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NATIONAL
SENIOR CERTIFICATE
GRADE 12
JUNE 2019
BUSINESS STUDIES
MARKING GUIDELINE
MARKS: 300
This marking guideline consists of 44 pages.
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Business Studies Grade 12 EC June 2019 Memo
Grade 12 Business Studies memorandum from the EC June 2019, 48 pages. Read online or get the free PDF download, question paper linked when available.
Business Studies · Grade 12 · EC June · 2019. Memorandum, 48 pages. Read online or download the PDF.
- Subject
- Business Studies
- Grade
- Grade 12
- Document type
- Memorandum
- Year
- 2019
- Exam period
- EC June
- Curriculum
- CAPS
- Pages
- 48
- File size
- 312.8 KB
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2 BUSINESS STUDIES (EC/JUNE 2019)
NOTES TO MARKERS
1. Candidates’ responses must be in full sentences for SECTIONS B and C.
However, this would depend on the nature of the question.
2. A comprehensive marking guideline has been provided but this is by no means
exhaustive. Due consideration should be given to an answer that is correct,
but:
Uses a different expression from that which appears in the marking
guideline
Comes from another source
Original
A different approach is used
NOTE: There is only ONE correct answer in SECTION A.
3. Take note of other relevant answers provided by candidates and allocate
marks accordingly. (In cases where the answer is unclear or indicates some
understanding, part-marks should be awarded, for example, one mark instead
of the maximum of two marks.)
4. The word ‘Submax’ is used to facilitate the allocation of marks within a question
or sub-question.
5. The purpose of circling marks (guided by ‘max’ in the breakdown of marks) on
the right-hand side is to ensure consistency and accuracy in the marking of
scripts as well as for calculation and moderation purposes.
6. Subtotals to questions must be written in the right-hand margin. Circle the
subtotals as indicated by the allocation of marks. This must be guided by ‘max’
in the marking guideline. Only the total for each question should appear in the
left-hand margin next to the appropriate question number.
7. In an indirect question, the theory as well as the response must be relevant
and related to the question.
8. Incorrect numbering of answers to questions or sub-questions in SECTIONS A
and B will be severely penalised. Therefore, correct numbering is strongly
recommended in all sections.
9. No additional credit must be given for repetition of facts. Indicate with an R.
10. Note that no marks will be awarded for indicating Yes/No in evaluation type
questions requiring substantiation or motivation. (Applicable to SECTIONS B
and C).
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(EC/JUNE 2019) BUSINESS STUDIES 3
11. The difference between 'evaluate' and 'critically evaluate' can be explained as
follows:
11.1 When 'evaluate' is used, candidates are expected to respond in either
a positive/negative manner or take a neutral (positive and negative)
stance, e.g. Positive: ‘COIDA eliminates time and costs spent √ on
lengthy civil court proceedings.’ √
11.2 When ‘critically evaluate’ is used, candidates are expected to respond
in either a positive/negative manner or take a neutral (positive and
negative) stance. In this instance, candidates are also expected to
support their responses with more depth, e.g. 'COIDA eliminates time
and costs spent√ on lengthy civil court proceedings, √ because the
employer will not be liable for compensation to the employee for
injuries sustained during working hours as long as it can be proved
that the business was not negligent.’ √
NOTE: 1. The above could apply to 'analyse' as well.
2. Note the placing of the tick (√) in the allocation of marks.
12. The allocation of marks must be informed by the nature of the question,
cognitive verb used, mark allocation in the marking guidelines and the context of
each question.
Cognitive verbs, such as:
12.1 Advise, name, state, mention, outline, motivate, recommend, suggest,
(list not exhaustive) do not usually require much depth in candidates'
responses. Therefore, the mark allocation for each statement/answer
appears at the end.
12.2 Describe, explain, discuss, elaborate, compare, distinguish,
differentiate, justify, devise, analyse, evaluate, critically evaluate (list
not exhaustive) require a greater depth of understanding, application
and reasoning. Therefore, the marks must be allocated more
objectively to ensure that assessing is conducted according to
established norms so that uniformity, consistency and fairness are
achieved.
13. Mark only the FIRST answer where candidates offer more than one answer for
SECTION B and C questions that require one answer.
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4 BUSINESS STUDIES (EC/JUNE 2019)
14. SECTION B
14.1 If for example, FIVE facts are required, mark the candidate’s FIRST FIVE
responses and ignore the rest of the responses. Indicate by drawing a
line across the unmarked portion and use the word ‘Cancel’.
NOTE: This only applies to questions where the number of facts is
specified.
14.2 If two facts are written in one sentence, award the candidate FULL credit.
Point 14.1 above still applies.
14.3 If candidates are required to provide their own examples/views,
brainstorm this to come up with alternative answers.
14.4 Use of the cognitive verbs and allocation of marks:
14.4.1 If the number of facts are specified, questions that require
candidates to 'describe/discuss/explain' may be marked as
follows:
Fact 2 marks (or as indicated in the marking
guideline)
Explanation 1 mark
The ʽfact’ and ʽexplanation’ are given separately in the marking
guidelines to facilitate mark allocation.
14.4.2 If the number of facts required is not specified, the allocation of
marks must be informed by the nature of the question and the
maximum mark allocated in the marking guideline.
14.5 ONE mark may be awarded for answers that are easy to recall,
requires one word answers or is quoted directly from a
scenario/case study. This applies to SECTIONS B and C in particular
(where applicable).
15. SECTION C
15.1 The breakdown of the mark allocation for the essays is as follows:
Introduction
Content Maximum: 32
Conclusion
Insight 8
TOTAL 40
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(EC/JUNE 2019) BUSINESS STUDIES 5
15.2 Insight consists of the following components:
Layout/Structure Is there an introduction, body and a conclusion? 2
Analysis and Is the candidate able to break down the question into
interpretation headings/sub-headings/interpret it correctly to show
understanding of what is being asked?
Marks to be allocated using this guide:
All headings addressed: 1 (One ‘A’)
Interpretation (16 to 32 marks): 1 (One ‘A’) 2
Synthesis Are there relevant decisions/facts/responses made
based on the questions?
Marks to be allocated using this guide:
No relevant facts: 0 (Two ‘-S’)
Some relevant facts: 1 (One ‘-S’)
Only relevant facts: 2 (No ‘-S’)
Option 1: Where a candidate answers 50% or more
of the question with only relevant facts: no
'-S' appears in the left margin. Award the
maximum of TWO (2) marks for synthesis.
Option 2: Where a candidate answers less than 50%
of the question with only OR some relevant
facts: one '-S' appears in the left margin.
Award a maximum of ONE (1) mark for
synthesis.
Option 3: Where a candidate answers less than 50%
of the question with no relevant facts: two
'-S' appear in the left margin. Award a
ZERO mark for synthesis. 2
Originality Is there evidence of examples, recency of information,
current trends and developments? 2
TOTAL FOR INSIGHT: 8
TOTAL MARKS FOR FACTS: 32
TOTAL MARKS FOR ESSAY (8 + 32) 40
NOTE:
1. No marks will be awarded for contents repeated from the
introduction and conclusion.
2. The candidate forfeits marks for layout if the words
INTRODUCTION and CONCLUSION are not stated.
3. No marks will be allocated for layout, if the headings
‘INTRODUCTION and CONCLUSION are not supported by an
explanation.
15.3 Indicate insight in the left-hand margin with a symbol e.g.
(‘L, A, -S and/or O’).
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6 BUSINESS STUDIES (EC/JUNE 2019)
15.4 The breakdown of marks is indicated at the end of the suggested
answer/ marking guidelines to each question.
15.5 Mark all relevant facts until the SUBMAX/MAX mark in a subsection
has been attained. Write SUBMAX/MAX after maximum marks have
been obtained.
15.6 At the end of each essay, indicate the allocation of marks for facts and
marks for insight as follows: (L – Layout, A – Analysis, S – Synthesis,
O – Originality) as in the table below.
CONTENT MARKS
Facts 32 (max.)
