with only OR
some relevant facts; one '-S' appears in the left
margin. Award a maximum of ONE (1) mark for
synthesis.
Option 3: Some relevant facts: 1 mark (One '-S')
Where a candidate answers FOUR sub-
questions, but one/two/three sub-questions with
no relevant facts; one '-S' appears in the left
margin. Award a maximum of ONE (1) mark for
synthesis.
Option 4: No relevant facts: 0 mark (Two '-S')
Where a candidate answers less than 50% (only
one sub-question) of the questions with no
relevant facts; two '-S' appears in the left margin.
Award a ZERO-mark synthesis.
Originality Is there evidence of one or two examples, not older than two (2) 2
years that are based on recent information, current trends and
developments?
TOTAL FOR INSIGHT: 8
TOTAL MARKS FOR FACTS: 32
TOTAL MARKS FOR ESSAY (8 + 32): 40
NOTE: 1. No marks will be awarded for contents repeated from the
introduction and conclusion.
2. The candidate forfeits marks for layout if the words
INTRODUCTION and CONCLUSION are not stated.
3. No marks will be awarded for layout, if the headings
INTRODUCTION and CONCLUSION are not supported by an
explanation.
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Grade 12 – Marking Guidelines
15.3 Indicate insight in the left-hand margin with a symbol e.g. ('L, A, -S and/or O').
15.4 The breakdown of marks is indicated at the end of the suggested answer/ marking
guideline to each question.
15.5 Mark all relevant facts until the SUBMAX/MAX mark in a subsection has been
attained. Write SUBMAX/MAX after maximum marks have been obtained, but
continue reading for originality “O”.
15.6 At the end of each essay indicate the allocation of marks for facts and marks for
insight as follows: (L – Layout, A – Analysis, S – Synthesis, O – Originality) as in the
table below.
CONTENT MARKS
Facts 32 (max.)
L 2
A 2
S 2
O 2
TOTAL 40
15.7 When awarding marks for facts, take note of the sub maxima indicated, especially if
candidates do not make use of the same subheadings. Remember, headings and
subheadings are encouraged and contribute to insight (structuring/logical
flow/sequencing) and indicate clarity of thought. (See MARK BREAKDOWN at the
end of each question.)
15.8 If the candidate identifies/interprets the question INCORRECTLY, then he/she may
still obtain marks for layout.
15.9 If a different approach is used by candidates, ensure that the answers are assessed
according to the mark allocation/subheadings as indicated in the marking guideline.
15.10 15.10.1 Award TWO marks for complete sentences. Award ONE mark for
phrases, incomplete sentences and vague answers.
15.10.2 With effect from November 2015, the TWO marks will not necessarily
appear at the end of each completed sentence. The ticks (√) will be
separated and indicated next to each fact, e.g. 'Product development is a
growth strategy √, where businesses aim to introduce new products into
existing markets.'√
This will be informed by the nature and context of the question, as well as
the cognitive verb used.
15.11 With effect from November 2017, the maximum of TWO (2) marks for facts shown as
headings in the marking guidelines, will not necessarily apply to each question. This
would also depend on the nature of the question.
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Grade 12 – Marking Guidelines
SECTION A
QUESTION 1
1.1 1.1.1 B√√
1.1.2 C√√
1.1.3 A√√
1.1.4 D√√
1.1.5 B√√
(5 x 2) (10)
1.2 1.2.1 CPA√√
1.2.2 Human resource √√
1.2.3 social√√
1.2.4 retrench√√
1.2.5 marketing√√
(5 x 2) (10)
1.3 1.3.1 G√√
1.3.2 A√√
1.3.3 J√√
1.3.4 C√√
1.3.5 F√√
(5 x 2) (10)
TOTAL SECTION A: 30
BREAKDOWN OF MARKS
QUESTION 1 MARKS
1.1 10
1.2 10
1.3 10
TOTAL 30
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SECTION B
Mark the FIRST TWO questions answers only.
QUESTION 2: BUSINESS ENVIRONMENTS
2.1 Provisions of the Basic Conditions of Employment Act/BCEA
˗ Regulation of working time/Ordinary hours of work/overtime/meal intervals and rest
periods/Sunday work/public holidays. √
˗ Leave/annual/sick/family responsibility/maternity/paternity/parental. √
˗ Particulars of employment and remuneration. √
˗ Termination of employment. √
˗ Prohibition of employment of children and forced labour. √
˗ Any other relevant answer related to the provisions of the BCEA.
NOTE: Mark the first FOUR (4) only.
