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SENIOR CERTIFICATE EXAMINATIONS/
NATIONAL SENIOR CERTIFICATE EXAMINATIONS
BUSINESS STUDIES
2019
MARKING GUIDELINES
MARKS: 300
These marking guidelines consist of 50 pages.
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Business Studies Grade 12 NSC June 2019 Memo (English)
Grade 12 Business Studies memorandum from the NSC June Exam 2019 (English), 50 pages. Read online or download the free PDF.
Business Studies · Grade 12 · NSC June Exam · 2019. Memorandum, 50 pages. Read online or download the PDF.
- Subject
- Business Studies
- Grade
- Grade 12
- Document type
- Memorandum
- Year
- 2019
- Exam period
- NSC June Exam
- Curriculum
- CAPS
- Pages
- 50
- File size
- 682.6 KB
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Business Studies 2 DBE/2019
SC/NSC – Marking Guidelines
NOTES TO MARKERS
PREAMBLE
The notes to markers are provided for quality assurance purposes to ensure the
following:
(a) Fairness, consistency and reliability in the standard of marking
(b) Facilitate the moderation of candidates' scripts at the different levels
(c) Streamline the marking process considering the broad spectrum of markers
across the country
(d) Implement appropriate measures in the teaching, learning and assessment of the
subjects at schools/institutions of learning
1. For marking and moderation purposes, the following colours are
recommended:
Marker Red
Senior Marker: Green
Deputy Chief Marker: Brown
Chief Marker: Pink
Internal Moderator: Orange
DBE Moderator: Turquoise
2. Candidates' responses must be in full sentences for SECTIONS B and C.
However, this would depend on the nature of the question.
3. A comprehensive marking guideline has been provided but this is by no
means exhaustive. Due consideration should be given to an answer that is
correct but:
• Uses a different expression from that which appears in the marking
guidelines
• Comes from another source
• Original
• A different approach is used
NOTE: There is only ONE correct answer in SECTION A.
4. Take note of other relevant answers provided by candidates and allocate
marks accordingly. (In cases where the answer is unclear or indicates some
understanding, part-marks should be awarded, for example, one mark instead
of the maximum of two marks.)
5. The word 'Sub max' is used to facilitate the allocation of marks within a
question or subquestion.
6. The purpose of circling marks (guided by 'max' in the breakdown of marks) on
the right-hand side is to ensure consistency and accuracy in the marking of
scripts as well as for calculation and moderation purposes.
7. Subtotals to questions must be written in the right-hand margin. Circle the
subtotals as indicated by the allocation of marks. This must be guided by
'max' in the marking guidelines. Only the total for each question should
appear in the left-hand margin next to the appropriate question number.
8. In an indirect question, the theory as well as the response must be relevant
and related to the question.
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Business Studies 3 DBE/2019
SC/NSC – Marking Guidelines
9. Correct numbering of responses to questions is recommended in SECTION A
and B. However, if the numbering is incorrect, follow the sequence of the
candidate’s responses. Candidates will be penalised If the latter is not clear.
10. No additional credit must be given for repetition of facts. Indicate with an 'R'.
11. The differentiation between 'evaluate' and 'critically evaluate' can be
explained as follows:
11.1 When 'evaluate' is used, candidates are expected to respond in either
a positive/negative manner or take a neutral (positive and negative)
stance, e.g. Positive: 'COIDA eliminates time and costs spent√ on
lengthy civil court proceedings.'√
11.2 When 'critically evaluate' is used, candidates are expected to respond
in either a positive/negative manner or take a neutral (positive and
negative) stance. In this instance candidates are also expected to
support their responses with more depth, e.g. 'COIDA eliminates time
and costs spent√ on lengthy civil court proceedings√, because the
employer will not be liable for compensation to the employee for
injuries sustained during working hours as long as it can be proved
that the business was not negligent.'√
NOTE: 1. The above could apply to 'analyse' as well.
2. Note the placing of the tick (√) in the allocation of marks.
12. The allocation of marks must be informed by the nature of the question,
cognitive verb used, mark allocation in the marking guidelines and the context
of each question.
Cognitive verbs, such as:
12.1 Advise, name, state, mention, outline, motivate, recommend, suggest,
(list not exhaustive) do not usually require much depth in candidates'
responses. Therefore, the mark allocation for each statement/answer
appears at the end.
12.2 Define, describe, explain, discuss, elaborate, distinguish, differentiate,
compare, tabulate, justify, analyse, evaluate, critically evaluate (list
not exhaustive) require a greater depth of understanding, application
and reasoning. Therefore, the marks must be allocated more
objectively to ensure that assessing is conducted according to
established norms so that uniformity, consistency and fairness are
achieved.
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Business Studies 4 DBE/2019
SC/NSC – Marking Guidelines
13. Mark only the FIRST answer where candidates offer more than one answer
for SECTION B and C questions that require one answer.
14. SECTION B
14.1 If for example, FIVE facts are required, mark the candidate's FIRST FIVE
responses and ignore the rest of the responses. Indicate by drawing a line
across the unmarked portion or use the word 'Cancel'.
NOTE: This applies only to questions where the number of facts is specified.
14.2 If two facts are written in one sentence, award the candidate FULL credit.
Point 14.1 above still applies.
14.3 If candidates are required to provide their own examples/views, brainstorm
this at the marking centre to finalise alternative answers.
14.4 Use of the cognitive verbs and allocation of marks:
14.4.1 If the number of facts are specified, questions that require candidates
to 'describe/discuss/explain' may be marked as follows:
• Fact 2 marks (or as indicated in the marking guidelines)
• Explanation 1 mark
The 'fact' and 'explanation' are given separately in the marking
guidelines to facilitate mark allocation.
14.4.2 If the number of facts required is not specified, the allocation of marks
must be informed by the nature of the question and the maximum
mark allocated in the marking guidelines.
14.5 ONE mark may be awarded for answers that are easy to recall, requires
one word answers or is quoted directly from a scenario/case study. This
applies to SECTIONS B and C in particular (where applicable).
15. SECTION C
15.1 The breakdown of the mark allocation for the essays is as follows:
Introduction
Maximum:
Content
32
Conclusion
Insight 8
TOTAL 40
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Business Studies 5 DBE/2019
SC/NSC – Marking Guidelines
15.2 Insight consists of the following components:
Layout/Structure Is there an introduction, a body, and a conclusion? 2
Analysis and Is the candidate able to break down the question into 2
interpretation headings/subheadings/interpret it correctly to show
understanding of what is being asked?
Marks to be allocated using this guide:
All headings addressed: 1 (One 'A')
Interpretation (16 to 32 marks): 1 (One 'A')
Synthesis Are there relevant decisions/facts/responses made based 2
on the questions?
Marks to be allocated using this guide:
No relevant facts: 0 (Two '-S')
Some relevant facts: 1 (One '-S')
Only relevant facts: 2 (No '-S')
Option 1: Where a candidate answers 50% or more of
the question with only relevant facts; no '-S'
appears in the left margin. Award the
maximum of TWO (2) marks for synthesis.
Option 2: Where a candidate answers less than 50% of
the question with only OR some relevant
facts; one '-S' appears in the left margin.
Award a maximum of ONE (1) mark for
synthesis.
Option 3: Where a candidate answers less than 50% of
the question with no relevant facts; two '-S'
appear in the left margin. Award a ZERO
mark for synthesis.
Originality Is there evidence of examples, recent information, current 2
trends and developments?
TOTAL FOR INSIGHT: 8
TOTAL MARKS FOR FACTS: 32
TOTAL MARKS FOR ESSAY (8 + 32): 40
NOTE: 1. No marks will be awarded for contents repeated from the
introduction and conclusion.
2. The candidate forfeits marks for layout if the words
INTRODUCTION and CONCLUSION are not stated.
3. No marks will be awarded for layout, if the headings
INTRODUCTION and CONCLUSION are not supported by an
explanation.
15.3 Indicate insight in the left-hand margin with a symbol e.g. ('L, A, S and/or O').
15.4 The breakdown of marks is indicated at the end of the suggested answer/
marking guidelines to each question.
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Business Studies 6 DBE/2019
SC/NSC – Marking Guidelines
15.5 Mark all relevant facts until the SUBMAX/MAX mark in a subsection has been
attained. Write SUBMAX/MAX after maximum marks have been obtained, but
continue reading for originality “O”.
15.6 At the end of each essay indicate the allocation of marks for facts and marks
for insight as follows: (L – Layout, A – Analysis, S – Synthesis, O – Originality)
as in the table below.
CONTENT MARKS
Facts 32 (max.)
L 2
A 2
S 2
O 2
TOTAL 40
15.7 When awarding marks for facts, take note of the sub-maxima indicated,
especially if candidates do not make use of the same subheadings.
Remember, headings and subheadings are encouraged and contribute to
insight (structuring/logical flow/sequencing) and indicate clarity of thought.
(See MARK BREAKDOWN at the end of each question.)
15.8 If the candidate identifies/interprets the question INCORRECTLY, then he/she
may still obtain marks for layout.
15.9 If a different approach is used by candidates, ensure that the answers are
assessed according to the mark allocation/subheadings as indicated in the
marking guidelines.
15.10 15.10.1 Award TWO marks for complete sentences. Award ONE mark for
phrases, incomplete sentences and vague answers.
15.10.2 With effect from November 2015, the TWO marks will not
necessarily appear at the end of each completed sentence. The
ticks(√) will be separated and indicated next to each fact, e.g.
'Product development is a growth strategy,√ where businesses aim
to introduce new products into existing markets.'√
This will be informed by the nature and context of the question, as
well as the cognitive verb used.