L 2
A 2
S 2
O 2
TOTAL 40
15.7 When awarding marks for facts, take note of the sub-maxima
indicated, especially if candidates do not make use of the same
subheadings. Remember headings and sub-headings are encouraged
and contribute to insight (structuring/logical flow/sequencing) and
indicate clarity of thought.
(See MARKS BREAKDOWN at the end of each question.)
15.8 If the candidate identifies/interprets the question INCORRECTLY, then
he/she may still obtain marks for layout.
15.9 If a different approach is used by candidates, ensure that the answers
are assessed according to the mark allocation/subheadings as
indicated in the memorandum.
15.10 15.10.1 Award TWO marks for complete sentences. Award ONE
mark for phrases, incomplete sentences and vague
answers.
15.10.2 With effect from November 2015, the TWO marks will not
necessarily appear at the end of each completed sentence.
The ticks (√) will be separated and indicated next to each
fact, e.g. ‘Product development is a growth strategy/where
businesses aim to introduce new products√ into existing
markets.’√
This will be informed by the nature and context of the
question, as well as the cognitive verb used.
15.11 With effect from November 2017, the maximum of TWO (2) marks for
facts shown as headings in the marking guideline, will not necessarily
apply to each question. This would also depend on the nature of the
question.
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(EC/JUNE 2019) BUSINESS STUDIES 7
SECTION A
QUESTION 1
1.1 1.1.1 B √√
1.1.2 A √√
1.1.3 D √√
1.1.4 C √√
1.1.5 B √√
1.1.6 B √√
1.1.7 D √√
1.1.8 A √√
1.1.9 C √√
1.1.10 B √√
(10 x 2) (20)
1.2 1.2.1 R500 000 √√
1.2.2 leader √√
1.2.3 bureaucratic√√
1.2.4 Delphi √√
1.2.5 performance appraisal √√
(5 x 2) (10)
1.3 1.3.1 F √√
1.3.2 J √√
1.3.3 E √√
1.3.4 G √√
1.3.5 H √√
(5 x 2) (10)
TOTAL SECTION A: 40
BREAKDOWN OF MARKS
QUESTION 1 MARKS
1.1 20
1.2 10
1.3 10
TOTAL 40
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8 BUSINESS STUDIES (EC/JUNE 2019)
SECTION B
Mark the FIRST THREE answers only.
QUESTION 2: BUSINESS ENVIRONMENTS
2.1 PESTLE analysis model
‐ Political √
‐ Economical √
‐ Social √
‐ Technological √
‐ Legal √
‐ Environmental √
NOTE: Mark the first SIX (6) only.
(6 x 1) (6)
2.2 Consumer rights
2.2.1 Right to privacy/confidentiality √√
2.2.2 Right to fair/just/reasonable terms/conditions/disclosure √√
2.2.3 Right to return goods/have goods replaced/claim a refund/fair
value/good quality and safe products √√
2.2.4 Right to fair/honest dealings/responsible marketing/promotion √√
(4 x 2) (8)
2.3 Advantages of intensive strategies
‐ Increased market share√ reduces the business's vulnerability to actions
of competitors.√
‐ Increase in sales/income√ and profitability.√
‐ Improved service delivery√ may improve business image.√
‐ Businesses may have more control√ over the prices of
products/services.√
‐ Gain loyal customers√ through effective promotion campaigns.√
‐ Decrease in prices√ may influence customers to buy more products.√
‐ Regular sales to existing customers√ may increase.√
‐ Eliminate competitors√ and dominate market prices.√
‐ Enables the business to focus on markets/well researched quality
products√ that satisfy the needs of customers.√
‐ Any other relevant answer related to the advantages of intensive
strategies.
Max. (4)
2.4.1 Tertiary sector √ (1)
Motivation
Provide services to the consumers. √√ (2)
NOTE: Do not award marks for the motivation if the sector is
incorrectly identified.
Max. (3)
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(EC/JUNE 2019) BUSINESS STUDIES 9
2.4.2 Purpose of the EEA
‐ This Act states that employees who do the same work (work of equal
value) √ must be paid equally (equal pay). √
‐ No discrimination √ on grounds of gender in the workplace. √
‐ Promotes equal opportunity √ and fair treatment in the workplace. √
‐ Protects employees from victimisation √ if they exercise the rights given
to them by the EEA. √
‐ Provides for employees to refer unresolved disputes √ to the CCMA. √
‐ Any other relevant answer related to the purpose of the EEA.
Max. (6)
2.4.3 Discriminatory actions by EEA
‐ Not employing a young woman because she will want to have
children. √√
‐ Refusing to employ a person because he/she has strong religious
beliefs/has a disability. √√
‐ Doing HIV testing unless justified by the Labour Court. √√
‐ Denying people access to the workforce based on
gender/race/culture/etc. and treating them unfairly. √√
‐ Any other relevant actions that can be regarded as discriminatory by
EEA.
NOTE: Mark the first TWO (2) only.
(Any 2 x 2) (4)
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10 BUSINESS STUDIES (EC/JUNE 2019)
2.5 Distinction between BEE and BBBEE
BLACK ECONOMIC BROAD BASED BLACK ECONOMIC
EMPOWERMENT (BEE) EMPOWERMENT (BBBEE)
‐ It is a government policy √ which ‐ It is an Act √ that is enforced/must
may not be enforced. √ be complied with by
businesses. √
‐ Benefits only a few previously ‐ Encourages a wider group of
disadvantaged people √ in the previously disadvantaged
economy. √ people/black women/people who
are physically
challenged/youth/people in rural
areas √ to participate in the
economy. √
‐ Few previously disadvantaged ‐ Aims at distributing the country's
individuals share in the wealth √ wealth √ across a broader
of the economy. √ spectrum of society. √
‐ Focuses only on three pillars √ ‐ Focuses on seven/five pillars √
that did not include all previously which include all sectors of the
disadvantaged people. √ society, especially the previously
disadvantaged. √
‐ Any other relevant answer ‐ Any other relevant answer related
related to BEE. to BBBEE.
Sub-max. (4) Sub-max. (4)
NOTE: 1. The answer does not have to be in tabular format, but the
distinction must be clear.
2. Award a maximum of FOUR (4) marks if the distinction is
not clear/Mark either BEE or BBBEE only.
Max. (8)
2.6.1 Compensation for Occupational Injuries and Diseases Act, 1993 (Act 130
of1993)/Compensation for Occupational Injuries and Diseases Amendment
Act, 1997 (Act 61 of 1997) √√
NOTE: Also accept COIDA/Compensation for Injuries and Diseases
Act. (2)
2.6.2 Quotation
‐ Khaya was rushed to hospital without reporting the accident. √
‐ Khaya had not been wearing his protective eye goggles despite having
often been advised to do so. √ (1)
NOTE: Mark the FIRST answer only.
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(EC/JUNE 2019) BUSINESS STUDIES 11
2.6.3 Impact of COIDA on employers and employees
Positives/Advantages
‐ Promotes safety √ in the workplace. √
‐ Creates a framework √ for acceptable employment practices/safety
regulations. √
‐ Supply administrative guidelines/mechanisms √ for dealing
with/processing claims. √
‐ Eliminates time and costs spent √ on lengthy civil court proceedings. √
‐ Employers are protected from financial burden should an accident occur
in the workplace, √ provided that the employer was not negligent.√
‐ Claiming processes √ are relatively simple. √
‐ Makes businesses more socially responsible √ as they cannot just
employ workers at random in dangerous working conditions. √
‐ Workers are treated with dignity and respect √ as businesses view them
as valuable assets and not just as workers. √
‐ Covers all employees at the workplace, √ if both parties meet all the
necessary safety provisions in the Act. √
‐ Employees do not contribute √ towards this fund. √
‐ Employees are compensated financially for any injury/disability √
resulting from performing their duties at their workplace. √
‐ In the event of the death of an employee as a result of a work-related
accident/ disease, √ his/her dependent(s) will receive financial
support. √
‐ Employees receive medical assistance √ provided there is no other
medical assistance option. √/Cannot claim medical assistance from the
fund and medical aid
‐ Any compensation to an employee/the family √ is exempt from income
tax. √
‐ Any other relevant answer related to the positive impact/advantages of
COIDA on employers and employees.