(4 x 1) (4)
2.2 Rights of employers in terms of LRA
˗ Form employer organisations to represent them in labour related matters. √√
˗ Form a bargaining council for collective bargaining purposes. √√
˗ Employers have the right to lockout employees who engage in unprotected/illegal
strike/labour action. √√
˗ Dismiss employees who are engaged in an unprotected strike/misconduct such as
intimidation/violence during a strike action. √√
˗ Right not to pay an employee who has taken part in a protected strike for
services/work they did not do during the strike. √√
˗ Any other relevant answer related to the rights of employers in terms of LRA
Max (4)
2.3 Employment Equity Act
2.3.1 Penalties for non-compliance with Employment Equity Act (EEA) from scenario
˗ The Labour inspector issued out a fine to BC for not submitting an equity plan. √
˗ BC was also blocked from doing business with the government. √
NOTE: 1. Mark the first TWO (2) only.
2. Only award marks for responses that are quoted from the scenario.
(2 x 1) (2)
2.3.2 Positive impact of Employment Equity Act
˗ Encourages consultation √ between employer and employees. √
˗ Promotes equal opportunity √ and fair treatment in the workplace. √
˗ Impacts positively √ on BEE ratings for businesses. √
˗ Appointment process is clearly defined, √ so all parties are well informed. √
˗ Motivates employees √ because the workforce is more
diverse/representative/inclusive√
˗ Motivates employees √ because everyone has the same employment
opportunities. √
˗ Promotes the implementation of affirmative action measures√ to redress the
imbalances in employment. √
˗ Provides employees with legal recourse √ if they believe they have been unfairly
discriminated against. √
˗ Provides all employees with an equal opportunity√ to be selected/appointed/
promoted in a position. √
˗ Prevents unfair discrimination √ as it ensures that the workforce represents the
demographics of the country. √
˗ Creates a framework √ of acceptable employment practices/affirmative action
measures. √
˗ Encourages diversity in business √ by employing people from various racial
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backgrounds. √
˗ Businesses are in a better position to negotiate contracts √ with the government. √
˗ Certified psychometric tests may be used√ to assess applicants/employees to
ensure that they are suitable for the vacancy. √
˗ Any other relevant answer related to the positive impact of EEA on businesses.
Max (4)
2.4 Meaning of learnerships
˗ Theoretical/Practical training opportunities √ that can lead to a recognised
occupational qualification. √
˗ Structured learning programme completed during work hours √ for a specified
period of time. √
˗ Agreement between a learner/trainee, employer √ and a training provider. √
˗ May include employment for a specified period √ after learnership is completed. √
˗ Includes a training course with learning material √ as well as practical work
experience √
˗ Any other relevant answer related the meaning of learnerships.
Max (4)
2.5 PESTLE factor
2.5.1 Technological factor √√ (2)
2.5.2 Ways to deal with the challenges of technological factor
˗ Continuous research on the latest available technology/equipment in the market. √√
˗ Train existing/appoint new employees to maintain/use new equipment. √√
˗ Compare prices/Select suitable suppliers for new equipment at reasonable
prices. √√
˗ Businesses must be geared for online trading/e-commerce. √√
˗ Any other relevant answer related to ways in which business can deal with
technological challenges.
Max (4)
2.6 Types of integration strategies
Forward vertical integration √√
˗ The business combines business with or take over its distributors down the supply
chain/production chain/The business merges with businesses that were once
their customers, while still maintaining control of the initial /primary business activity. √
˗ Involves expansion of business activities to gain control over the direct distribution
of the products/services. √
˗ The business takes over the distribution system and sells products/services directly
to consumers/customers. √
˗ Increases profitability as the intermediary/distributor/middleman is excluded. √
˗ Any other relevant answer related to forward vertical integration strategy.
Strategy (2)
Explanation (1)
Sub max (3)
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Backward vertical integration √√
˗ The business combines with/merges/takes over suppliers up the supply
chain/production chain. / The business expands its role to fulfil activities/tasks that
were formerly/previously completed by the suppliers. √
˗ The aim is to decrease the business’s dependency on the supplier. √
˗ Enables the businesses to cut the costs and have the influence over the
prices/quality/quantity of raw materials. √
˗ Any other relevant answer related to backward vertical integration strategy.
Strategy (2)
Explanation (1)
Sub max (3)
Horizontal integration √√
˗ A business takes control of/ incorporates other businesses in the same
industry/which produce/sell the same/similar goods/services./It is the acquisition
/takeover of a related business that operates at the same level of supply chain in
the industry. √
˗ The aim is to reduce the threat of competition /substitute products/services. √
˗ Increases the market share /sales/profits and enhance the production/distribution. √
˗ Suitable for businesses that operate in multiple geographical areas through joint
ventures/licensing/franchising. √
˗ Any other relevant answer related to horizontal integration strategy.