15.11 With effect from November 2017, the maximum of TWO (2) marks for facts
shown as headings in the marking guidelines, will not necessarily apply to
each question. This would also depend on the nature of the question.
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Business Studies 7 DBE/2019
SC/NSC – Marking Guidelines
SECTION A
QUESTION 1
1.1 1.1.1 B√√
1.1.2 D√√
1.1.3 A√√
1.1.4 C√√
1.1.5 B√√
1.1.6 A√√
1.1.7 D√√
1.1.8 C√√
1.1.9 B√√
1.1.10 C√√ (10 x 2) (20)
1.2 1.2.1 tables√√
1.2.2 compulsory√√
1.2.3 skills development levy√√
1.2.4 quality performance√√
1.2.5 specification√√ (5 x 2) (10)
1.3 1.3.1 E√√
1.3.2 I√√
1.3.3 H√√
1.3.4 A√√
1.3.5 J√√ (5 x 2) (10)
TOTAL SECTION A: 40
BREAKDOWN OF MARKS
QUESTION 1 MARKS
1.1 20
1.2 10
1.3 10
TOTAL 40
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Business Studies 8 DBE/2019
SC/NSC – Marking Guidelines
SECTION B
Mark the FIRST THREE answers only.
QUESTION 2: BUSINESS ENVIRONMENTS
2.1 Components of PESTLE analysis
- Political√
- Economical√
- Social√
- Technological√
- Legal√
- Environmental√
NOTE: Mark the first FOUR (4) only. (4 x 1) (4)
2.2 Purpose of LRA
- Provides a framework/structure for labour relations between employers/
employees/trade unions/employer organisations.√√
- Promotes/Facilitates collective bargaining at the workplace/at sectorial
level.√√
- Promotes workplace forums to accommodate employees in decision
making.√√
- Provides for the right to lock-out by the employer as a reaction to lengthy
strikes.√√
- Promotes fair labour practice between the employers and employees.√√
- Clarifies the transfer of employment contracts between the existing and
new employers.√√
- Promotes simple procedures for the registration of trade unions/employer
organisations.√√
- Advances economic development/social justice/labour peace to ensure
that the workplace maintains the basic rights of employees.√√
- Establishes the Commission for Conciliation, Mediation and Arbitration
(CCMA) for dispute resolutions./Makes provision for settling labour
disputes.√√
- Establishes Labour Courts and Labour Appeal Courts.√√
- Any other relevant answer related to the purpose of the LRA.
Max (8)
2.3 Consumer rights
2.3.1 Right to choose√√
2.3.2 Right to privacy and confidentiality√√
2.3.3 Right to equality in the consumer market place√√
2.3.4 Right to fair value/good quality and safety√√ (8)
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Business Studies 9 DBE/2019
SC/NSC – Marking Guidelines
2.4 Legislation
2.4.1 National Credit Act/National Credit Act, 2005 (Act 34 of 2005)/
NCA√√ (2)
Motivation
The management of MFS always conducts a financial affordability
assessment of each client who applies for a loan. /
Mohammed Financial Services opened a money market
department which grants loans to their customers.√ (1)
NOTE: Do not award marks for the motivation if the Act was
incorrectly identified. Max (3)
2.4.2 Other ways to comply with the NCA
- Businesses should register√ with the National Credit
Regulator.√
- Obtain credit records/checks of clients√ before granting
loans.√
- Submit an annual compliance report√ to the National Credit
Regulator.√
- Conduct credit check with a registered credit bureau√ and
consult with National Credit Register.√
- Businesses must have procedures in place√ to comply with
the provision of the Financial Intelligence Centre Act (FICA).√
- Verify the identity of clients, report suspicious
transactions/train staff on their obligations√ in terms of FICA.√
- Offer applicants√ pre-agreement statements.√
- Disclose all costs√ of a loan√/No hidden costs√ should be
charged/added.√
- Any other relevant answer related to other ways in which
businesses can comply with the NCA.
NOTE..1: Do not award marks for conducting a financial
affordability assessment to clients who apply for
loans.
2 Accept relevant facts if the NCA was incorrectly
identified as an answer in Question 2.4.1. Max (8)
2.5 Types of intensive strategies
2.5.1 Market penetration√√
- Businesses focus on selling existing products into existing
market to increase their market share.√
- Businesses use market research on existing clients to decide
how improve their marketing mix.√
- Aggressive marketing campaigns such as lowering/reducing
prices are used to attract potential/existing clients.√
- Embark on an intensive advertising campaign to increase
awareness and customer loyalty.√
- Employ more sales staff to improve sales services.√
- Any other relevant answer related to a description of market
penetration as an intensive strategy.
Strategy (2)
Description (1)
Sub max (3)
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Business Studies 10 DBE/2019
SC/NSC – Marking Guidelines
2.5.2 Market development√√
- It is a growth strategy where businesses aim to sell its existing
products in new markets.√
- Businesses target consumers in a potential market that is
outside of its normal target market.√
- Increase sales of existing products through the development of
new markets.√
- Restructure pricing policies to cater for customers of all income
levels.√
- Any other relevant answer related to a description of market
development as an intensive strategy.
Strategy (2)
Description (1)
Sub max (3)
2.5.3 Product development√√
- It is a growth strategy where businesses aim to introduce new
products into existing markets.√
- Businesses generate new ideas/develop new products/
services.√
- Businesses conduct test marketing/market research to
establish whether new products will be accepted by existing
customers.√
- New products may be different/of a higher quality than those
of competitors.√
- Any other relevant answer related to a description of product
development as an intensive strategy.
Strategy (2)
Description (1)
Sub max (3)
NOTE: Mark the first THREE (3) strategies only.
Max (9)
2.6 Challenges of business environments and extent of control
CHALLENGES BUSINESS EXTENT OF
2.6.1 ENVIRONMENT CONTROL
2.6.2 2.6.3
(a) His employees' lack good Micro√√ Full control√
customer service.√
(b) He lost most of his customers to Market√√ Limited control/Little
Florah Bakeries.√ influence√
(c) SB had to replace some of its Macro√√ No control√
stolen equipment due to the high
crime rate in their area.√
Max (3) Max (6) Max (3)
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Business Studies 11 DBE/2019
SC/NSC – Marking Guidelines
NOTE: 1. Mark the first challenge for each environment only.
2. If the business environment is not linked to the challenge,
mark the challenge only.
3. Award full marks for the business environment even if the
challenge is not quoted in full.
4. The extent of control must be linked to the business
environment.
5 Do not award marks for the extent of control if the
business environment is not mentioned.
6 Order may be different.
2.7 Porter's Five Forces model
2.7.1 Bargaining power of suppliers/Power of suppliers
- Suppliers include factories/providers of goods/services that
businesses would obtain/buy from in order to operate their
business.√√
- Suppliers that deliver high quality product may have power
over the business.√√
- A business must assess the power of the suppliers in
influencing prices.√√
- The more powerful the suppliers, the less control the business
has over them.√√
- The smaller the number of suppliers, the more powerful they
may be as the choice of suppliers may be limited √√
- The business should identify the kind of power its suppliers
have in terms of the quality of products/services/reliability/
ability to make prompt deliveries, √√ etc.
- Any other relevant answer related to the bargaining power of
suppliers/power of suppliers. Max (4)
2.7.2 Threat of substitution/Substitutes
- Substitute products or services are different products/services
that at least partly satisfy the same needs of consumers and
can be used to replace one another. √√
- Businesses should establish whether the sellers of substitute
products have improved their products/sell lower quality goods
at lower prices.√√
- If business products are easily substituted, they may weaken
their power in the market.√√
- Substitute products may cause the business to lose its market
share completely.√√
- If the business sells unique products they will not be
threatened by substitute products.√√
- Businesses should do market research to assess if customers
are using substitute products/services and determine reasons
for using substitutes.√√
- It is important that businesses change/improve the design and
quality of their products to remain competitive.√√
- Any other relevant answer related to the threat of substitution/
substitutes.
Max (4)
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Business Studies 12 DBE/2019
SC/NSC – Marking Guidelines
BREAKDOWN OF MARKS
QUESTION 2 MARKS
2.1 4
2.2 8
2.3 8
2.4.1 3
2.4.2 8
2.5 9
2.6.1 3
2.6.2 6
2.6.3 3
2.7.1 4
2.7.2 4
TOTAL 60
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Business Studies 13 DBE/2019
SC/NSC – Marking Guidelines
QUESTION 3: BUSINESS VENTURES
3.1 Examples of non-insurable risks
- Nuclear weapons/war√
- Changes in fashion√
- Improvement in technology√
- Irrecoverable debts√
- Financial loss due to bad management√
- Possible failure of a business√
- Shoplifting during business hours√
- Loss of income if stock is not received in time/Time that elapses between
the ordering and delivery of goods. √
- Any other relevant examples of non-insurable risks.
NOTE: Mark the first FIVE (5) only. (5 x1) (5)
3.2 Functions of the JSE
- Gives opportunities to financial institutions such as insurance companies
to invest their funds in shares.√√
- Serves as a barometer/indicator of economic conditions in South
Africa.√√
- Keeps investors informed on share prices by publishing the share prices
daily.√√
- Acts as a link between investors and public companies.√√
- Shares are valued and assessed by experts.√√
- Small investors are invited to take part in the economy of the country
through the buying of shares.√√
- Venture capital market is made possible.√√
- Orderly market for securities serves as a disciplined market for
securities.√√
- Encourages new investments.√√
- Mobilises the funds of insurance companies and other institutions.√√
- Raises primary capital.√√
- Regulates the market for dealing with shares.√√
- Plans, researches and advises on investment possibilities.√√
- Ensures that the market operates in a transparent manner.√√
- Provides protection for investors.√√
- Encourages short-term investment.√√
- Facilitates electronic trading of shares/STRATE.√√
- Any other relevant answer related to the functions of the Johannesburg
Securities Exchange/JSE.