AND/OR
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12 BUSINESS STUDIES (EC/JUNE 2019)
Negatives/Disadvantages
‐ Claiming processes/procedures √ can be time-consuming. √
‐ Processes/Procedures required by this Act may be costly, √ as
paperwork places an extra administrative burden on businesses. √
‐ Employers have to register all their workers/make annual contributions
to COIDA, √ which may result in cash flow problems. √
‐ Employers may be forced to pay heavy penalties, √ if they are found
guilty of negligence/not enforcing safety measures. √
‐ Workers who are temporarily/permanently employed in foreign
countries √ are not covered. √
‐ Domestic/Military workers √ are not covered/may not claim. √
‐ Any other relevant answer related to the negative impact/disadvantages
of COIDA on businesses.
Max. (6)
2.7 Compliance to NCA
‐ Credit providers must be registered with the National Credit
Regulator. √√
‐ Businesses must submit an annual compliance report to the National
Credit Regulator. √√
‐ Conduct affordability assessment to ensure the consumer has the
ability to meet his/her obligation. √√
‐ Conduct a credit check with a registered credit bureau and could also
consult the National Credit Register. √√
‐ Credit providers must have procedures in place to comply with the
provision of the Financial Intelligence Centre Act (FICA). √√
‐ Verify the identity of clients, report suspicious transactions/train staff on
their obligations in terms of FICA. √√
‐ Any other relevant answer related to ways in which businesses should
comply with the NCA.
Max. (6)
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(EC/JUNE 2019) BUSINESS STUDIES 13
2.8 Positive impact of the Labour Relations Act (LRA), 1995 (Act 66 of
1995) on businesses
Positives/Advantages
‐ LRA provides for the principles of collective bargaining √ and puts
structures in place with which disputes in the workplace can be
settled. √
‐ Promotes a healthy relationship √ between the employer and
employees. √
‐ Provides specific guidelines for employers √ on correct and fair
disciplinary procedures. √
‐ Employers and employees have guidelines √ regarding correct
and fair dismissal procedures. √
‐ Provides mechanisms √ such as statutory councils/collective
bargaining/CCMA.√
‐ Labour disputes are settled quicker √ and are less expensive. √
‐ Provides protection for employers √ who embark on lawful lock-
outs. √
‐ Employers are entitled to compensation from the Labour Court, √
if they suffered damages as a result of unprotected strikes. √
‐ Workplace forums can add value to businesses √ if it functions
properly. √
‐ Any other relevant answer related to the positive
impact/advantages of LRA on businesses.
NOTE: Allocate a maximum of TWO (2) marks if the impact is
only applicable to unions.
Max. (6)
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14 BUSINESS STUDIES (EC/JUNE 2019)
BREAKDOWN OF MARKS
QUESTION 2 MARKS
2.1 6
2.2 8
2.3 4
2.4.1 3
2.4.2 6
2.4.3 4
2.5 8
2.6.1 2
2.6.2 1
2.6.3 6
2.7 6
2.8 6
TOTAL 60
QUESTION 3: BUSINESS ROLES
3.1 Components of Corporate Social Responsibility (CSR)
‐ Environment √
‐ Ethical corporate social investment √
‐ Health and safety √
‐ Corporate governance √
‐ Business ethics √
‐ Employment equity √
‐ Supply chain/Distribution channel √
‐ Customers √
‐ Community √
‐ Any other relevant answer related to the components of CSR.
NOTE: Mark the first FOUR (4) only.
(4 x 1) (4)
3.2 Problem-solving techniques
3.2.1 Empty-chair technique √√
3.2.2 Force-field analysis √√
3.2.3 SCAMPER √√
3.2.4 Brainstorming √√
(4 x 2) (8)
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(EC/JUNE 2019) BUSINESS STUDIES 15
3.3 Ways in which businesses could contribute to the wellbeing of their
employees
‐ Pay fair wages/salaries to the workers √ based on the nature of their
work/the prevailing economic conditions in the market. √
‐ Working conditions should include safety/medical/canteen
facilities/benefits √ like housing/leave/retirement, √ etc.
‐ Pay fair bonuses, √ based on business earnings, as acknowledgement
for hard work and commitment.√
‐ Provide for employees’ participation in decision-making √ that affects
them. √
‐ Provide recreational facilities √ for employees. √
‐ Offer annual physical/medical assessments √ to workers. √
‐ Make trauma debriefing/counselling/assistance available √ to any
employee who requires these services.√
‐ Offer financial assistance √ in the case of any hardship caused by
unexpected medical costs. √
‐ Allow flexible working hours, √ to enhance productivity.√
‐ Offer support programmes for employees infected √ and affected by
HIV/Aids. √
‐ Make childcare facilities available √ on the premises for working
mothers in the business. √
‐ Start a nutritional programme √ so that employees can enjoy one good
meal per day to keep them in a healthy condition. √
‐ Give time to staff to get involved in projects they choose √/Allow staff to
use some of the working hours to participate in the projects of their
choice.√
‐ Encourage employees to stay fit and healthy √ by getting them involved
in health activities to minimise stress/substance abuse/obesity.√
‐ Provide transport for employees √ who work unusually long hours.√
‐ Establish coaching and mentoring programmes √ for junior employees.√
‐ Conduct team-building sessions √ to improve employees’ morale.√
‐ Encourage employees to attend capacity-building workshops/training
programmes √/ staff-development programmes/team-development
programmes. √
‐ Any other relevant recommendations related to ways in which
businesses could contribute to the wellbeing of their employees.
Max. (4)
3.4 3.4.1 Quotation
‐ The local newspaper reported the possibility of liquidation
resulting from the lack of management skills of the directors. √
‐ The management of MFS denies these allegations. √
NOTE: Mark the first TWO (2) only.
(2 x 1) (2)
3.4.2 King Code principle
‐ Transparency √√
‐ Accountability √√
NOTE: Mark the first TWO (2) only.
(2 x 2) (4)
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16 BUSINESS STUDIES (EC/JUNE 2019)
3.4.3 Application of transparency
‐ Regular audits should be done to determine the effectiveness of
the business. √√
‐ Auditing and other reports must be accurate / available to
shareholders/employees. √√
‐ Business deals should be conducted openly so that there is no
hint/sign of dishonesty/ corruption. √√
‐ Staffing and other processes should be open and transparent.√√
‐ Employees/Shareholders/Directors should be aware of the
employment policies of the business. √√
‐ Any other relevant application of transparency as a King Code
principle.
Sub-max. (2)
Application of accountability
‐ There must be regular communication between management
and stakeholders like shareholders. √√
‐ Company should appoint internal and external auditors to audit
financial statements. √√
‐ The board should ensure that the company's ethics are
effectively implemented. √√
‐ Any other relevant application of accountability as a King Code
principle.
Sub-max. (2)
NOTE: 1. Award a maximum of TWO (2) marks if application is
based on the examples of poor corporate governance
quoted in QUESTION 3.4.1.
2. Award TWO (2) marks for the King Code principle
identified in QUESTION 3.4.2, if the example of poor
corporate governance was not directly quoted but based
on the scenario.
3. The application in QUESTION 3.4.3 must link to the
correct King Code principle in QUESTION 3.4.2.
(2 x 2) (4)
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(EC/JUNE 2019) BUSINESS STUDIES 17
3.5 Benefits/Advantages of creative thinking
‐ Better/Unique/Unconventional ideas/solutions √ are generated.√
‐ May give the business a competitive advantage √ if unusual/unique
solutions/ ideas/strategies are implemented. √
‐ Complex business problems √ may be solved.√
‐ Productivity increases √ as management/employees may quickly generate
multiple ideas which utilises time and money more effectively.√
‐ Managers/Employees have more confidence √ as they can live up to their
full potential.√
‐ Managers will be better leaders √ as they will be able to handle/manage
change(s) positively and creatively.√
‐ Managers/Employees can develop a completely new outlook, √ which may
be applied to any task(s) they may do.√
‐ Leads to more positive attitudes √ as managers/employees feel that they
have contributed towards problem-solving. √
‐ Improves motivation √ amongst staff members. √
‐ Managers/Employees have a feeling of great accomplishment √ and they
will not resist/obstruct the process once they solved a problem/contributed
towards the success of the business. √
‐ Management/employees may keep up √ with fast changing technology. √
‐ Stimulates initiative from employees/managers, √ as they are continuously
pushed out of their comfort zone. √
‐ Creativity may lead to new inventions √ which improves the general
standard of living.√
‐ Any other relevant answer related to the advantages of creative thinking in
the workplace.