Strategy (2)
Explanation (1)
Sub max (3)
NOTE: Mark the first TWO (2) only. Max (6)
2.7 Advantages of intensive strategies
˗ Increase in sales/income and profitability √ due to a variety of advertising
campaigns. √
˗ Regular sales to existing customers √ may increase. √
˗ Gain customer loyalty √ through effective promotion campaigns. √
˗ Improved service delivery √ may positively impact/increase sales. √
˗ Eliminate competitors √ and dominate market prices. √
˗ Decrease in price could influence customers √ to buy more products. √
˗ Businesses can have more control √ over the prices of products/services. √
˗ Enables the business to focus on markets/well researched quality products √ that
satisfies the needs of consumers. √
˗ Increased market share √ reduces the business’s vulnerability to actions of
competitors√
˗ Any other relevant answer related to the advantages of intensive strategies.
Max (6)
2.8 Steps in strategy evaluation
˗ Examine the underlying basis of a business strategy. √√
˗ Look forward and backwards into the implementation process. √√
˗ Compare the expected performance with the actual performance. √√
˗ Determine the reasons for deviations and analyse these reasons. √√
˗ Take corrective action so that deviations may be corrected. √√
˗ Set specific dates for control and follow up. √√
˗ Draw up a table of the advantages and disadvantages of a strategy. √√
˗ Decide on the desired outcome as envisaged when strategies were implemented√√
˗ Consider the impact of the strategic implementation in the internal and external
environments of the business. √√
˗ Any other relevant answer related to steps in strategy evaluation.
Max (4)
[40]
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Grade 12 – Marking Guidelines
BREAKDOWN OF MARKS
QUESTION 2 MARKS
2.1 4
2.2 4
2.3.1 2
2.3.2 4
2.4 4
2.5.1 2
2.5.2 4
2.6 6
2.7 6
2.8 4
TOTAL 40
QUESTION 3: BUSINESS OPERATIONS
3.1 Examples of employee fringe benefits
˗ Medical Aid Fund/Health Insurance Fund √
˗ Pension Fund √
˗ Provident Fund √
˗ Funeral benefits√
˗ Car/Travel/Housing/Cell phone/Clothing allowance√
˗ Performance-based incentives√
˗ Issuing of bonus shares√
˗ Staff discount/Free or low-cost meal/Canteen facilities√
˗ Any other relevant answer related to employee fringe benefits.
NOTE: Mark the first FOUR (4) only.
(4x1) (4)
3.2 Selection Procedure
Option 1
˗ Determine fair assessment criteria on which selection will be based. √√
˗ Applicants must submit the application forms/curriculum vitae and certified copies of
personal documents/IDs/proof of qualifications, etc. √√
˗ Sort the received documents/CVs according to the assessment/selection criteria. √√
˗ Screen/Determine which applications meet the minimum job requirements and
separate these from the rest. √√
˗ Preliminary interviews are conducted if many suitable applications were received. √√
˗ Reference checks should be made to verify the contents of CV's, e.g. contact
previous employers to check work experience. √√
˗ Compile a shortlist of potential candidates identified. √√
˗ Shortlisted candidates may be subjected to various types of selection tests e.g. skills
tests, etc. √√
˗ Invite shortlisted candidates for an interview. √√
˗ A written offer is made to the selected candidate. √√
˗ Inform unsuccessful applicants about the outcome of their application. /Some
adverts indicate the deadline for informing only successful candidates. √√
˗ Any other relevant answer related to the section procedure.
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OR
Option 2
˗ Receive documentation, e.g. application forms and sort it according to the criteria
of the job. √√
˗ Evaluate CVs and create a shortlist/Screen the applicants. √√
˗ Check information in the CVs and contact references. √√
˗ Conduct preliminary sifting interviews to identify applicants who are not suitable
for the job, although they meet all requirements. √√
˗ Assess/Test candidates who have applied for senior positions/to ensure the best
candidate is chosen. √√
˗ Conduct interviews with shortlisted candidates. √√
˗ Offer employment in writing to the selected candidate(s). √√
˗ Any other relevant answer related to the section procedure.
NOTE: The procedure can be in any order.
Max (4)
3.3
3.3.1 Type of recruitment from the scenario
Internal recruitment √√ (2)
3.3.2 Role of the interviewer during the interview
˗ Allocate the same amount of time √ to each candidate. √
˗ Introduce members of the interviewing panel √ to each candidate/interviewee. √
˗ Make the interviewee feel at ease. √
˗ Explain the purpose of the interview √ to the panel and the interviewee. √
˗ Record interviewees' responses √ for future reference. √
˗ Do not misinform/mislead the interviewee. √
˗ Avoid discriminatory/controversial types of questions√, e.g. asking a female
candidate about family planning/having children. √
˗ Provide an opportunity for the interviewee √ to ask questions. √
˗ Close the interview by thanking the interviewee √ for attending the interview √
˗ Any other relevant answer related to the role of the interviewer during the
interview.