Max (8)
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Business Studies 14 DBE/2019
SC/NSC – Marking Guidelines
3.3 Distinction between insurance and assurance
INSURANCE ASSURANCE
- Based on the principle of√ - Based on the principle of√ security/
indemnity √ certainty.√
- The insured transfers the cost of - The insurer undertakes to pay an agreed
potential loss√ to the insurer at a sum of money√ after a certain period has
premium.√ expired/on the death of the insured
person, whichever occurred first.√
- It covers a specified event√ that - Specified event is certain√, but the time of
may occur.√ the event is uncertain.√
- Applicable to short term - Applicable to long term
insurance.√ insurance.√
- Example: - Example:
Property insurance/money in Life insurance/endowment policies/
transit/theft/burglary/fire,√ etc. retirement annuities,√ etc.
- Any other relevant answer related - Any other relevant answer related to
to insurance. assurance.
Sub max (4) Sub max (4)
NOTE: 1. The answer does not have to be in tabular format
2. The distinction does not have to link but must be clear.
3. Award a maximum of FOUR (4) marks if the distinction is
not clear/Mark either insurance or assurance only.
Max (8)
3.4 Success and/or failure of a Private company (Pty) Ltd
SUCCESS FACTORS AND/OR FAILURE FACTORS
3.4.1 - Shareholders can vote for/ - Some shareholders may not
Management appoint√ the most capable exercise their voting rights√
directors to manage their resulting in choosing the wrong
company.√ person as a director.√
- Managed at least by one - Directors may sometimes act in
competent√ highly skilled their own interest√, not in the
director.√ company's best interest.√
- The management of the - Large management structures√
company can improve√ since can result in decision-making
directors are accountable to taking time.√
shareholders.√
- Any other relevant answer - Any other relevant answer
related to the contribution of related to the contribution of
management to the success management to the failure of a
of a private company. private company.
Max (4)
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Business Studies 15 DBE/2019
SC/NSC – Marking Guidelines
SUCCESS FACTORS AND/OR FAILURE FACTORS
3.4.2 - Large amount of capital can be - It cannot grow into a very large
Capital raised√ since there is no limit business√ since it cannot invite the
on the number of public to buy shares.√
shareholders.√
- The company can access long - Restrictions on transferability of
term capital√ and therefore has shares√ may not attract financially
good long term growth strong investors.√
opportunities.√
- Even though shares are not - Large amount of capital cannot be
freely transferable√, large obtained√ as capital contribution is
private companies can raise only limited to private
considerable amount of shareholders.√
capital.√
- Any other relevant answer - Any other relevant answer related
related to the contribution of to the contribution of capital to the
capital to the success of a failure of a private company.
private company.
NOTE: 1. The answer does not have to be in tabular format.
2. Mark either success AND/OR failure of each factor. Max (4)
3.5 Compound interest
3.5.1 Definition
- Interest is calculated every period√ on the original/principal
amount plus interest. √
- Interest is added to the original/principal amount√ and interest
is earned on interest for each defined period.√
- As interest is added to the investment√, the capital increases.√
- Any other relevant answer related to the definition of
compound interest. Max (2)
3.5.2 Calculation of compound interest
Option 1
Year 1: R500 000 x 12% = R60 000√
Year 2: R560 000x 12% = R67 200√
Year 3: R627 200 x 12% = R75 264√
Total interest = R202 464√√
OR
Option 2
FORMULA: P x (1+r) n√
R500 000 x (1+12/100)3 √
R500 000 x (1.12)3 =R702 464√
Total interest = R702 464 – R500 000
= R202 464√√ Max (5)
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Business Studies 16 DBE/2019
SC/NSC – Marking Guidelines
NOTE: 1. Award full marks (5) if the answer is correct and no
workings are shown.
2. If workings were shown correctly, but the final answer is
wrong, award a maximum of THREE marks.
3. If the answer is incorrect, award a maximum of ONE mark
for the understanding of concept and method.
3.5.3 Simple interest√√ (2)
3.6 Leadership styles
3.6.1 Leadership styles from the scenario
LEADERSHIP STYLE MOTIVATION
Cindy Transactional√√ Cindy, the production manager, offers
rewards to motivate employees who meet
set targets.√
Tom Charismatic√√ Tom, the marketing manager, uses charm
to influence his team to work hard.√
Sub max (4) Sub max (2)
NOTE: 1. Do not award marks for the motivation if the leadership
styles were incorrectly identified.
2. Award marks for leadership styles even if the quote is
incomplete. Max (6)
3.6.2 Impact of the charismatic leadership style on businesses
Positives/Advantages
- Expert at selling business vision√ and achieve excellent
results.√
- Employees are motivated√ as the leader is energetic/
inspiring.√
- Inspires loyalty/hard work√ among employees.√
- Any other relevant answer related to the positive impact/
advantages of the charismatic leadership style.
AND/OR
Negative/Disadvantages
- Leader believes more in himself/herself√ than the team.√
- Projects can collapse√ if the leader leaves the team.√
- Leaders are intolerant of challenges/changes√ and regard
themselves as irreplaceable.√
- Leader's emotions may often be more important√ that the
purpose of the team.√
- Any other relevant answer related to the negative impact/
disadvantages of the charismatic leadership style.
NOTE: Accept relevant facts if the charismatic leadership
style was incorrectly identified as an answer in
Question 3.6.1.
Max (8)
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Business Studies 17 DBE/2019
SC/NSC – Marking Guidelines
3.7 Effectiveness of interactive whiteboards/smart boards as a visual aid
Positives/Advantages
- Images can be projected directly from a computer√, so no external
projector/devices necessary.√
- Special pens allow the presenter to write on the board√ while prepared
images are displayed.√
- Additional notes that was added during the presentation√ can be
captured on computer after the presentation.√
- Can be controlled by the touch of a finger√, so the presenter can move
away from the computer during the presentation.√
- Easy to combine√ with sound/other visual aids.√
- Useful to capture feedback√ and new ideas.√
- Any other relevant answer related to the positives/advantages of
interactive whiteboards/smart boards as a visual aid.
AND/OR
Negatives/Disadvantages
- Can only be used by a presenter who knows√ the unique features of the
interactive whiteboard/smart boards and uses it to its full potential.√
- Cannot be connected to any computer√ as a special software license is
needed to be able to use it.√
- Technical challenges may render it ineffective√, e.g. loss of signal while
using it.√
- Any other relevant answer related to the negatives/disadvantages of
interactive whiteboards/smart boards as a visual aid.
Max (8)
[60]
BREAKDOWN OF MARKS
QUESTION 3 MARKS
3.1 5
3.2 8
3.3 8
3.4.1 4
3.4.2 4
3.5.1 2
3.5.2 5
3.5.3 2
3.6.1 6
3.6.2 8
3.7 8
TOTAL 60
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Business Studies 18 DBE/2019
SC/NSC – Marking Guidelines
QUESTION 4: BUSINESS ROLES
4.1 Human rights in the workplace
- Privacy√
- Respect/dignity√
- Equity√
- Freedom of speech and expression√
- Information√
- Freedom of association√
- Free choice of trade/occupation/profession√
- Labour rights/Freedom of assembly/Right to protest√
- Freedom of thought and religion√
- Health care/food/water and social assistance√
- Fair labour practices√
- Access to Labour Court/institutions√
- Education and training/universal right to basic education√
- Safety/security and protection/Life√
- Freedom of slavery, servitude or forced labour√
- Vote√
- Freedom of movement√
- Children's rights√
- Freedom to choose your own language/participate in own cultural life√
- Any other relevant answer related to human rights in the workplace.
NOTE: Mark the first FIVE (5) only. (5 x1) (5)
4.2 Causes of conflict
4.2.1 Inter-team rivalry/Competition√√
4.2.2 Lack of proper/poor communication/ Lack of management/ Poor
leadership.√√
4.2.3 Limited/Lack of resources/Poor organisation √√
4.2.4 Workload/Deadlines/Work pressure √√
Max (8)
4.3 Problem solving technique
4.3.1 Delphi technique√√ (2)
Motivation
Management requested experts to suggest ways on how to solve
their business problems.√ (1)
NOTE: Do not award marks for the motivation if the problem solving
technique was incorrectly identified. Max (3)
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SC/NSC – Marking Guidelines
4.3.2 Advantages of the Delphi technique
- Saving on costs√ as experts are not brought together.√
- Experts will give clear ideas/solutions√ on how to improve on
low productivity/ profitability.√
- Panel members/Experts can give new information√ on
problems.√
- Information received from experts√ can be kept confidential.√
- It reduces noise levels in an office environment√ since there is
no group discussion.√
- Panel members/Experts need to reach consensus√, so that
the best solution is found.√
- All experts are given an equal opportunity to give their
opinions√, so no-one dominates the process.√
- Any other relevant answer related to the advantages of the
Delphi technique.
- NOTE: Accept relevant facts if the problem solving
technique was incorrectly identified as an answer in
Question 4.3.1.