Max. (6)
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18 BUSINESS STUDIES (EC/JUNE 2019)
3.6 Procedure for dealing with grievances in the workplace
- An aggrieved employee must verbally report the incident/grievance to his/her
supervisor/manager, √ who needs to resolve the issue within 3 to 5 working
days. √
- Should the employee and supervisor not be able to resolve the grievance, √
the employee may take it to the next level of management. √
- The employee may move to a more formal process √ where the grievance
must be lodged in writing/completes a business grievance form. √
- He/She must receive a written reply √ in response to the written grievance. √
- A grievance hearing/meeting √ must be held with all relevant parties
present. √
‐ Minutes of the meeting must be recorded √ and any resolution passed must
be recorded on the formal grievance form. √
- Should the employee not be satisfied, √ then he/she could refer the matter to
the highest level of management. √
- Top management should organise a meeting with all relevant parties.
- Minutes of this meeting should be filed/recorded √ and the outcome/decision
must be recorded on the formal grievance form. √
- Should the employee still not be satisfied, he/she may refer the matter to the
CCMA, √ who will make a final decision on the matter. √
- Any other relevant answer related to the correct procedure to deal with
grievances in the workplace.
NOTE: The procedure may be in any order.
Max. (8)
3.7 3.7.1 Responsibilities of workers in promoting human health and
safety in the workplace
- Must take care of their own health √ and safety in the
workplace. √
- Co-operate and comply with the rules and procedures √ e.g.
wear prescribed safety clothing. √
- Report unsafe √ or unhealthy conditions. √
- Report accidents √ to the employer by the end of the shift. √
- Use prescribed √ safety equipment. √
- Take reasonable care√ of their own safety. √
- Inform the employer of any illness √ that may affect the ability to
work. √
- Any other relevant answer related to the responsibilities of
employees in protecting the workplace environment.
Max. (4)
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(EC/JUNE 2019) BUSINESS STUDIES 19
3.7.2 Roles of the health and safety representative in the workplace
‐ Investigate incidents/complaints √ from workers about health
and safety. √
‐ Responsible for checking √ the effectiveness of the business’s
health and safety measures. √
‐ Identify the potential dangers √ in the workplace. √
‐ Initiate/Promote/Maintain/Review measures √ for ensuring the
health and safety of the workers. √
‐ Attend to any formal inquiry/investigation √ into an
accident/health related incident in the workplace. √
‐ Ensure that protective clothing √ is provided/available to all
workers.√
‐ Ensure that all equipment that is necessary to perform work √
are provided/maintained regularly. √
‐ Promote safety training √ so that employees may avoid potential
dangers/act pro-actively. √
‐ Ensure that dangerous equipment is used √ under the
supervision of trained/qualified workers.√
‐ Ensure that workers’ health and safety is not endangered √ by
hazards resulting from production/processing/
storage/transportation of material/equipment.√
‐ Co-operate with the employer to investigate any
accidents/complaints from the workers √ concerning health and
safety in the workplace. √
‐ Ensure that employers comply √ with COIDA. √
‐ Any other relevant answer related to the roles of health and
safety representatives in the workplace.
Max. (8)
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20 BUSINESS STUDIES (EC/JUNE 2019)
3.7.3 Ways in which businesses can protect the environment and
human health
‐ Adhere to laws/regulations so that profits are not generated at
the expense of the environment. √√
‐ Consider pollution/other environmental issues in all business
activities, e.g. safe disposal of waste/dumping of toxic waste, √√
etc.
‐ Become involved in environmental awareness programs. √√
‐ Businesses protects the environment by altering production
techniques in favour of cleaner and greener technologies. √√
‐ Water for human consumption is tested before it is used. √√
‐ Promote nature conservation by looking after natural
resources. √√
‐ Minimise pollution by re-using/reducing/recycling. √√
‐ Reduce consumption of goods/services which are
environmentally unfriendly. √√
‐ Register/Engage with recognised institutions/bodies that
promote green peace. √√
‐ Ensure that physical working conditions are worker
friendly/safe/adequate/ functional/promoting occupational
health. √√
‐ Maintain/Service machines regularly. √√
‐ Educate people about hygiene/health issues. √√
‐ Encourage employees to do regular health checks. √√
‐ Any other relevant answer related to ways in which businesses
can protect the environment and human health.
NOTE: Mark the first TWO (2) only.
(2 x 2) (4)
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(EC/JUNE 2019) BUSINESS STUDIES 21
3.8 Ways in which businesses could promote social rights in the workplace
‐ Business should ensure that employees have access to clean water/social
security. √√
‐ Encourage employees/Provide opportunities for skills training/basic
education. √√
‐ Register workers with UIF to provide adequate protection in the event of
unemployment/illness. √√
‐ Encourage employees to participate in special events, e.g. World Aids
Day. √√
‐ Provide health care services by establishing site clinics to give employees
access to basic medical examinations. √√
‐ Any other relevant answer related to the ways in which businesses could
promote social rights in the workplace.
NOTE: Do not accept ways that promote human and/or economic
rights.
Max. (4)
BREAKDOWN OF MARKS
QUESTION 3 MARKS
3.1 4
3.2 8
3.3 4
3.4.1 2
3.4.2 4
3.4.3 4
3.5 6
3.6 8
3.7.1 4
3.7.2 8
3.7.3 4
3.8 4
TOTAL 60
QUESTION 4: BUSINESS OPERATIONS
4.1 Examples of fringe benefits
- Medical Aid Fund/Health Insurance Fund √
- Pension Fund √
- Provident Fund √
- Funeral benefits √
- Car/Travel/Housing/Cellphone/Clothing allowance √
- Performance based incentives √
- Issuing of bonus shares √
- Staff discount/Free or low cost meal/Canteen facilities √
- Any other relevant example related to fringe benefits in the workplace.
NOTE: Mark the first FOUR (4) only.
(4 x 1) (4)
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22 BUSINESS STUDIES (EC/JUNE 2019)
4.2 Purpose of the interview
‐ To determine a candidate is suitability√ for the job. √
‐ Match the information given by the applicant √ with the requirements of
the job. √
‐ To get more information √ from the applicant. √
‐ Evaluate the personal/skills characteristics √ of the applicant. √
‐ Provides the applicant with the opportunity to find out more about the
job/working conditions/salary √ and the business. √
‐ Any other relevant answer related to the purpose of an interview.
Max. (6)
4.3 4.3.1 JOB DESCRIPTION JOB SPECIFICATION
‐ Report writing √ ‐ Grade 12 Certificate √
‐ Verbal and written ‐ Excellent computer skills √
communications √ ‐ Willing to work extra hours √
‐ Time management √
Sub-max. (2) Sub-max. (2)
NOTE: Mark the first TWO (2) of each only.
(2 x 2) (4)
4.3.2 External recruitment √√ (2)
4.3.3 Sources of external recruitment
‐ Electronic media, e.g. radio/TV √
‐ Social media/Social networks/Internet/Business websites √
‐ Recruitment agencies √
- Walk-ins √
- Head-hunting √
- Professional associations √
- Networking √
- Educational/Training institutions √
- Posters/Bill boards just outside the business √
‐ Any other relevant answer related to the sources of external
recruitment.
NOTE: Mark the first TWO (2) only.
(2 x 1) (2)
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(EC/JUNE 2019) BUSINESS STUDIES 23
4.3.4 Placement procedure
‐ HGL should outline the specific responsibilities of the new
position, √ including the expectations/skills required for this
position.√
‐ Determine the successful candidate’s
strengths/weaknesses/interests/skills √ by subjecting him/her to a
range of psychometric tests.√
‐ Determine the relationship between the position √ and the
competencies of the new candidate.√
‐ Any other relevant answer related to the placement procedure.