Max (6)
3.4 Benefits of induction
˗ Increases quality of performance/productivity√ which promotes the effective use of
working methods/resources. √
˗ Allows new employees to settle in quickly √ and work effectively. √
˗ Ensures that new employees understand rules √ and restrictions in the business. √
˗ New employees may establish relationships √ with fellow employees at different
levels. √
˗ Employees will be familiar with organisational structures √, e.g. who are the
supervisors/low level manager. √
˗ Make new employees feel at ease in the workplace √, which reduces anxiety/
insecurity/fear. √
˗ New employees will understand their role/responsibilities √ concerning safety
regulations and rules. √
˗ Minimises/Decreases the need for on-going training √ and development. √
˗ The results obtained during the induction process √ provide a base for focused
training. √
˗ Opportunities are created for new employees √ to experience/explore different
departments√
˗ New employees will know the layout of the building/factory/offices/where everything
is √, which saves production time. √
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˗ Learn more about the business so that new employees understand their roles/ √
responsibilities in order to be more efficient. √
˗ Company policies are communicated, √ regarding conduct and procedures/safety
and security/employment contract/conditions of employment/working hours/leave. √
˗ Realistic expectations for new employees √ as well as the business are created. √
˗ New employees may feel part of the team √ resulting in positive morale and
motivation. √
˗ Employees may have a better understanding of business policies √ regarding
ethical/professional conduct/procedures/CSR, etc. √
˗ Reduces the staff turnover √ as new employees have been inducted properly√
˗ Any other relevant answer related to the benefits of induction for businesses.
Max (4)
3.5 Difference between quality control and quality assurance
QUALITY CONTROL QUALITY ASSURANCE
˗ Inspection of the final product √ to ˗ Carried out during and after the
ensure that it meets the required production process √ to ensure that
standards. √ required standards have been met at
every stage of the process. √
˗ Includes setting targets/measuring ˗ Ensures that every process is aimed at
performance √ and taking corrective getting the product right the first time √
measures. √ and prevents mistakes from happening
again. √
˗ Checking raw materials/employees/ ˗ The 'building in' of quality √ as
machinery/ workmanship/products √ to opposed to 'checking for' quality √
ensure that high standards are
maintained. √
˗ Any other relevant answer related to ˗ Any other relevant answer related to
quality control. quality assurance.
Sub max (2) Sub max (2)
NOTE: 1. The answer does not have to be in tabular format.
2. The differences do not have to link, but must be clear.
3. Award a maximum of TWO (2) marks if the differences are not
clear/ Mark either quality control or quality assurance only.
Max (4)
3.6 Quality of performance of the purchasing function
˗ Buy raw materials in bulk√ at lower price.√
˗ Select reliable suppliers that render the best quality raw materials/capital goods √ at
reasonable prices. √
˗ Place orders timeously and regular follow-ups √ to ensure that goods are delivered
on time. √
˗ Effective co-ordination between purchasing and production departments √ so that
purchasing staff understand the requirements of the production process. √
˗ Required quantities should be delivered at the right time √ and place. √
˗ Implement and maintain stock control systems √ to ensure the security of stock. √
˗ Maintain optimum stock levels √ to avoid overstocking/reduce outdated stock. √
˗ Monitor and report on minimum stock levels√ to avoid stock-outs. √
˗ Effective use of storage space √ and maintain product quality while in storage. √
˗ Involve suppliers√ in strategic planning/product design/material selection/quality
control process. √
˗ Ensure that there is no break in production due √ to stock shortages. √
˗ Establish relationships with suppliers √ so that they are in alignment with the
business's vision/mission/values. √
˗ Have a thorough understanding of supply chain management√ to apply the correct
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procurement procedures/processes. √
˗ Any other relevant answer related to the quality performance of the purchasing
function.
Max (4)
3.7 PDCA Model
STEPS OF THE PDCA MODEL MOTIVATIONS
1. Plan √√ DE identified the problems and developed a plan
improve the processes and systems.√
2. Check/Analyse√√ They used data to analyse the results of change.√
Sub max (4) Sub max (2)
NOTE: 1. Mark the first TWO (2) only.
2. The answer does not have to be tabular format.
3. Award marks for the steps of the PDCA model even if the quotes are
incomplete.
4. Do not award marks for the motivations if the steps of the PDCA
model were incorrectly identified.
5. Accept responses in any order.
Max (6)
3.8 Role of quality circles
˗ Solve problems related to quality and implement improvements. √√
˗ Investigate problems and suggest solutions to management. √√
˗ Ensure that there is no duplication of activities/tasks in the workplace. √√
˗ Make suggestions for improving√ processes and systems in the workplace.
˗ Improve the quality of products/services/productivity√ through regular reviews of
quality processes. √√
˗ Monitor/Reinforce strategies to improve the smooth running of business operations. √√
˗ Increase employees' morale/motivation. √√
˗ Contribute towards the improvement and development of the organisation. √√
˗ Reduce costs of redundancy/wasteful efforts in the long run. √√
˗ Increase the demand for products/services of the business. √√
˗ Create harmony and high performance in the workplace. √√
˗ Build a healthy working relationship between the employer and employee. √√
˗ Improve employees' loyalty and commitment to the organisational goals. √√
˗ Improve employees' communication at all levels of the business. √√
˗ Develop a positive attitude/sense of involvement in decision-making processes of
the services offered. √√
˗ Any other relevant answer related to the role of quality circles as part of continuous
improvement to processes and systems.