Max (8)
4.3.3 Ways to create an environment that stimulates creative
thinking in the workplace
- NA must emphasise the importance of creative thinking to
ensure that all staff know that their ideas will be heard.√√
- Make time for brainstorming sessions to generate new ideas,
e.g. regular workshops/follow up sessions to build on one
another's ideas.√√
- Place suggestion boxes around the workplace and keep
communication channels open for new ideas.√√
- NA should train staff in innovative techniques/creative problem
solving skills/mind-mapping/lateral thinking.√√
- Encourage job swops within the organisation/studying how
other businesses are doing things.√√
- Encourage alternative ways of working/doing things.√√
- Respond enthusiastically to all ideas and never let anyone feel
less important.√√
- Reward creativity with reward schemes for teams/individuals
that come up with creative ideas.√√
- Provide a working environment conducive to creativity, free
from distractions.√√
- Any other relevant answer related to ways in which NA can
create an environment that stimulates creative thinking in the
workplace.
NOTE: 1. The emphasis is on 'ways NA create an
environment that stimulates creative thinking' not
advantages.
2. Do not award marks for “encourage
employees/staff
to come up with new ideas”.
Max (6)
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4.4 Difference between decision making and problem solving
DECISION MAKING PROBLEM SOLVING
- It is often done by one person/a - Problems can be solved by a group/
member of senior management√ who team√ or an individual team
makes it authoritarian.√ member.√
- Various alternatives are considered√ - Alternative solutions are generated/
before deciding on the best one.√ identified√ and critically evaluated.√
- It is part of the problem solving cycle√ - Process of analysing a situation√ to
as decisions need to be taken in each identify strategies to bring about
step.√ change.√
- Any other relevant answer related to - Any other relevant answer related to
decision making. problem solving.
Sub max (2) Sub max (2)
NOTE: 1. The answer does not have to be in tabular format.
2. The difference does not have to link but must be clear.
3. Award maximum of TWO (2) mark if the difference is not
clear/Mark either decision making or problem solving only.
Max (4)
4.5 Dealing with diversity issues in the workplace
4.5.1 Culture
- Businesses must be sensitive to special requirements for
different cultural groups√, e.g. allow day(s) off for cultural
holidays/festivals.√
- Cater for special food/preparation methods√ in the workers'
canteen.√
- Businesses should acknowledge/respect√ cultural differences of
employees.√
- The business may not discriminate√ against employees on the
grounds of their cultural background.√
- Any other relevant answer related to how businesses could deal
with culture as a diversity issue in the workplace. Max (4)
4.5.2 Age
- Promotions should not be linked to age√, but rather to a specific
set of skills.√
- A business may not employ√ children aged 15 or younger.√
- The ages of permanent workers should vary√ from 18 to 65 to
include all age groups.√
- A business may employ a person who is older than the normal
retirement age√, provided that person is the most suitable
candidate.√
- Businesses must encourage older employees√ to help young
employees to develop their potential.√
- Young employees must be advised to respect√ and learn from
older employees.√
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- The business should encourage employees to be sensitive√ to
different perspectives of various age groups.√
- Any other relevant answer related to how businesses could deal
with age as a diversity issue in the workplace. Max (4)
4.6 Socio-economic issues
4.6.1 Socio-economic issues from the scenario
- Unemployment√
- Poverty√
NOTE: Mark the first TWO (2) only. (2 x 1) (2)
4.6.2 Impact of Corporate Social Investment on ZE as a business
Positives/Advantages
- ZE/Businesses may attract experienced employees/increase the
pool of skilled labour√ which could increase productivity.√
- Positive/Improved image√ as the business looks after
employees/conducts itself in a responsible way.√
- May have a competitive advantage√, resulting in good publicity/
an improved reputation.√
- Promotes customer loyalty√ resulting in more sales.√
- CSI projects√ may be used as a marketing strategy to promote
their products.√
- ZE/Businesses enjoys the goodwill/support√ of communities.√
- CSI projects promote teamwork√ within businesses.√
- CSI helps to attract investors√ because of increased profits/
income.√
- Gives ZE tax advantages√ such as tax reduction/-rebates.√
- Assists in solving socio-economic issues√ like poverty/
unemployment√, etc.
- The government is less likely to enforce issues through
legislation√ to businesses that voluntarily participate in CSI
projects.√
- Employees feel as if they are making a difference√ in working
for the business.√
- It helps to retain staff/lower staff turnover√ as employees' health
and safety are considered.√
- Improves the health of its employees√ through focused CSI
projects.√
- ZE/Businesses can become more community-based√ by
working closely with the community to roll out skills development
projects.√
- Any other relevant answer related to the positive impact/
advantages of CSI on ZE as a business.
AND/OR
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SC/NSC – Marking Guidelines
Negatives/Disadvantages
- ZE/Businesses may not be supported/Customers may not buy
their products/services√ resulting in a decrease in sales.√
- Small and medium enterprises find it difficult√ to implement CSI
projects.√
- Detailed reports must be drawn up√, which can be time
consuming.√
- Social spending reduces business/economic efficiency√ which
makes it less competitive.√
- Social involvement is funded from business profits√ which could
have been used to the benefit of customers/reduce prices.√
- CSI activities distract business focus√ from its core business
functions.√
- ZE/Businesses may find it difficult√ to adhere to legislation
governing CSI.√
- It can increase financial risk√, as programmes cost money and
may impact negatively on profits.√
- It is difficult to accurately measure√ the effectiveness of social
investment.√
- It is not easy to determine the exact needs of the communities√,
which may result in fruitless expenditure on CSI.√
- Most managers are not trained/lack experience√ to handle
social programmes.√
- Employees may spend more time working on CSI projects√
instead of focusing on their core duties.√
- Providing goods/services that meet the needs of consumers√, is
according to some stakeholders, already socially responsible.√
- Shareholders may receive less dividends√, as some profits are
spent on CSI.√
- Some shareholders/stakeholders might withdraw their support
from the business√ as they feel that social issues should be the
government's responsibility.√
- Any other relevant answer related to the negative impact/
disadvantages of CSI on ZE as a business.
Max (8)
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SC/NSC – Marking Guidelines
4.7 Ways in which businesses could contribute to the well-being of their
employees
- Pay fair wages/salaries to the workers based on the nature of their work/
the prevailing economic conditions in the market.√√
- Pay fair bonuses, based on business earnings, as acknowledgement for
hard work and commitment.√√
- Offer financial assistance in the case of any hardship caused by
unexpected medical costs.√√
- Working conditions should include safety/medical/canteen facilities/
benefits like housing/leave/retirement√√, etc.
- Offer annual physical/medical assessments to workers.√√
- Make trauma debriefing/counselling/assistance available to any employee
who requires these services.√√
- Offer support programmes for employees infected and affected by
HIV/Aids.√√
- Start a nutritional programme so that employees can enjoy one meal per
day to keep them in a healthy condition.√√
- Encourage employees to stay fit and healthy by getting them involved in
health activities to minimise stress/substance abuse/obesity.√√
- Provide recreational facilities for employees.√√
- Provide for employees' participation in decision making that affects
them.√√
- Allow flexible working hours to enhance productivity.√√
- Make childcare facilities available on the premises for working mothers in
the business.√√
- Give time to staff to get involved in projects they choose/Allow staff to use
some of the working hours to participate in the projects of their choice.√√
- Provide transport for employees who work unusually long hours.√√
- Establish coaching and mentoring programmes for junior employees.√√
- Conduct team-building sessions to improve employees' morale.√√
- Encourage employees to attend capacity-building workshops/training
programmes/staff-development programmes/team-development
programmes.√√
- Any other relevant answer related to ways in which businesses could
contribute to the well-being of their employees. Max (8)
[60]
BREAKDOWN OF MARKS
QUESTION 4 MARKS
4.1 5
4.2 8
4.3.1 3
4.3.2 8
4.3.3 6
4.4 4
4.5.1 4
4.5.2 4
4.6.1 2
4.6.2 8
4.7 8
TOTAL 60
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SC/NSC – Marking Guidelines
QUESTION 5: BUSINESS OPERATIONS
5.1 Salary determination methods
- Piece meal√
- Time related√
NOTE: Mark the first TWO (2) only. (2x1) (2)
5.2 Roles of the interviewer when preparing for an interview
- The interviewer should develop a core set of questions based on the
skills/knowledge/ability required.√√
- Check the application/verify the CV of every candidate for anything that
may need to be explained.√√
- Book and prepare the venue for the interview.√√
- Set the interview date/Ensure that all interviews take place on the same
date, if possible.√√
- Inform all shortlisted candidates about the date and place of the
interview.√√
- Notify all panel members conducting the interview about the date and
place of the interview.√√
- Allocate the same amount of time to interview each candidate on the
program.√√
- Any other relevant answer related to roles of the interviewer when
preparing for an interview.
NOTE: Mark the first THREE (3) only. (3 x 2) (6)
5.3 Recruitment/selection
5.3.1 External recruitment√√ (2)
Motivation
Shakeel Cattle Farm advertised a vacancy in a newspaper.√ (1)
NOTE: Do not award marks for the motivation if the type of
recruitment was incorrectly identified.
Max (3)
5.3.2 Selection procedure/steps that SCF followed
- SCF conducted preliminary interviews to select suitable
candidates.√
- Compiled a shortlist of five candidate.√
- A written offer was made to the best candidates.√
NOTE: Only award marks for responses that are quoted from
the scenario.