Max. (6)
4.4 Implication of the Skills Development Act (SDA) on the Human
Resources function
‐ The human resources function should interpret the aims and requirements
of the SDA √ and adapt workplace skills training programmes
accordingly.√
‐ Identify the training needs of the employees √ and provide them with
training opportunities so that they will perform their tasks efficiently.√
‐ Use the National Qualification Framework/NQF √ to assess the skills
levels of employees.√
‐ Interpret/Implement the aims/requirements of the framework √ for the
National Skills Development Strategy.√
‐ Assist managers in identifying skills/training needs √ to help them to
introduce learnerships.√
‐ Businesses should contribute 1% of their salary bill √ to the Skills
Development Levy/SDL.√
‐ Ensure training in the workplace √ is formalised /structured.√
‐ Appoint a full/part time consultant √ as a Skills Development Facilitator.√
‐ Any other relevant answer related to the implications of the Skills
Development Act on the Human Resources function.
Max. (8)
4.5 Business functions
4.5.1 Administrative √√
4.5.2 Production √√
4.5.3 Purchasing √√
4.5.4 Human resources √√
(4 x 2) (8)
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24 BUSINESS STUDIES (EC/JUNE 2019)
4.6 Advantages of total client satisfaction for large businesses
‐ Large businesses use market research √ to measure/monitor customer
satisfaction/ analyse customer needs.√
‐ Continuously promote √ a positive business image.√
‐ May achieve a state of total customer satisfaction, if they follow sound
business practices √ that incorporate all stakeholders.√
‐ Ensure that cross functional teams understand their core competencies√
and they develop and strengthen them. √
‐ May keep more customers/Higher customer loyalty √ which makes it
possible to charge higher prices.√
‐ May be able to gain access √ to the global market. √
‐ May lead to increased √ competitiveness/profitability. √
‐ Any other relevant answer related to the advantages of total client
satisfaction on large businesses.
Max. (8)
4.7 Differences between quality performance and quality management
QUALITY OF PERFORMANCE QUALITY MANGEMENT
‐ Total performance of each ‐ It is a technique/tool √ used to
department measured √ against design/improve the quality of a
specified standards. √ product.√
‐ Can be obtained if all ‐ Can be used for accountability √
departments work together √ within each of the business
towards the same quality functions. √
standards. √
‐ Quality is measured √ through ‐ Aims to ensure that the quality of
physical product/statistical output goods/service√ is
of processes/surveys of users consistent./Focus on the means
and/or buyers of √ to achieve consistency. √
goods/services.√
‐ Any other relevant answer ‐ Any other relevant answer
related to quality performance. related to quality management.
Sub-max. (4) Sub-max. (4)
NOTE: 1. The answer does not have to be in tabular format, but
the differences must be clear.
2. Award a maximum of FOUR (4) if the difference is not
clear/Mark either quality performance or quality
management.
Max. (8)
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(EC/JUNE 2019) BUSINESS STUDIES 25
4.8 Ways in which businesses could improve the quality of performance
within the human resource function
‐ Appoint right person where his or her abilities, skills and initiative can
benefit the business. √√
‐ Employees are the key element in assuring quality, implementing
processes and systems, building and maintaining standards. √√
‐ On-going training and staff development is of a high standard.√√
‐ Incentivise employees to increase morale and productivity. √√
‐ Employees are positive about the business through motivation and job
satisfaction. √√
‐ Employees stay at the business for a long time due to the
implementation of performance management systems. √√
‐ Adherence to policies to ensure the safety of employees and quality of
the product. √√
‐ Any other relevant answer related to the ways in which businesses
could improve the quality of performance within the human resource
function.
Max. (4)
BREAKDOWN OF MARKS
QUESTION 4 MARKS
4.1 4
4.2 6
4.3.1 4
4.3.2 2
4.3.3 2
4.3.4 6
4.4 8
4.5 8
4.6 8
4.7 8
4.8 4
TOTAL 60
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26 BUSINESS STUDIES (EC/JUNE 2019)
QUESTION 5: MISCELLANEOUS TOPICS
BUSINESS ENVIRONMENTS
5.1 BCEA provision for leave
5.1.1 Sick √√
5.1.2 Annual √√
5.1.3 Maternity √√
5.1.4 Family responsibility √√
(4 x 2) (8)
5.2 Porter’s Five Forces
5.2.1 Competitive rivalry/Power of competitors
‐ Competitors are businesses √ selling the same/similar products
or rendering the same/similar services.√
‐ If the competitors have unique products/services √ they have
greater power.√
‐ The business must draw up a competitor's profile of each similar
business in the area√ to determine its strength √/Business
should determine how many competitors there are √ and how
influential they are in the market.√
‐ If a business has many competitors with similar products, √ the
business will have very little power in the market.√
‐ Some businesses have the necessary resources to start price
wars √ and continue selling at a loss until some/all competitors
leave the market.√
‐ Any other relevant answer related to competitive rivalry as one
of Porter’s Five Force.
Max. (4)
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(EC/JUNE 2019) BUSINESS STUDIES 27
5.2.2 Power of buyers
‐ Buyers are the final users √ of products/services.√
‐ Business must assess how easy it is for its buyers/customers √
to drive prices down.√
‐ This will depend on the number of buyers/the importance of
each buyer to the business √ and the cost of switching to other
products.√
‐ A few powerful buyers √ are often able to dictate terms to the
business.√
‐ If customers can do without the business’ products, √ they may
have more power to determine the prices and terms of sale.√
‐ Businesses should conduct market research √ to gather more
information about its buyers.√
‐ Any other relevant answer related to the power of buyers as a
Porter’s Five Force.
Max. (4)
BUSINESS VENTURES
5.3 Leadership style
5.3.1 Laissez-faire/Free reign √√ (2)
5.3.2 Reasons to why employees may prefer a laissez-faire
leadership style
‐ Employees take decisions, √ especially when they are
experienced within the framework of the business policy.√
‐ Leader delegates authority to subordinates√ and becomes
involved only on request.√
‐ The leader is responsible √ and accountable for the employees’
decisions and actions.√
‐ Employees are left on their own √ with minimal interference. √
‐ This may lead to frustration on the part of employees √ when
they lack experience or have not earned the trust of the leader.√
‐ Subordinates are experts √ and know what they want/can take
responsibility for their actions.√
‐ It can be empowering for competent followers √ as they are
completely trusted to do their job.√
‐ Any other relevant answer related to the reasons why
employees may prefer the laissez-faire/free reign leadership
style.
Max. (6)
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28 BUSINESS STUDIES (EC/JUNE 2019)
5.3.3 Application of laissez-faire leadership style
‐ Subordinates are experts and know what they want/can take
responsibility for their actions. √√
‐ The leader is very busy, and delegation of tasks will increase
productivity. √√
‐ Team members need to improve/develop leadership skills.√√
‐ Suitable when employees are highly experienced and know
more about the task than the leader. √√
‐ Any other relevant answer related to a situation in which laissez-
faire/free-reign leadership style may be applied in the
workplace.
Max. (6)
BUSINESS ROLES
5.4 Economic rights of employees
‐ No forced labour √
‐ Free to accept/choose a job √
‐ Fair salaries and wages/Equal pay √
‐ Fair/Reasonable working hours √
‐ Safe and healthy working conditions √
‐ Right to form/belong to a trade union √
‐ Right to participate in a legal strike √
‐ Any other relevant answer related to the economic rights of employees.
NOTE: 1. Mark the first FOUR (4) only.
2. Do not allocate marks for human and/or social rights.
(4 x 1) (4)
5.5 Differences between decision making and problem solving
DECISION MAKING PROBLEM SOLVING
‐ It is often done by one person/a ‐ Problems can be solved by a
member of senior group/team √ or an individual team
management √ which makes it member.√
authoritarian. √ ‐ Alternative solutions are
‐ Various alternatives are generated/ identified √ and critically
considered √ before deciding evaluated.
on the best one.√ ‐ Process of analysing a situation √
‐ It is part of the problem-solving to identify strategies to bring about
cycle √ as decisions need to be change.√
taken in each step.√ ‐ Any other relevant answer related
‐ Any other relevant answer to problem-solving.
related to decision making.