Max (6)
[40]
BREAKDOWN OF MARKS
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Business Studies/P1 15 NW/June 2024
Grade 12 – Marking Guidelines
QUESTION 3 MARKS
3.1 4
3.2 4
3.3.1 2
3.3.2 6
3.4 4
3.5 4
3.6 4
3.7 6
3.8 6
TOTAL 40
QUESTION 4: MISCELLANEOUS TOPICS
BUSINESS ENVIRONMENTS
4.1 Business environments
˗ Micro environment √
˗ Market environment √
˗ Macro environment √
NOTE: Mark the first TWO (2) only.
(2 x 1) (2)
4.2 Pillars of BBBEE
4.2.1 Ownership √√ (2)
4.2.2 Management Control √√ (2)
4.3 National Skill Development Strategy
- Increase access √ to programmes that train people. √
- Promote the public FET college system that has programmes √ to meet the skills
needed by SETA's/ local/regional/provincial/national organisations. √
- Address the low level of language and mathematical skills √ among the youth and
adults. √
- Make better use of workplace-based skills development. √
- Encourage/support small business/community-training groups/NGO's/worker-
initiated √ training initiatives. √
- Increase the skills of the public sector √ to improve service delivery. √
- Build career/vocational guidance/training centres. √
- Guides work of SETA's√ /the use of the National Skills Fund. √
- Sets out the responsibilities √ of other education and training stakeholders. √
- Provides for the participation √ of government/organised business/organised
labour. √
- Improves social development √ through economic development√
- Any other relevant answer related to National Skills Development Strategy.
Max (4)
4.4 Types of Diversification Strategies
Concentric diversification √√
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Business Studies/P1 16 NW/June 2024
Grade 12 – Marking Guidelines
˗ The business adds a new product or service that is related to existing products and
which will appeal to new customers. √
˗ Occurs when a business wants to increase its product range and target markets.√
˗ Any other relevant answer related to concentric diversification.
Strategy (2)
Discussion (1)
Sub max (3)
Conglomerate diversification√√
˗ The business adds new products or services that are unrelated to existing products
which may appeal to new groups of customers. √
˗ Conglomerate diversification means that a business grows into new products,
services and markets. √
˗ Any other relevant answer related to conglomerate diversification.
Strategy (2)
Discussion (1)
Sub max (3)
Horizontal diversification√√
˗ The business adds new products or services that are unrelated/ different to existing
products, but which may appeal to existing/current customers. √
˗ Occurs when a business acquires or merges with a business that is at the same
production stage, but it may offer a different product. √
˗ Any other relevant answer related to horizontal diversification.
Strategy (2)
Discussion (1)
Sub max (3)
NOTE: Mark the first TWO (2) only. Max (6)
4.5 Ways in which business can comply with BCEA
˗ Workers should only work 9 hours per day in a 5 day work week./8 hours per day in
a 6 day work week./Overtime should not exceed 10 hours per week. √√
˗ Workers can take up to six weeks paid sick leave during a 36-month cycle √√
˗ Workers must receive double if they work during public holidays/Sunday √√
˗ They must have a break of 60 minutes after five hours of work √√
˗ Businesses should not employ children under the age of 16. √√
˗ Any other relevant answer related to ways in which businesses can comply with
BCEA.
Max (4)
BUSINESS OPERATIONS
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Business Studies/P1 17 NW/June 2024
Grade 12 – Marking Guidelines
4.6 Placement procedure
˗ Business should outline specific responsibilities/expectations/skills of the new
position. √√
˗ Determine the successful candidate’s strengths/weaknesses/skills/ interests by
subjecting him/her to various range of psychometric tests. √√
˗ Determine the relationship between the position and the competencies of new
candidates. √√
˗ Any other relevant answer related to placement procedure.
Max (6)
4.7 Meaning of induction
˗ New employees are familiarised √ with their new physical work environment/
organisational culture/products and services. √
˗ New employees are informed √ about the processes/procedures of the
business. √
˗ New employees should have a basic knowledge√ of what is expected in the
job. √/ Understand his/her role √ and responsibilities in his/her new job. √
˗ New employees must be well conversant √ with the business safety regulations
and rules. √
˗ Any other relevant answer related to meaning of induction.
Max (4)
4.8 TQM Elements
TQM ELEMENTS MOTIVATIONS
1. Adequate financing and capacity√√ They can afford Adequate financing
to replace and capacity√√ Adeq
outdated
equipment for the spa. √
2. Monitoring and evaluation of quality They are able to improve performance
processes √√ and maintain high quality standards in
their business.√
Sub max (4) Sub max (2)
NOTE: 1. Mark the first TWO (2) only.