Max (3)
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SC/NSC – Marking Guidelines
5.3.3 Other selection procedure/steps
Option 1
- SCF should determine fair assessment criteria on which
selection will be based.√√
- Use the assessment criteria to assess all CV's/application
forms received during recruitment/Preliminary screening is
done by sorting the applications received according to the
criteria for the job.√√
- Check that applicants are not submitting false documents such
as forged certificates/degrees.√√
- Make a preliminary list of all applicants who qualify for the
post.√√
- SCF should screen and check references, e.g. check
applicants' criminal records/credit history/social media√√, etc.
- Inform all applicants about the outcome of the application.√√
- Invite the shortlisted applicants/candidates for an interview.√√
- Shortlisted candidates may be subjected to various types of
selection tests, e.g. skills test.√√
- Any other relevant answer related to any other selection
procedure/steps that may be considered.
OR
Option 2
- SCF should receive documents, e.g. application forms and
sort it according to the criteria of the job.√√
- Evaluate CV's and create a shortlist/screen the applicant.√√
- Check information in the CV's and contact references.√√
- SCF should assess/Test candidates who have applied for
senior positions/to ensure the best candidate is chosen.√√
- Conduct interviews with shortlisted candidates.√√
- Any other relevant answer related to any other selection
procedure/steps that may be considered.
NOTE: 1. Procedure/Steps can be in any order.
2. Do not award marks for responses quoted in
QUESTION 5.3.2.
Max (8)
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5.4 Benefits of induction for businesses
- New employees who are familiar with the business's policies/procedures√
may easily adapt to his/her new work environment.√
- New employees learn more about the business√ and understand their
role in the business/what is expected in the job.√
- Increased productivity√ and quality of service/performance.√
- Minimises the need√ for on-going training and development.√
- Better/More focused training may be provided√ based on the results
obtained from the induction process.√
- New employees will understand rules/restrictions√ in the business.√
- New employees will know where everything is√ and who the
supervisors/low- level managers are for better communication purposes.√
- New employees may feel part of the team√ resulting in positive morale/
motivation.√
- Any other relevant answer related to the benefits of induction for
businesses.
Max (8)
5.5 Total Quality Management
5.5.1 Benefits of a good quality management system from the
scenario
- She indicated that her employees are trained on regular basis.√
- Time and resources are also used efficiently.√
NOTE: 1. Mark the first TWO (2) only.
2. Only award marks for responses that are quoted
from the scenario. (2 x 1) (2)
5.5.2 Other benefits of a good quality management system
- Effective customer services will be rendered√, resulting in
increased customer satisfaction.√
- Productivity increases through proper time management√ and
using high quality resources.√
- Products/Services are√ constantly improving.√
- Vision and mission/Business goals√ may be achieved.√
- The business may achieve a competitive advantage√ over its
competitors.√
- Employers and employees will have a healthy working
relationship√ which generally results in happy workers.√
- Increased market share/profitability may result√ in business
growth/expansion.√
- Improved business image√, as there is less defects/faulty
products/returns.√
- Any other relevant answer related to other benefits of a good
quality management system.
NOTE: Do not award marks for responses quoted in
QUESTION 5.5.1
Max (8)
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5.6 Contribution of quality of performance to the success of a business
5.6.1 Administration function
- Ensure a fast and reliable√ data capturing and processing
systems.√
- Make reliable information√ available to management on time.√
- Make relevant information√ available for quick decision-
making.√
- Handle complaints√ quickly and effectively.√
- Use modern technology√ efficiently.√
- Implement effective risk management policies√ to minimise
business losses.√
- Quality assurance/Control/Evaluation√ is recorded accurately.√
- All documentation√ is kept neatly and orderly in a safe place.√
- Easy to recall/find√ information/documentation.√
- All systems and processes√ are documented.√
- Any other relevant answer related to how quality of performance
in the administration function can contribute to the success of a
business.
Max (6)
5.6.2 Marketing function
- Acquire a greater market share√ through good customer
service.√
- Win customers loyalty√ by satisfying their needs and wants/
building positive relationships.√
- Adhere to ethical advertising practices√ when promoting
products and services.√
- Identify competitive edge√ and conduct regular market
research.√
- Differentiate products√ to increase the target market/
profitability.√
- Communicate effectively with customers√ to get their feedback
about their experiences of the products and services sold.√
- Ensure that the production and advertising strategies√ are
aligned.√
- Use pricing techniques√ to ensure a competitive advantage.√
- Measure the gaps between customer expectations and their
actual experiences√ so that problems regarding quality of
products can be diagnosed and addressed.√
- Make adjustments and changes to products and services√
based on feedback received from customers.√
- Use aggressive advertising campaigns√ to sustain the market
share.√
- Any other relevant answer related to how quality of performance
in the marketing function can contribute to the success of a
business.
Max (6)
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5.7 Ways in which TQM can reduce the cost of quality
- Introduce quality circles/small teams of five to ten employees, who meet
regularly to discuss ways of improving the quality of their work.√√
- Schedule activities to eliminate duplication of tasks/activities.√√
- Share responsibility for quality output between management and
workers.√√
- Train employees at all levels, so that everyone understands their role in
quality management.√√
- Develop work systems that empower employees to find new ways of
improving quality.√√
- Work closely with suppliers to improve the quality of raw materials/
inputs.√√
- Improve communication about the quality challenges/deviations, so that
everyone can learn from past experiences.√√
- Reduce investment on expensive, but ineffective inspection procedures in
the production process.√√
- Implement pro-active maintenance programmes for equipment/machinery
to reduce/eliminate breakdowns.√√
- Any other relevant answer related to ways in which TQM can reduce the
cost of quality.
Max (8)
[60]
BREAKDOWN OF MARKS
QUESTION 5 MARKS
5.1 2
5.2 6
5.3.1 3
5.3.2 3
5.3.3 8
5.4 8
5.5.1 2
5.5.2 8
5.6.1 6
5.6.2 6
5.7 8
TOTAL 60
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Business Studies 29 DBE/2019
SC/NSC – Marking Guidelines
QUESTION 6: MISCELLANEOUS TOPICS
BUSINESS ENVIRONMENTS
6.1 BCEA provisions from the statements
6.1.1 Termination of employment√√
6.1.2 Overtime√√
6.1.3 Sick leave√√
6.1.4 Prohibition of Child- and Forced labour√√ (8)
6.2 Steps in evaluating a strategy
- Examine√ the underlying basis of a business strategy.√
- Look forward and backward√ into the implementation process.√
- Compare the expected performance√ with the actual performance.√
- Measure business performance√ in order to determine the reasons for
deviations and analyse these reasons.√
- Take corrective action√ so that deviations may be corrected.√
- Set specific dates√ for control and follow up.√
- Draw up a table√ of the advantages and disadvantages of a strategy.√
- Decide√ on the desired outcome.√
- Consider the impact of the implementation of a strategy√ in the internal
and external environments of the business.√
- Any other relevant answer related to steps that businesses should follow
when evaluating a strategy.
NOTE: The steps may be in any order. Max (6)
BUSINESS VENTURES
6.3 Types of leadership theories
- Leaders and Followers√
- Situational√
- Transformational√
- Transitional√
NOTE: Mark the first THREE (3) only. (3x1) (3)
6.4 Forms of ownership
6.4.1 Forms of ownership from the scenario
FORMS OF OWNERSHIP MOTIVATION
Private company√√ Jones Beverages (Pty) Ltd.√
Public company√√ Jones Beverages Ltd/They can invite the public to
buy shares in the business.√
Sub max (4) Sub max (2)
NOTE: Do not award marks for the motivation if forms of ownership
were incorrectly identified
Max (6)
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SC/NSC – Marking Guidelines
6.4.2 Advantages of a public company
- The business has its own legal identity√ and can own assets/
property.√
- Easy to raise large amounts of capital for growth√ through the
issuing of shares to the public.√
- Shareholders have a limited liability√ for the debt of the
company√/Shareholders may only loose√ the amount which
they invested.√
- Competent and knowledgeable directors√ may be appointed
by shareholders.√
- Attracts small investors√ as shares can be transferred freely/
easily.√
- No limitation on the number of shareholders√, so growth/
expansion is not limited.√
- Additional capital can be raised√ by issuing debentures to the
public.√
- The public has access to the company's financial information√
as financial reports have to be published annually.√
- The company keeps its shareholders/stakeholders regularly
informed√ about its performance/share values/future plans.√
- Any other relevant answer related to the advantages of a
public company.
NOTE: Do not award marks for responses quoted in
QUESTION 6.4.1
Max (6)
BUSINESS ROLES
6.5 Responsibilities of employees in protecting the workplace environment
- Employees should take care of their own health and safety in the
workplace.√√
- Co-operate and comply with the rules and procedures, e.g. wear
prescribed safety clothing√√, etc.
- Report unsafe/unhealthy conditions to relevant authorities/
management.√√
- Report accidents to the employer as soon as possible.√√
- Use prescribed safety equipment.√√
- Inform the employer of any illness that may affect their ability to work.√√
- Any other relevant answer related to the responsibilities of employees in
protecting the workplace environment.
NOTE: Mark the first TWO (2) only. (2 x 2) (4)
6.6 Stages of team development
6.6.1 Storming√√
6.6.2 Performing stage/Working as a team towards a goal√√
6.6.3 Forming√√
Max (6)
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6.7 Correct procedure deal with grievances
- An aggrieved employee must verbally report the incident/grievance to his/
her supervisor/manager. √√
- Supervisor/ Manager need to resolve the issue within 3 to 5 working
days. √√
- Should the employee and supervisor not be able to resolve the
grievance, the employee may take it to the next level of management.√√
- The employee may move to a more formal process where the grievance
must be lodged in writing/completes a business grievance form.√√
- He/She must receive a written reply in response to the written
grievance.√√
- A grievance hearing/meeting must be held with all relevant parties
present.√√
- Minutes of the meeting must be recorded and any resolution passed must
be recorded on the formal grievance form.√√
- Should the employee not be satisfied, then he/she could refer the matter
to the highest level of management.√√
- Minutes of this meeting should be filed/recorded and the outcome/
decision must be recorded on the formal grievance form.√√
- Should the employee still not be satisfied, he/she may refer the matter to
the CCMA. √√
- If the employee is still not satisfied, he/she may refer the matter to Labour
Appeals Court who will make a final decision on the matter.√√
- Any other relevant answer related to the correct procedure to deal with
grievances in the workplace.