Sub-max. (2) Sub-max. (2)
NOTE: 1. The answer does not have to be in tabular format, but the
distinction must be clear.
2. If the distinction is not clear, award a maximum of TWO (2)
marks/Mark either decision-making or problem-solving
only.
Max. (4)
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(EC/JUNE 2019) BUSINESS STUDIES 29
5.6 Strategies that businesses may use to manage the following socio-
economic issues
5.6.1 Unemployment
‐ Encourage growth by keeping interest rates low√ for funds
available to start own businesses.√
‐ Encourage entrepreneurship√ that can promote self-
employment. √
‐ Offer bursaries to the community√ to improve the level of
education. √
‐ Make courses available for entrepreneurs√ to learn business
skills. √
‐ Reduce number of hours worked√ and increase shift work. √
‐ Train unemployed in the skills√ that are needed. √
‐ Encourage businesses to run training√ and apprentice
programmes. √
‐ Support existing small businesses√ to create more
employment. √
‐ Any other relevant strategy that businesses may use to manage
unemployment as a socio-economic issue.
NOTE: Mark the first TWO (2) only.
(2 x 2) (4)
5.6.2 HIV/Aids
‐ Develop counselling programmes√ for infected/affected
persons/employees. √
‐ Conduct workshops√ on HIV/Aids programmes/campaigns. √
‐ Roll out anti-retroviral (ARV) treatment programmes (ART) √ for
the infected employees. √
‐ Encourage employees√ to join HIV/Aids support groups. √
‐ Develop strategies√ to deal with stigma and discrimination. √
‐ Participate in the HIV/Aids prevention programmes√
implemented in the community. √
‐ Support√ non-governmental organisational/community based
organisation/NPC HIV/Aids initiatives. √
‐ Any other relevant strategies that businesses may use to
manage HIV/Aids as a socio-economic issue.
NOTE: Mark the first TWO (2) only.
(2 x 2) (4)
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30 BUSINESS STUDIES (EC/JUNE 2019)
BUSINESS OPERATIONS
5.7.1 Employment contract
‐ It is a legally binding/written √ agreement between the
employer and the employee.√
‐ The employment contract states various terms and
procedures √ etc. regarding his/her conditions of service and
code of conduct.√
‐ Any other relevant definition/explanation of the employment
contract.
Max. (2)
5.7.2 Termination of a contract
‐ Employee resigns voluntarily. √√
‐ Employer terminates/dismisses the employee due to
misconduct. √√
‐ Employer has no work for the employee any longer/business is
closing down. √√
‐ Employee reaches the retirement age as stipulated in the
contract. √√
‐ If the employee dies. √√
‐ By mutual agreement between the employer and employee.√√
‐ Any other relevant answer related to the reasons for
terminating an employment contract.
NOTE: 1. Mark the first THREE (3) only.
2. Award a maximum of TWO (2) marks for
examples that illustrate the same fact.
(3 x 2) (6)
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5.8 Importance of quality circles in TQM
‐ Solve problems related to quality and implement improvements. √√
‐ Investigate problems and suggest solutions to management. √√
‐ Ensure that there is no duplication of activities/tasks in the
workplace. √√
‐ Make suggestions for improving systems and processes in the
workplace. √√
‐ Improve the quality of products/services/productivity through regular
reviews of quality processes. √√
‐ Monitor/Reinforce strategies to improve the smooth running of a
business’ operations. √√
‐ Reduce costs of redundancy in the long run. √√
‐ Increase employees’ morale/motivation. √√
‐ Quality circles discuss ways of improving the quality of
work/workmanship. √√
‐ Contribute towards the improvement and development of the
organisation. √√
‐ Reduce costs/wasteful efforts in the long run. √√
‐ Increase the demand for products/services of the business. √√
‐ Create harmony and high performance in the workplace. √√
‐ Build a healthy workplace relationship between the employer and
employee. √√
‐ Improve employees’ loyalty and commitment to the business and its
goals. √√
‐ Improve employees’ communication at all levels of the business. √√
‐ Develop a positive attitude/sense of involvement in decision making
processes of the services offered. √√
‐ Any other relevant answer related to the importance of quality circles in
TQM.
Max. (6)
BREAKDOWN OF MARKS
QUESTION 5 MARKS
5.1 8
5.2 8
5.3.1 2
5.3.2 6
5.3.3 6
5.4 4
5.5 4
5.6 8
5.7.1 2
5.7.2 6
5.8 6
TOTAL 60
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32 BUSINESS STUDIES (EC/JUNE 2019)
SECTION C
QUESTION 6: BUSINESS ENVIRONMENTS (STRATEGIES)
6.1 Introduction
‐ SWOT analysis is used to identify and evaluate the factors in the
internal and external environment that can influence the business. √
‐ Businesses must devise strategies to address the identified
challenges.√
‐ SWOT analysis assesses how a strategy can be best implemented. √
‐ The aim of strategy evaluation is to determine whether the chosen
strategy will resolve the identified challenge.√
‐ Any other relevant introduction related to applying the SWOT analysis,
defensive strategies and strategy evaluation.
(Any 2 x 1) (2)
6.2 SWOT analysis
STRENGTH WEAKNESS
‐ Highly skilled workers √√ ‐ Decline in sales √√
Sub-max. (2) Sub-max. (2)
OPPORTUNITY THREAT
‐ Franchise opportunity √√ ‐ Theft and burglaries
Sub-max. (2) Sub-max. (2)
Max. (8)
6.3 Strategies to handle weakness and threat
WEAKNESS RECOMMENDATIONS
Decline in sales ‐ Do regular promotions and discounts. √√
‐ Improve customer service.√√
‐ Improve packaging/branding/trademarks.√√
‐ Know your competitor and draw up competitor’s
profile.√√
‐ Any other relevant strategy which can address
weakness in sales decline.
Sub-max. (6)
THREAT RECOMMENDATIONS
Theft and ‐ SEL should install security systems/hire more
burglaries security to safeguard the business.√√
‐ Engage in CSR/CSI programmes that are aimed at
reducing crime in the community.√√
‐ Relocate the business to other areas where the
crime rate is minimal.√√
‐ Provide employment opportunities for local
people/the community.√√
‐ Any other relevant strategy which can address
threats and burglary.
Sub-max. (6)
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(EC/JUNE 2019) BUSINESS STUDIES 33
NOTE: 1. Do not award marks for strategies that are not linked to
the identified threat or weakness.
2. Do not award marks for the weakness/threat.
Max. (12)
6.4 Defensive strategies
Divestiture √√
‐ The business disposes/sells some assets/divisions √ that are no longer
profitable/ productive.√
‐ Businesses may sell off divisions/product lines√ with slow growth
potential.√
‐ The business sells ownership √ by reducing the number of shareholders
‐ Unproductive assets are sold √ to pay off debts/reduce operational
costs. √
‐ Process used to withdraw its investment √ in another business.√
‐ Aims at acquiring √ additional capital. √
‐ Any other relevant answer related to divestiture as a defensive strategy.
Strategy (2)
Explanation (4)
Sub-max. (6)
NOTE: Accept divestment/disinvestment/unbundling as an
alternative answer.
Liquidation √√
‐ All assets are sold to pay creditors √ due to a lack of capital/cash flow.√
‐ Selling the entire business √ in order to pay all liabilities/close down the
business.√
‐ Creditors may apply for forced liquidation √ in order to have their claims
settled.√
‐ Companies in financial difficulty may apply for business rescue √ to
avoid liquidation.√
‐ Any other relevant answer related to liquidation as a defensive strategy.
Strategy (2)
Explanation (4)
Sub-max. (6)
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34 BUSINESS STUDIES (EC/JUNE 2019)
Retrenchment √√
‐ Terminating the employment contracts of employees √ for operational
reasons. √
‐ Decreasing the number of product lines/Closing certain departments √
may result in some workers becoming redundant.√
‐ Any other relevant answer related to retrenchment as a defensive
strategy.