2. The answer does not have to be in tabular format.
3. Award marks for the TQM elements even if the quotes are
incomplete.
4. Do not award marks for the motivations if the TQM elements were
incorrectly identified.
5. Accept responses in any order.
Max (6)
4.9 Ways in which TQM can reduce the cost of quality
˗ Introduce quality circles to discuss ways of improving the quality of work/
workmanship. √√
˗ Schedule activities to eliminate duplication of tasks. √√
˗ Share responsibility for quality output amongst management and workers. √√
˗ Train employees at all levels, so that everyone understands their role in quality
management. √√
˗ Develop work systems that empower employees to find new ways of improving
quality. √√
˗ Work closely with suppliers to improve the quality of raw materials/inputs. √√
˗ Improve communication about quality challenges/deviations, so that everyone can
learn from experience. √√
˗ Reduce investment on expensive, but ineffective inspection procedures in the
production process. √√
˗ Implement pro-active maintenance programmes for equipment/machinery to
reduce/eliminate breakdowns. √√
˗ Any other relevant answer related to ways in which TQM can reduce the cost of
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Business Studies/P1 18 NW/June 2024
Grade 12 – Marking Guidelines
quality.
Max (4)
[40]
BREAKDOWN OF MARKS
QUESTION 4 MARKS
4.1 2
4.2.1 2
4.2.2 2
4.3 4
4.4 6
4.5 4
4.6 6
4.7 4
4.8 6
4.9 4
TOTAL 40
TOTAL SECTION B: 80
SECTION C
Mark the answers to the FIRST question only.
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Business Studies/P1 19 NW/June 2024
Grade 12 – Marking Guidelines
QUESTION 5: BUSINESS ENVIRONMENTS (LEGISLATION)
5.1 Introduction
˗ The National Credit Act regulates the terms and conditions for all goods and
services that are sold/delivered on credit. √
˗ The Act enables businesses and consumers to enter into transparent credit
agreements. √
˗ Businesses must receive assistance from legal experts to ensure compliance with
the NCA. √
˗ Penalties/Consequences for non-compliance compel businesses to put systems in
place that will improve their compliance status. √
˗ Any other relevant introduction related to the rights of consumers in terms of the
NCA/ ways to comply with NCA/ impact of the NCA/ /penalties for non-compliance
to the NCA.
Any (2 x 1) (2)
5.2 Rights of consumers in terms of the National Credit Act/NCA
Consumers have a right to:
˗ Apply for credit and to be free from discrimination. √√
˗ Obtain reasons for credit being refused. √√
˗ Receive pre-agreement documentation/credit quote that is valid for 7 days before
concluding any credit transaction. √√
˗ Fair and responsible marketing. √√
˗ Surrender/Return goods to the credit provider in order to settle the outstanding
amount/debt. √√
˗ Apply for debt review/counselling if the consumers cannot afford to repay their
debts. √√
˗ Receive information in plain and understandable language. √√
˗ Receive documents/statements as required by the Act. √√
˗ Access and challenge credit records and information. √√
˗ Receive protection of their personal information. √
˗ Receive protection from being held accountable for the use of their credit facility
after they reported the loss/theft. √√
˗ Refuse a credit limit increase. √√
˗ Any other relevant answer related to the rights of consumers in terms of the NCA.
Max (10)
5.3 Ways in which businesses could comply with the NCA
˗ Offer applicants√ pre-agreement statements. √
- Disclose all costs√ of the loan√/No hidden costs√ should be charged/added. √
- Obtain credit records/checks of clients√ before granting loans. √
- Businesses should be registered√ with the National Credit Regulator. √
- Submit an annual compliance report√ to the National Credit Regulator. √
- Conduct affordability assessment√ to ensure that consumers have the ability to
meet their obligations. √
- Conduct credit checks with a registered credit bureau√ and consult the National
Credit Register. √
- Businesses must have procedures in place√ to comply with the provision of the
Financial Intelligence Centre Act (FICA). √
˗ Verify the identity of clients, report suspicious transactions/train staff√ on their
obligations in terms of FICA. √
˗ Any other relevant answer related to ways in which businesses could comply with
the NCA.
Max (14)
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Business Studies/P1 20 NW/June 2024
Grade 12 – Marking Guidelines
5.4 Impact of the National Credit Act/NCA on businesses
Positive/ Advantages
˗ The whole credit process is transparent √ as both businesses and customers
know their responsibilities. √
˗ Lower bad debts √ resulting in better cash flow. √
˗ Protects businesses√ against non-paying consumers. √
˗ Increases cash sales √ as credit can only be granted to qualifying customers/
more customers are buying in cash. √
˗ Stamps out reckless lending √ and prevents businesses from bankruptcy. √
˗ Credit bureau information is made available to businesses √ so that they can
check the credit worthiness of consumers before granting credit. √
˗ Businesses do thorough credit checks √ and receive up-to-date documentation
from the consumer as proof that they can afford the repayment. √
˗ Leads to more customers through credit sales √ as they are now protected from
abuse. √
˗ Any other relevant answer related to the positive impact/advantages of the NCA
on businesses.