NOTE: The procedure may be in any order. Max (6)
BUSINESS OPERATIONS
6.8 Reasons for termination of an employment contract
- Resignation√
- Dismissal/Misconduct√
- Retirement√
- Redundancy/Restructuring√
- Retrenchment√
- Incapacity due to ill health
NOTE: Mark the first FIVE (5) only. (5 x 1) (5)
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6.9 Difference between quality control and quality assurance
QUALITY CONTROL QUALITY ASSURANCE
- System that ensures the desired - Checks carried out during√ and after
quality is met√ by inspecting the the production process.√
final product.√
- Ensure that finished products√ - Ensure that required standards√ have
meets the required standards.√ been met at every stage of the
process.√
- Process of ensuring that products - Processes put in place to ensure that
are consistently√ manufactured to the quality of products/services/
high standards.√ systems adhere to pre-set standards√
with minimal defects/delays/short-
comings.√
- Checking raw materials/employees/ - Ensuring that every process is aimed
machinery/workmanship/products√ to get the product 'right the first time'√
to ensure that high standards are and prevent mistakes from
maintained.√ happening.√
- Any other relevant answer related - Any other relevant answer related to
to quality control. quality assurance.
Sub max (2) Sub max (2)
NOTE: 1. The answer does not have to be in tabular format
2. The difference does not have to link but must be clear.
3. Award a maximum of TWO (2) marks if the difference is not
clear/Mark either quality control or quality assurance only.
Max (4)
6.10 Implications of the SDA on the human resources function
- The human resources function should interpret the aims and
requirements of the SDA and adapt workplace skills training programmes
accordingly.√√
- Identify the training needs of the employees and provide them with
training opportunities so that they will perform their tasks efficiently.√√
- Use the National Qualification Framework/NQF to assess the skills levels
of employees.√√
- Interpret/Implement the aims/requirements of the framework for the
National Skills Development Strategy.√√
- Assist managers in identifying skills/training needs to help them to
introduce learnerships.√√
- The business should contribute 1% of their salary bill to the Skills
Development Levy/SDL.√√
- Ensure training in the workplace is formalised /structured.√√
- Appoint a full/part time consultant as a Skills Development Facilitator.√√
- Any other relevant answer related to the implications of the Skills
Development Act on the human resources function.
Max (6)
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Business Studies 33 DBE/2019
SC/NSC – Marking Guidelines
BREAKDOWN OF MARKS
QUESTION 6 MARKS
6.1 8
6.2 6
6.3 3
6.4.1 6
6.4.2 6
6.5 4
6.6 6
6.7 6
6.8 5
6.9 4
6.10 6
TOTAL 60
TOTAL SECTION B: 180
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Business Studies 34 DBE/2019
SC/NSC – Marking Guidelines
SECTION C
Mark the first TWO (2) questions only.
QUESTION 7: BUSINESS ENVIRONMENTS (LEGISLATION)
7.1 Introduction
- The Employment Equity Act (EEA) was introduced to redress the
economic imbalances of the past.√
- The EEA applies to all employers, employees and people applying for
jobs.√
- The aim of the Act is to ensure that transformation takes place in the
workplace.√
- Labour inspectors have the power to issue compliance orders.√
- Employment policies and procedures must be aligned with the
requirements of the Act.√
- Any other relevant introduction related to the purpose of the EEA/impact
of EEA on businesses/consequences/penalties/practical ways in which
businesses can comply with the EEA. (2 x 1) (2)
7.2 Purpose of the Employment Equity Act
- The EEA allows employees who do the same work to be paid equally.√√
- Eliminates discrimination on grounds of gender/race/disability in the
workplace.√√
- Promotes equal opportunity and fair treatment in the workplace.√√
- Protects employees from victimisation if they exercise the rights given to
them by the EEA.√√
- Promotes diversity in the workplace by ensuring that people of diverse
backgrounds are appointed√√
- Ensures equal representation in the workplace through the
implementation of affirmative action.√√
- Ensures equal representation of all population groups in the workplace.√√
- Any other relevant answer related to the purpose of the EEA.
Max (10)
7.3 Impact of the EEA on businesses
Positives/Advantages
- Encourages consultation√ between employer and employees.√
- Motivates employees√ because the workforce is more diverse/
representative/inclusive.√
- Creates a framework√ of acceptable employment practices/affirmative
action measures.√
- Prevents unfair discrimination/discriminatory appointments√ as it ensures
that the workforce represents the demographics of the country/promotes
diversity in the workplace.√
- Motivates employees√ because everyone has the same employment
opportunities.√
- Appointment process is clearly defined√, so all parties are well informed.√
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- Promotes the implementation of affirmative action measures√ to redress
the imbalance in employment.√
- Businesses are in a better position√ to negotiate contracts with the
government.√
- Impacts positively√ on BEE ratings for businesses.√
- Any other relevant answer related to the positive impact/advantages of
EEA on businesses.
AND/OR
Negatives/Disadvantages
- Increased administration burden√, as businesses must compile/submit
employment equity reports every two years.√
- Expensive to train/employ someone√ who knows little about the Act.√
- Other groups may not respect the knowledge/skills/experience of an EEA
appointment√ and may lead to conflict.√
- Fines/Penalties for non-compliant businesses√ may be expensive for the
business.√
- Employers have to appoint one or more senior managers to ensure the
implementation of the plan√, which increases salary expenditure.√
- Skilled people from designated groups may demand higher salaries√
which increase salary expenses.√
- Job hopping of skilled/trained EE appointees√ may increase staff
turnover.√
- Diversity in the workplace√ may lead to conflict/unhappiness.√
- Businesses must submit a compliance certificate√ before they can
conduct business with state businesses.√
- Businesses are sometimes pressurised to appoint an unsuitable person√
to meet EEA requirements.√
- Often positions go unfilled√ because there are no suitable EEA
candidates.√
- Any other relevant answer related to the negative impact/disadvantages
of the EEA on businesses.
Max (16)
7.4 Consequences/Penalties for non-compliance
- Labour inspectors may conduct onsite visits, to interview employees
which can create a bad image for the business.√√
- A compliance order may be issued to businesses that do not comply with
the EEA.√√
- Businesses may be brought before the Labour Court if compliance orders
are not adhered to/no efforts made to reach targets.√√
- Labour inspectors may investigate/inspect/ask questions about
complaints.√√
- Businesses may face heavy fines for non-compliance.√√
- They can be ordered to pay compensation and damages to the
employee.√√
- Any other relevant answer related to the consequences/penalties for non-
compliance with the EEA.
Max (8)
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7.5 Practical ways in which businesses can comply with the EEA
- Businesses should guard against discriminatory appointments.√√
- Assess the racial composition of all employees, including senior
management.√√
- Ensure that there is equal representation of all racial groups in every level
of employment.√√
- Clearly define the appointment process, so that all parties are well
informed.√√
- Ensure that diversity/inclusivity in the workplace is achieved.√√
- Prepare an employment equity plan in consultation with employees.√√
- Compile employment equity plans that indicate how they will implement
affirmative action.√√
- Ensure that affirmative action measures promote diversity in the
workplace.√√
- Implement the employment equity plan.√√
- Implement affirmative action measures to redress disadvantages
experienced by designated groups/Accommodate people from different
designated groups.√√
- Submit the employment equity plan to the Department of Labour.√√
- Assign one or more senior managers to ensure implementation and
monitoring of the employment equity plan.√√
- Eliminate barriers that have an adverse impact on designated groups.√√
- Regularly report to the Department of Labour on progress in
implementing the plan.√√
- Display a summary of the Act where employees can clearly see/have
access to the document.√√
- Conduct medical/psychological tests fairly to employees/when deemed
necessary.√√
- Ensure that the workplace represents the demographics of the country at
all levels.√√
- Restructure/Analyse current employment policies/practices/procedures to
accommodate designated groups.√√
- Retrain/Develop/Train designated groups through skills development
programmes.√√
- Any other relevant answer related to practical ways in which businesses
can comply with the EEA. Max (12)
7.6 Conclusion
- The EEA does not only promote and regulate affirmative action, but also
gives guidance in conducting a fair appointment process.√√
- Businesses can access the skills and expertise of previously
disadvantaged individuals.√√
- Businesses should take necessary steps/put practical measures in place
to promote equal opportunities in the workplace.√√
- Penalties for non-compliance may have a negative financial implication
for businesses.√√
- Any other relevant conclusion related to the purpose of the EEA/impact
of EEA on businesses/consequences/penalties/practical ways in which
businesses can comply with the EEA. Max (2)
[40]
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Business Studies 37 DBE/2019
SC/NSC – Marking Guidelines
QUESTION 7: BREAKDOWN OF MARK ALLOCATION
DETAILS MAXIMUM TOTAL
Introduction 2
Purpose of the EEA 10
Impact of EEA on businesses 16
Max
Consequences/Penalties for
8 32
non-compliance
Compliance with EEA 12
Conclusion 2
INSIGHT
Layout 2
Analysis/Interpretation 2 8
Synthesis 2
Originality/Examples 2
TOTAL MARKS 40
LASO – For each component:
Allocate 2 marks if all requirements are met.