Strategy (2)
Explanation (4)
Sub-max. (6)
NOTE: Mark the first THREE (3) responses as they may include
incorrect defensive strategies.
Strategies (6)
Explanation (12)
Max. (18)
6.5 Evaluation strategies
‐ Examine the underlying basis of a business strategy. √√
‐ Formulate strategies to meet objectives favourably. √√
‐ Implement strategies using action plans, √√ etc.
‐ Look forward and backwards into the implementation process. √√
‐ Compare the expected performance with the actual performance. √√
‐ Measure business performance in order to determine the reasons for
deviations and analyse these reasons. √√
‐ Take corrective action so that deviations may be corrected. √√
‐ Set specific dates for control and follow up. √√
‐ Draw up a table of the advantages and disadvantages of a strategy. √√
‐ Decide on the desired outcome. √√
‐ Consider the impact of the strategic implementation in the internal and
external environments of the business. √√
‐ Any other relevant answer related to the steps in strategy evaluation.
NOTE: Accept steps in any order.
Max. (8)
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(EC/JUNE 2019) BUSINESS STUDIES 35
6.6 Conclusion
‐ SWOT analysis requires the combination of quantitative and qualitative
information to improve the business level of planning, policy making and
enhance decision making. √√
‐ SWOT analysis also improves communication and helps to co-ordinate
business operations. √√
‐ Businesses must continuously evaluate the effectiveness of the
implemented strategies. √√
‐ Any other relevant conclusion related to the SWOT analysis, defensive
strategies and strategy evaluation.
(Any 1 x 2) (2)
[40]
QUESTION 6: BREAKDOWN OF MARK ALLOCATION
DETAILS MAXIMUM TOTAL
Introduction 2
SWOT analysis 8 Max
Handling of weakness and threat 12 32
Defensive strategies 18
Evaluation strategy 8
Conclusion 2
INSIGHT
Layout 2
Analysis/Interpretation 2
Synthesis 2 8
Originality/Examples 2
TOTAL MARKS 40
LASO–For each component:
Allocate 2 marks if all requirements are met.
Allocate 1 mark if some requirements are met.
Allocate 0 marks where requirements are not met at all.
QUESTION 7: BUSINESS ROLES (TEAM PERFORMANCE AND CONFLICT
MANAGEMENT)
7.1 Introduction
‐ Teamwork refers to a number of people collaborating/working together
effectively in order to reach a common goal. √
‐ Successful teams go through different stages of team development in
order to become successful/effective. √
‐ Managers should be well conversant with the causes of conflict in order to
develop relevant strategies on how to deal with conflict in the workplace.√
‐ Poor conflict management may lead to team failure or the dissolution of a
team. √
‐ Any other relevant introduction related to team performance and conflict
in the workplace.
(Any 2 x 1) (2)
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36 BUSINESS STUDIES (EC/JUNE 2019)
7.2 Stages of team development
Forming stage √√
‐ Individuals gather information/impressions about each other and the
scope of the task/how to approach it. √
‐ This is a comfortable stage to be in. √
‐ People focus on being busy with routines, such as team organisation, e.g.
who does what/when to meet each other, √ etc.
‐ Any other relevant answer related to the forming stage of team
development.
Name (2)
Explanation (2)
Sub-max. (4)
Storming stage √√
‐ Teams go through a period of unease/conflict after formation. √
‐ Different ideas from team members will compete for consideration. √
‐ Team members open up to each other and confront each other's ideas/
perspectives. √
‐ Tension/Struggle/Arguments occur and upset team members/There may
be power struggles for the position of the team leader. √
‐ In some instances storming can be resolved quickly, in others, the team
never leaves this stage. √
‐ Many teams fail during this stage as they are not focused on their task.√
‐ This phase can become destructive to the team/will lower motivation if
allowed to get out of control. √
‐ This stage is necessary/important for the growth of the team.√
‐ Some team members tolerate each other to survive this stage.√
‐ Any other relevant answer related to the storming stage of team
development.
Name (2)
Explanation (2)
Sub-max. (4)
Norming stage/Settling and reconciliation √√
‐ Team members form agreement and consensus. √
‐ Roles and responsibilities are clear and accepted. √
‐ Processes, working style and respect develop. √
‐ Team members have the ambition to work for the success of the team’s
goals. √
‐ Conflict may occur, but commitment and unity are strong. √
‐ Any other relevant answer related to the norming/settling and
reconciliation stage of team development.
Name (2)
Explanation (2)
Sub-max. (4)
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(EC/JUNE 2019) BUSINESS STUDIES 37
Performing stage/Working as a team towards a goal √√
‐ Team members are aware of strategies/aims of the team. √
‐ They have direction without interference from the leader. √
‐ Processes and structures are set. √
‐ Leaders delegate and oversee the processes and procedures.√
‐ All members are now competent, autonomous and able to handle the
decision-making process without supervision. √
‐ Differences among members are appreciated and used to enhance the
team's performance. √
‐ Any other relevant answer related to the performing/working as a team
towards a goal stage of team development.
Name (2)
Explanation (2)
Sub-max. (4)
Adjourning/Mourning stage √√
‐ The focus is on the completion of the task/ending the project. √
‐ Breaking up the team may be traumatic as team members may find it
difficult to perform as individuals once again. √
‐ All tasks need to be completed before the team finally dissolves. √
‐ Any other relevant answer related to the adjourning/mourning stage of
team development.
Name (2)
Explanation (2)
Sub-max. (4)
NOTE: Mark the first FOUR (4) stages only.
Identification (8)
Explanation (8)
Max. (16)
7.3 The characteristics of successful teams
‐ Successful teams share a common goal √ as team members are part of
the process of setting goals for the group. √
‐ Share a set of team values √ and implement group decisions. √
‐ Teams value the contributions of individual members√ and reach
consensus on differences. √
‐ There is a climate of respect/trust √ and honesty. √
‐ Team members enjoy open communication√ and deal immediately with
conflict. √
‐ Teams are accountable √ and members know the time frame for
achieving their goals.√
‐ Teams pay attention to the needs √ of the individual team members. √
‐ Successful teams have sound √ intra-team relations. √
‐ Creates opportunities where team members can develop, √ so that they
learn from the experience of working in a team. √
‐ Regular reviews of team processes and progress√ may help to
detect/solve problems sooner. √
‐ Balance the necessary skills/knowledge/experience/expertise √ to
achieve team objectives. √
‐ Any other relevant answer related to the characteristics of successful
teams.
Max. (10)
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38 BUSINESS STUDIES (EC/JUNE 2019)
7.4. Causes of conflict in the workplace
‐ Lack of proper communication √ between management and workers.√
‐ Ignoring of rules/procedures √ may result in disagreements and
conflict.√
‐ Management and/or workers √ may have different personalities/
backgrounds. √
‐ Different values/levels of knowledge/skills/experience √ of
managers/workers. √
‐ Little/no co-operation √ between internal and/or external
parties/stakeholders. √
‐ Lack of recognition for good work, √ e.g. a manager may not show
appreciation for extra hours worked to meet deadlines.√
‐ Lack of employee development √ may increase frustration levels as
workers may repeat errors due to a lack of knowledge/skills.√
‐ Unfair disciplinary procedures, √ e.g. favouritism/nepotism.√
‐ Little/no support from management √ with regard to supplying the
necessary resources.√
‐ Leadership styles used, √ e.g. autocratic managers may not consider
workers’ inputs. √
‐ Unrealistic deadlines/Heavy workloads √ lead to stress resulting in
conflict.√
‐ Lack of agreement on mutual matters, √ e.g. remuneration/working
hours. √
‐ Unhealthy competition/Inter-team rivalry √ may cause workers to lose
focus on team targets. √
‐ Lack of commitment √ which may lead to an inability to meet pre-set
targets. √
‐ Any other relevant answer related to the causes of conflict in the
workplace.