AND/OR
Negative/ Disadvantages
˗ Businesses can no longer √ carry out credit marketing. √
˗ Businesses struggle to get credit √ such as bank loans/overdrafts. √
˗ Businesses that do not comply with the NCA √ may face legal action. √
˗ Debt collection procedures are more complex √ and expensive. √
˗ Fewer customers buy on credit √ as it is more difficult to obtain credit. √
˗ Increases the administration burden √ on credit providers. √
˗ Leads to loss of sales √ as many consumers may no longer qualify to buy on
credit. √
˗ The paperwork and administrative process √ required by the Act are costly and
time consuming. √
˗ Businesses need to appoint additional staff √ to deal with the extra
administration. √
˗ Should the credit agreement be declared reckless √ businesses can forfeit the
outstanding debt and the goods. √
˗ Businesses that are official credit providers, √ must submit a compliance report
every year. √
˗ Businesses must make sure that all attempts have been made to recover the
debt √ before blacklisting the customer. √
˗ Credit providers cannot collect from consumers √ who are under debt review. √
˗ More working capital is needed √ as businesses cannot sell many goods on
credit/due to stricter credit application processes. √
˗ Any other relevant answer related to the negative impact/disadvantages of the
NCA on businesses.
Max (14)
5.5 Penalties for non-compliance to the NCA
˗ Businesses may not demand payment/sue/attach the clients/consumers
salaries/assets. √√
˗ They may not charge any fee/interest/other charges under that specific credit
agreement. √√
˗ The court may order consumers not to repay their debts if the business is found
guilty of reckless credit granting. √√
˗ The National Consumer Tribunal may impose a fine on businesses for
non-compliance. √√
˗ Businesses will bear all costs of removing the negative information of clients/
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Grade 12 – Marking Guidelines
consumers who were blacklisted as a result of reckless credit lending. √√
˗ The business license may be revoked/deregistered as a credit provider for
reckless credit granting and gross violations of the NCA. √√
˗ Any other relevant answer related to the penalties that businesses may face for
non-compliance to the NCA.
Max (8)
5.6 Conclusion
˗ The NCA ensures that consumers are not exploited by providing guidelines on
how they can exercise their rights in the credit market. √√
˗ Businesses benefit through the debt restructuring as they receive part of the
outstanding debt. √√
˗ Businesses that comply with the NCA are more likely to receive good publicity
and attract more customers. √√
˗ Businesses should adhere to the regulations of the NCA to avoid penalties that
could lead to financial obligations/constraints. √√
˗ Any other relevant conclusion related to the rights of consumers in terms of the
NCA/ ways to comply with NCA/ impact of the NCA/ /penalties for non-compliance
to the NCA.
Any (1 x 2) (2)
[40]
QUESTION 5: BREAKDOWN OF MARK ALLOCATION
DETAILS MAXIMUM TOTAL
Introduction 2
Rights of consumers in terms
10
of the NCA
Ways in which businesses could 14 Max
comply with the NCA 32
Impact of the NCA on
14
businesses
Penalties for non-compliance to the 8
NCA
Conclusion 2
INSIGHT
Layout 2
Analysis/Interpretation 2 8
Synthesis 2
Originality/Examples 2
TOTAL MARKS 40
LASO – For each component:
Allocate 2 marks if all requirements are met.
Allocate 1 mark if some requirements are met.
Allocate 0 marks where requirements are not met at all
QUESTION 6: BUSINESS OPERATIONS (HUMAN RESOURCES FUNCTION)
6.1 Introduction
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Business Studies/P1 22 NW/June 2024
Grade 12 – Marking Guidelines
˗ Recruitment is the process used by business to identify vacancies in the business
and attract suitable candidates for it. √
˗ External recruitment involves the use of external sources to advertise vacancies
outside the business.√
˗ Interview is a conversation between a job applicant and a representative of an
employer which is conducted to assess whether the applicant should be hired for a
vacancy. √
˗ Training/ skills development allows the workforce to adapt to changing work trends
to ensure that the business to stay competitive.√
˗ Any other relevant introduction related to the recruitment procedure/ impact of
external recruitment/purpose of interview/ importance of training/skills development
in human resources.