Allocate 1 mark if some requirements are met.
Allocate 0 marks where requirements are not met at all.
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QUESTION 8: BUSINESS VENTURES (INVESTMENT AND PRESENTATION)
8.1 Introduction
- Shares represent a portion of the company that a person/group of people
own.√
- Investors have a range of investment opportunities to choose from
including ordinary and preference shares.√
- Investment opportunities are measured against criteria for good
investment.√
- Investors set financial goals and make an informed decision after
considering various investment factors.√
- An effective presentation is one in which the desired outcome is
achieved.√
- Feedback enables the presenter to improve on his/her next
presentation.√
- Any other relevant introduction related to ordinary shares/preference
shares/investment decisions/factors during a presentation/areas of
improvement. (2 x 1) (2)
8.2 Differences between ordinary shares and preference shares
ORDINARY SHARES PREFERENCE SHARES
- Ordinary shares only receive - Some of these types of shares receive
dividends√ when profit is made.√ dividends√ regardless of profit made.√
- Normally the higher the profit√, the - A fixed rate of return is paid√ on this type of
higher the dividend.√ shares.√
- Shareholders are the last to be paid√, - Shareholders have a preferred claim on
if the company is declared company assets√ in the event of
bankrupt/liquidated.√ bankruptcy/liquidation.√
- Ordinary shares are standard shares√ - These shares enjoy preferential rights√ to
with no special rights or restriction.√ dividends/repayment over ordinary shares.√
- Dividends vary from year to year - Dividends are payable√ according to the
according to profits made√ as type of preference share.√
determined by the company.√ - Non-cumulative preference shareholders√
will not receive any outstanding dividends
from previous years.√
OR
Cumulative shareholders√ will receive
- outstanding dividends from previous years.√
- Shareholders have a right to vote√ at - Voting rights are restricted√ to particular
the Annual General Meeting.√ circumstances/resolutions.√
- Any other relevant answer related to - Any other relevant answer related to
ordinary shares. preference shares.
Sub max (6) Sub max (6).
NOTE: 1. The answer does not have to be in tabular format
2. The difference does not have to link but must be clear.
3. Award a maximum of SIX (6) mark if differences are not
clear/Mark either ordinary shares or preference shares
only. Max (12)
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8.3 Factors to be considered when making an investment decision
8.3.1 Risk
- Refers to the chance that the invested amount may reduce in
value/lost in total over a period of time√, due to unforeseen
circumstances.√
- The higher the potential return√, the higher the risk of a
potential loss.√
- Example: investing in shares has a higher risk√ than investing
in a fixed deposit.√
- Any other relevant answer related to risk as a factor to be
considered when making an investment decision.
Sub max (4)
8.3.2 Taxation
- Refers to a compulsory payment√ made by citizens to the
government. √
- A good investment√ will yield good after-tax returns.√
- Income tax implications must be considered√ in order to
ensure a high net after-tax return.√
- Tax rates are not necessarily the same√ for different
investments.√
- Any other relevant answer related to taxation as a factor to be
considered when making an investment decision.
Sub max (4)
8.3.3 Investment period
- This refers to the duration of the investment√ which may
influence the return on investment.√
- It can be short/medium/long term√ depending on the nature of
an investment option.√
- The investment period will depend√ on an investor's personal
needs/goals.√
- Any other relevant answer related to the investment period as
a factor to be considered when making an investment
decision.
Sub max (4)
Max (12)
8.4 Factors to be considered during a presentation
- Establish credibility√ by introducing yourself at the beginning of the
presentation.√
- Do not ramble on at the start√, to avoid losing the audience/their
interest.√
- Stand in a good position/upright√, where the audience can clearly see the
presenter/presentation.√
- Make the purpose/main points of the presentation clear√ at the start of
the presentation.√
- Use suitable section titles/headings/subheadings/bullets √ to simplify the
presentation.√
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- Mention/Show most important√ information first.√
- Add some appropriate humour√ in the presentation.√
- Avoid hiding behind equipment√ as it may give an impression of
uncertainty.√
- Capture listeners' attention/Involve the audience with a variety of
methods√, e.g. short video clips/sound effects/humour√, etc.
- Make eye contact with the audience√ and look in all directions.√
- Be audible to all listeners/audience√ to keep them focused.√
- Vary the tone of voice/tempo within certain sections√ to prevent
monotony.√
- Make the presentation interesting√ with visual aids/anecdotes/examples/
Use visual aids effectively.√
- Use appropriate gestures√, e.g. use hands to emphasize points.√
- Speak with energy√ and enthusiasm.√
- Pace yourself√ and do not rush/talk too slowly.√
- Keep the presentation short/simple√ to avoid repetition of facts.√
- Manage time effectively√ to allow time for questions.√
- Ensure that the audience will leave with/take away√ specific information/
benefits.√
- Summarise the main points of the presentation√ to conclude the
presentation.√
- Conclude/End with a strong/striking ending√ that will be remembered.√
- Any other relevant answer related to factors to be considered during a
presentation.
Max (12)
8.5 Ways to improve on the next presentation
- Mario should revise objectives that were not achieved.√√
- Use humour appropriately.√√
- Always be prepared to update/keep the information relevant.√√
- Reflect on any problem/criticism and avoid it in future presentations.√√
- Any relevant information received as feedback from a presentation
should be analysed/incorporated/used to update/amend the
presentation.√√
- Reflect on the time/length of the presentation to add/remove content.√√
- Increase/Decrease the use of visual aids or replace/remove aids that do
not work well.√√
- Reflect on the logical flow of the format/slides/application of visual
aids.√√
- Any other recommendation related to ways in which Mario can improve
on his next presentation.
Max (10)
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SC/NSC – Marking Guidelines
8.6 Conclusion
- Shares can be sold to others for a higher price than it was purchased
for.√√
- A business that is managed successfully will make a number of
investments over a period of time.√√
- Investors can make informed/calculated decisions after considering
various investment opportunities and risk factors.√√
- A well-prepared presentation creates a good impression and may attract
potential investors.√√
- A good presentation promotes the image of the business/owner/
management.√√
- Presentation of business information is one of the key aspects in
communicating with various stakeholders.√√
- A presenter should consider both positive and negative feedback for
future improvements.√√
- Any other relevant conclusion related to ordinary shares/preference
shares/investment decisions/factors during a presentation/areas of
improvement.
Max (2)
[40]
QUESTION 8: BREAKDOWN OF MARK ALLOCATION
DETAILS MAXIMUM TOTAL
Introduction 2
Differences between ordinary
12
and preference shares
Factors to be considered when
12
making an investment decision Max
Factors to be considered during 32
12
a presentation
Ways to improve on the next
10
presentation
Conclusion 2
INSIGHT
Layout 2
Analysis/Interpretation 2 8
Synthesis 2
Originality/Examples 2
TOTAL MARKS 40
LASO – For each component:
Allocate 2 marks if all requirements are met.
Allocate 1 mark if only some of the requirements are met.
Allocate 0 marks where requirements are not met at all.
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QUESTION 9: BUSINESS ROLES (PROFESSIONALISM AND ETHICS)
9.1 Introduction
- Businesses develop a Code of Ethics as a guide to make ethical
decisions.√
- Many businesses have a Code of Conduct that outlines the expected
behaviour for their employees.√
- Ethical and professional behaviour means that the highest legal and
moral standards are upheld when dealing with stakeholders.√
- Unethical business practices can have a negative impact on
businesses.√
- Successful businesses have developed strategies to deal with unethical
business practices.√
- Ethical business practices treat all stakeholders honestly/fairly/
respectfully.√
- The King Code principles serve as a guideline on how businesses can
conduct themselves ethically and professionally.√
- Any other relevant introduction related to ethics/unethical/unprofessional
business practices/application of King Code principles.
(2 x 1) (2)
9.2 Meaning of ethics
- Set of standards√ of expected behaviour between the employer/
employee/business partners.√
- Set of values√ that are morally acceptable when conducting business.√
- Business practices that are acceptable√ to society/group/ community.√
- Inherently forms part of the employees' √ code of conduct.√
- Focus is on developing a moral compass√ to use in decision making.√
- Seeks to avoid harm√ while promoting benefit to others.√
- Any other relevant answer related to the meaning of ethics in the
workplace. Max (8)
9.3 Unethical/Unprofessional business practices that could pose a
challenge to businesses
9.3.1 Sexual harassment
Challenges
- A victim may be severely traumatised√ and this may affect
other employees' emotionally.√
- The affected party is normally reluctant to report the incident√
due to fear of victimisation which can reduce productivity.√
- Businesses could lose female employees√ and attract/retain
less female applicants.√
- Sexual harassment causes discomfort/humiliation√ and
negatively affects work relations in the workplace.√
- The affected party may stay away√ regularly from work. √
- Any other relevant answer related to how sexual harassment
can pose a challenge to businesses.
Submax (4)
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9.3.2 Abuse of work time
Challenges
- It may result in employees' often√ abusing work time.√
- Abuse of work time could result in losing customers√ or not
meeting deadlines.√
- Wasting time costs the business money√ and affects
productivity.√
- Abuse of work time results in a decline in profits√ which could
damage the financial wealth of the business.√
- Any other relevant answer related to how abuse of work time
can pose a challenge to businesses.