Max. (10)
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(EC/JUNE 2019) BUSINESS STUDIES 39
7.5 Handling of conflict in the workplace
‐ Acknowledge that there is conflict in the workplace. √√
‐ Identify the causes of the conflict. √√
‐ Pre-negotiations may be arranged where workers/complainants will be
allowed to state their case/views separately. √√
‐ A place and time is arranged for negotiations where all employees
involved are present. √√
‐ Arrange a meeting between conflicting employers/employees. √√
‐ Make the intentions of the intervention clear so that parties involved may
feel at ease. √√
‐ Each party has the opportunity to express his/her own opinions/feelings/
Conflicting parties may recognise that their views are different. √√
‐ Analyse the cause(s) of conflict by breaking it down into different
parts/Evaluate the situation objectively. √√
‐ Blame-shifting should be avoided and a joint effort should be made. √√
‐ Direct conflicting parties towards finding/focusing on solutions. √√
‐ Devise/Brainstorm possible ways of resolving the conflict. √√
‐ Conflicting parties agree on criteria to evaluate the alternatives. √√
‐ The best possible solution(s) is/are selected and implemented. √√
‐ Parties must agree to the best solutions. √√
‐ Evaluate/Follow up on the implementation of the solution(s). √√
‐ Monitor progress to ensure that the conflict has been resolved. √√
‐ Expertise on handling conflict may be sourced from outside the
business. √√
‐ Any other relevant answer related to how businesses should handle
conflict in the workplace.
Max. (10)
7.6 Conclusion
‐ The success of a business depends on the successful collaboration
within a team to ensure that the objectives of the business will be
met. √√
‐ Conflict cannot always be resolved/avoided/eliminated, therefore people
need to learn how to manage conflict within a team in order to work in
harmony. √√
‐ Any other relevant conclusion related to team performance and conflict
management.
(Any 1 x 2) (2)
[40]
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40 BUSINESS STUDIES (EC/JUNE 2019)
QUESTION 7: BREAKDOWN OF MARK ALLOCATION
DETAILS MAXIMUM TOTAL
Introduction 2
Stages of team development 16
Characteristics of successful 10
teams Max.
Causes of conflict in the 10 32
workplace
Handling of conflict in the 10
workplace
Conclusion 2
INSIGHT
Layout 2
Analysis/Interpretation 2 8
Synthesis 2
Originality/Examples 2
TOTAL MARKS 40
LASO–For each component:
Allocate 2 marks if all requirements are met.
Allocate 1 mark if some requirements are met.
Allocate 0 marks where requirements are not met at all.
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(EC/JUNE 2019) BUSINESS STUDIES 41
QUESTION 8: BUSINESS OPERATIONS (QUALITY MANAGEMENT)
8.1 Introduction
‐ Quality management should not just be an inspection process, but must
become part of the culture of the business. √
‐ TQM is an integrated system and methodology applied throughout the
business to design, produce and provide quality products/quality service
to customers. √
‐ Total quality relates to products that totally satisfy customers’ needs and
expectations in every aspect on a continuous basis. √
‐ Everyone employed in a business has a role to play in ensuring that the
needs of customers are satisfied.√
‐ Any other relevant introduction related to a quality management system.
(Any 2 x 1) (2)
8.2 The benefits of a good quality management system
‐ Effective customer services are rendered, √ resulting in increased
customer satisfaction. √
‐ Time and resources √ are used efficiently. √
‐ Productivity increases √ through proper time management/using high
quality resources. √
‐ Products/Services are constantly improved √ resulting in increased
levels of customer satisfaction. √
‐ Vision/Mission/Business goals √ may be easily achieved. √
‐ Business has a competitive advantage √ over its competitors. √
‐ Regular training will continuously improve √ the quality of employees'
skills/knowledge. √
‐ Employers and employees will have a healthy working relationship √
resulting in happy/productive workers. √
‐ Increased market share √ and profitability. √
‐ Any other relevant answer related to the benefits of good quality
management systems.
Max. (10)
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42 BUSINESS STUDIES (EC/JUNE 2019)
8.3 Reduction of cost of quality through TQM
‐ Introduce quality circles/small teams of five to ten employees, √ who
meet regularly to discuss ways of improving the quality of their work.√
‐ Schedule activities to eliminate √ duplication of tasks/activities.√
‐ Share responsibility for quality output√ between management and
workers. √
‐ Train employees at all levels, √ so that everyone understands their role
in quality management. √
‐ Develop work systems that empower employees√ to find new ways of
improving quality. √
‐ Work closely with suppliers √ to improve the quality of raw
materials/inputs. √
‐ Improve communication about the quality challenges/deviations, √ so
that everyone can learn from past experiences. √
‐ Reduce investment √ on expensive, but ineffective inspection
procedures in the production process.√
‐ Implement pro-active maintenance programmes for
equipment/machinery √ to reduce/eliminate breakdowns. √
‐ Any other relevant answer related to ways in which a business can
reduce the cost of quality through TQM.
Max. (10)
8.4 Impact on business if TQM is poorly implemented
‐ Lack of training/skills development √ may lead to poor quality
products. √
‐ Decline in sales, √ as returns from unhappy customer's increase. √
‐ Decline in productivity, √ because of stoppages. √
‐ Investors could withdraw their investment, √ if there is a decline in
profits. √
‐ Bad publicity √ due to poor quality products supplied. √
‐ High staff turnover √, because of poor skills development. √
‐ Unrealistic deadlines √ may not be achieved. √
‐ Businesses may not be able to make/afford the necessary changes √
that will satisfy customers’ needs. √
‐ Loss of customers √ may lead to bankruptcy/closure.√
‐ Undocumented quality control systems/processes√ could result in
error/deviations from pre-set quality standards. √
‐ Any other relevant answer related to the negative impact on businesses
if TQM is poorly implemented.
Max. (12)
8.5 Application of PDCA model/cycle in improving the quality of products
Plan
‐ Businesses should identify the problem and develop a plan for
improvement to processes and systems. √√
‐ Answer questions such as ʽWhat to do’/ ʽHow to do it’. √√
‐ Plan the new method and approach in order to improve the quality of
their products. √√
Sub-max. (4)
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(EC/JUNE 2019) BUSINESS STUDIES 43
Do
‐ Businesses should implement the change on a small scale. √√
‐ Implement the processes and systems as planned. √√
Sub-max. (4)
Check/Analyse
‐ Use data to analyse the results of change. √√
‐ Determine whether it made a difference and what needs to be
improved. √√
‐ Check whether the processes are working effectively. √√
‐ Businesses should assess/test and establish if it is working/if things are
going according to plan. √√
Sub-max. (4)
Act as needed
‐ Implement the improvement to meet the needs of the business. √√
‐ Devise strategies on how to continually improve. √√
‐ If the change was successful, implement it on a wider scale. √√
‐ Businesses should continuously revise the process until they get it right
the first time.√√
‐ Any other relevant answer related to how businesses can apply the
PDCA model/cycle to improve the quality of their products.
Sub-max. (4)
NOTE: 1. The steps could be integrated in the application.
2. Award a maximum of THREE (3) marks for only
mentioning the steps of the PDCA model.
Max. (14)
8.6 Conclusion
‐ Businesses should put good quality management systems in place in
order to remain sustainable and competitive in the market place. √√
‐ Businesses that implement the PDCA model have a competitive
advantage that keep abreast with the latest developments in the
market.√√
‐ Any other relevant conclusion related to the Total Quality Management.
(Any 1 x 2) (2)
[40]
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44 BUSINESS STUDIES (EC/JUNE 2019)
QUESTION 8: BREAKDOWN OF MARK ALLOCATION
DETAILS MAXIMUM TOTAL
Introduction 2
Benefits of good quality 10
management
Reduction cost of quality 10
Impact on business if poorly 12 Max
implemented 32
PDCA model 14
Conclusion 2
INSIGHT
Layout 2
Analysis/Interpretation 2
Synthesis 2 8
Originality/Examples 2
TOTAL MARKS 40
LASO – For each component:
Allocate 2 marks if all requirements are met.
Allocate 1 mark if some requirements are met.
Allocate 0 marks where requirements are not met at all.
TOTAL SECTION C: 80
GRAND TOTAL: 300
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