Any (2 x 1) (2)
6.2 Recruitment procedure
˗ The human resource manager should evaluate the job/prepare a job analysis, that
includes the job specification/job description/in order to identify recruitment needs. √√
˗ The human resource manager (HRM) should prepare the job description in order
to identify recruitment needs. √√
˗ HRM should indicate the job specification/description/key performance areas to
attract suitable candidates. √√
˗ Choose the method of recruitment, e.g. internal/external, to reach/target the
suitable applicants/candidates. √√
˗ Vacancies can be internally advertised via internal email/word of mouth/
posters/staff notices. √√
˗ If internal recruitment is unsuccessful, external recruitment should be considered. √√
˗ If the external recruitment is done, the relevant recruitment source should be
selected, e.g. recruitment agencies, tertiary institutions, newspapers, √√
˗ The advertisement should be prepared with the relevant information, e.g. the name
of the company, contact details, contact person, etc. √√
˗ Place the advertisement in the appropriate media that will ensure that the best
candidates apply. √√
˗ Any other relevant answer related to recruitment procedure.
NOTE: The procedure may be in any order.
Max (10)
6.3 Impact of external recruitment
Positive/ Advantages
˗ New candidates bring new talents/ideas/experiences/skills√ into the business. √
˗ There is a larger pool of candidates√ to choose from. √
˗ It may help the business to meet affirmative action √ and BBBEE targets. √
˗ Minimises unhappiness/conflict amongst current employees √ who may have
applied for the post√
˗ There is a better chance of getting a suitable candidate √ with the required
skills/qualifications/competencies who do not need much training/development
which reduce costs. √
˗ Any other relevant answer related to the positive impact/advantages of external
recruitment on businesses.
AND/OR
Negative/ Disadvantages
˗ Information on CV's/referees √ may not be reliable. √
˗ Many unsuitable applications can slow down √ the selection process. √
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Grade 12 – Marking Guidelines
˗ New candidates generally take longer to adjust √ to a new work environment. √
˗ External sources can be expensive, √ e.g. recruitment agencies'
fees/advertisements in newspapers/magazines. √
˗ The selection process may not be effective√ and an incompetent candidate may
be chosen. √
˗ Recruitment process takes longer/is more expensive √ as background checks
must be conducted. √
˗ In-service training may be needed √ which decreases productivity during the time
of training. √
˗ Any other relevant answer related to the negative impact/disadvantages of external
recruitment on businesses.
Max (14)
6.4 Purpose of interview
˗ To determine a candidate's √ suitability for the job. √
˗ Obtains information about the strengths and weaknesses √ of each candidate. √
˗ Evaluate the skills √ and personal characteristics of the applicant √
˗ Helps the employer in choosing/making an informed decision √ about the most
suitable candidate. √
˗ Matches information provided by the applicant √ to the job requirements. √
˗ Creates an opportunity where information about the business √ and applicant can
be exchanged. √
˗ Any other relevant answer related to the purpose of interview.
Max (12)
6.5 Importance of training/skills development in human resources
˗ An employee who receives the necessary training can perform in their job/improve
performance in their job/Employees are more knowledgeable and can perform tasks
more efficiently. √√
˗ The investment in training that a business makes shows employees that they are
valued appreciated. √√
˗ An effective training program allows employees to strengthen/improve/enhance
their skills √√
˗ Productivity usually increases when the human resources function implements
training courses. √√
˗ Overall profitability of the business will improve because of effective/regular training. √√
˗ Ongoing training and upskilling of the workforce encourages creativity. √√
˗ Contributes positively towards the aims/compliance of the SDA. √√
˗ Any other relevant answer related to the importance of training/skills development in
human resources.
Max (10)
6.6 Conclusion
˗ Employees are the most important resource in any business and its success is
strongly influenced by a good recruitment procedure. √√
˗ A well prepared and organised interview process will result in identifying and
appointing the most deserving candidate that will help the business to reach its
goals. √√
˗ External recruitment enables businesses to employ people from outside the
business whose skills and qualifications are in line with the requirements of the
job. √√
˗ Training/skills development leads to knowledgeable and competent employees who
will be skilled to carry out their responsibilities, thereby increasing the businesses
ability to deliver quality products and services.√√
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Business Studies/P1 24 NW/June 2024
Grade 12 – Marking Guidelines
˗ Any other relevant introduction related to the recruitment procedure/ impact of
external recruitment/purpose of interview/ importance of training/skills development
in human resources.
Any (1 x 2) (2)
[40]
QUESTION 6: BREAKDOWN OF MARK ALLOCATION
DETAILS MAXIMUM TOTAL
Introduction 2
Recruitment procedure 10
Impact of external recruitment 14
Max
Purpose of interview 12
32
Importance of training development in
10
human resources
Conclusion 2
INSIGHT
Layout 2
Analysis/Interpretation 2 8
Synthesis 2
Originality/Examples 2
TOTAL MARKS 40
LASO – For each component:
Allocate 2 marks if all requirements are met.
Allocate 1 mark if some requirements are met.
Allocate 0 marks where requirements are not met at all.
TOTAL SECTION C: 40
GRAND TOTAL: 150
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