Submax (4)
9.3.3 Tax evasion/Taxation
Challenges
- Some businesses submit fraudulent/incorrect returns to
SARS√ resulting to penalties.√
- Businesses may not be familiar with√ the latest changes in tax
legislation. √
- They may pay heavy fines√ for evading tax.√
- Tax evasion may negatively impact √ on the business image.√
- Businesses may lose key stakeholders√ if the act of tax
evasion is reported.√
- The accountant may charge high fees√ for falsifying financial
statements.√
- Any other relevant answer related to how tax evasion/taxation
can pose a challenge to businesses.
Submax (4)
Max (12)
9.4 Ways to deal with unethical/unprofessional business practices
9.4.1 Dealing with sexual harassment
- Implement internal complaints and disciplinary procedures.√√
- Educate employers on sexual harassment matters.√√
- Formulate a policy regarding sexual harassment.√√
- Ensure that all employees are familiar with the code of ethics
of sexual abuse.√√
- Create a good working environment where all employees'
rights and dignity are respected.√√
- Internal investigation should be made in order to determine the
seriousness of the harassment.√√
- Provide a framework for corrective action.√√
- Serious cases/matters on sexual harassment should be
reported to the appropriate institutions such as the South
African Police Services (SAPS).√√
- Ensure compliance with the law/business code of conduct.√√
- Any other relevant recommendation related to ways in which
businesses can deal with sexual harassment as an unethical/
unprofessional business practice.
Sub max (6)
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9.4.2 Dealing with abuse of work time
- Speak directly to those employees who abuse work time.√√
- Code of conduct/ethics should contain clear rules about abuse
of work time.√√
- Conduct training on the contents of the code of conduct/
ethics.√√
- Code of conduct/ethics should be signed by all employees so
that they are aware of its contents.√√
- Monitor employees to ensure that tasks are completed on
time.√√
- Structure working hours in such a way that employees have
free/flexible time for personal matters.√√
- Create a culture of responsibility/strengthen team spirit in
order for all employees to feel responsible for what has to be
achieved. √√
- Remind employees that profit will decrease resulting to less
incentives/bonus pay-outs.√√
- Any other relevant recommendation related to ways in which
businesses can deal with abuse of work time as an unethical/
unprofessional business practice.
Sub max (6)
9.4.3 Dealing with tax evasion/taxation
- Business should keep an accurate record of income
statements/financial transactions.√√
- The employees' payroll needs to reflect accurate deductions
according to the progressive tax system.√√
- VAT needs to be charged on VAT-able items.√√
- Submit the correct tax returns to SARS on time.√√
- All products should be correctly invoiced and recorded.√√
- Keep abreast with the latest SARS regulations and tax laws.√√
- Businesses that have evaded tax should apply for amnesty
and declare their income.√√
- Effective systems to determine the appropriate amount of tax
to be paid should be in place.√√
- Disclose all sources of income for tax payment purposes.√√
- Any other relevant recommendation related to ways in which
businesses can deal with tax evasion/taxation as an unethical/
unprofessional business practice.
Sub max (6)
Max (18)
NOTE: Award a maximum of TWO (2) marks for negative strategies in
EACH unprofessional business practise.
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9.5 Application of King Code principles
9.5.1 Accountability
- Businesses should be accountable/responsible for their
decisions/actions.√√
- Businesses should present accurate annual reports to
shareholders at the Annual General Meeting (AGM).√√
- Top management should ensure that other levels of
management are clear about their roles and responsibilities to
improve accountability.√√
- Any other relevant answer related to how businesses can
apply accountability as a King Code principle for good
corporate governance.
Sub max (4)
9.5.2 Transparency
- Decisions/Actions must be clear to all stakeholders.√√
- Businesses should give details of shareholders' voting rights to
them before/at the Annual General Meeting (AGM).√√
- Business dealings/transactions must be open/honest. √√
- Business policies and processes must be clear and
understood by all stakeholders.√√
- The board of directors must report on both the negative and
positive impact of the business on the community/
environment.√√
- Any other relevant answer related to how businesses can
apply transparency as a King Code principle for good
corporate governance.
Sub max (4)
Max (8)
9.6 Conclusion
- A business code of ethics/conduct should improve relationships and
eliminate unethical business practices.√√
- Employees who do not adhere to the code of ethics/conduct should face
disciplinary actions.√√
- Businesses can make use of good corporate governance to address
issues that challenge professionalism and ethics in the workplace.√√
- The King Code principles can be applied to all entities, private and public
sectors.√√
- Any other relevant conclusion related to ethics/professionalism/unethical
business practices/application of King Code principles.
Max (2)
[40]
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QUESTION 9: BREAKDOWN OF MARK ALLOCATION
DETAILS MAXIMUM TOTAL
Introduction 2
Meaning of ethics in the
8
workplace
Challenges:
o Sexual harassment
12
o Abuse of work time
o Tax evasion/Taxation
Recommendations Max
o Sexual harassment 32
18
o Abuse of work time
o Tax evasion/Taxation
Application of King Code
principles:
8
o Accountability
o Transparency
Conclusion 2
INSIGHT
Layout 2
Analysis/Interpretation 2 8
Synthesis 2
Originality/Examples 2
TOTAL MARKS 40
LASO – For each component:
Allocate 2 marks if all requirements are met.
Allocate 1 mark if only some of the requirements are met.
Allocate 0 marks where requirements are not met at all.
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QUESTION 10: BUSINESS OPERATIONS (HUMAN RESOURCES AND QUALITY
OF PERFORMANCE)
10.1 Introduction
- The objective of recruitment is to attract the best possible applicants with
required skills/qualification/competency to fill vacancies.√
- Reliable recruitment procedures and systems should be in place to
ensure that businesses achieve their goals.√
- Some businesses offer benefits in addition to their salaries.√
- Fringe benefits are either compulsory or non-compulsory.√
- Continuous improvement to processes and systems may ensure quality
products/services.√
- The production manager should put systems in place to ensure that
quality products are produced.√
- Any other relevant introduction related to recruitment/fringe benefits/
continuous improvement to processes and systems/quality indicators of
the production function.
(2 x 1) (2)
10.2 Recruitment procedure
- The human resource manager (HRM) should evaluate the job/prepare a
job analysis, that includes the job specification/job description/in order to
identify recruitment needs.√√
- HRM should indicate the job specification/key performance areas to
attract suitable candidates.√√
- Choose the method of recruitment, e.g. internal/external, to reach/target
the suitable applicants/candidates.√√
- If the external recruitment is chosen, the relevant recruitment sources
should be selected, e.g. recruitment agencies/tertiary institutions/
newspapers, etc.√√
- Vacancies can be internally advertised via internal email/word of mouth/
posters/staff notices.√√
- External recruitment should be considered if internal recruitment was
unsuccessful.√√
- The advertisement should be prepared with the relevant information, e.g.
the name of the company, contact details, contact person, etc.√√
- Place the advertisement in the selected media that will ensure that the
best candidates apply.√√
- Any other relevant answer related to the recruitment procedure.
NOTE: The procedure may be in any order.
Max (12)
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10.3 Impact of fringe benefits on businesses
Positives/Advantages
- Attractive fringe benefit packages√ may result in higher employee
retention/reduces employee turnover.√
- Attracts qualified/skilled/experienced employees√ who may positively
contribute towards the business goals/objectives.√
- It increases employee satisfaction/loyalty√ as they may be willing to go
the extra mile.√
- Improves productivity√ resulting in higher profitability.√
- Businesses save money√ as benefits are tax deductible.√
- Fringe benefits can be used as leverage√ for salary negotiations.√
- Any other relevant answer related to the positive impact/advantages of
fringe benefits on businesses.
AND/OR
Negatives/Disadvantages
- Fringe benefits are additional costs√ that may result in cash flow
problems.√
- Administrative costs increase√ as benefits need to be correctly recorded
for tax purposes.√
- Decreases business profits√, as incentive/package/remuneration costs
are higher.√
- It can create conflict/lead to corruption√ if allocated unfairly.√
- Workers only stay with the business for fringe benefits√, and may not be
committed/loyal to the tasks/business.√
- Businesses who offer employees different benefit plans may create
resentment√ to those who receive less benefit resulting in lower
productivity.√
- Businesses who cannot offer fringe benefits√ fail to attract skilled
workers.√
- Businesses have to pay advisors/attorneys√ to help them create benefit
plans that comply with the law.√
- Errors in benefit plans√ may lead to costly lawsuits/regulatory fines.√
- Any other relevant answer related to the negative impact/disadvantages
of fringe benefits on businesses.
Max (12)
10.4 Positive impact of continuous improvement to processes and systems
on large businesses
- Large businesses have more resources√ to check on quality performance
in each unit/business function.√
- Enough capital resources are available for new equipment required√ to
stay relevant to new developments.√
- Large businesses have a person dedicated√ to the improvement of
systems and processes.√
- Willing to take risk on/try new processes and systems√ because they are
able to absorb the impact of losing money.√
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- They can afford to use the services of the quality circles√ to be
competitive.√
- Large businesses use the PDCA model√ to continuously plan/do/check/
act on new/revised processes and systems.√
- Any other relevant answer related to the positive impact/advantages of
continuous improvement to processes and systems on large businesses.
Max (10)
10.5 Quality indicators of the production function
- The production manager should provide high quality services according to
specifications.√√
- The production/operating processes of a business is done through proper
production planning and control.√√
- Products and services could be produced at the lowest possible cost to
allow for profit maximisation.√√
- The production manager should communicate the roles and
responsibilities to the production workers.√√
- Products meet customers' requirements by being safe, reliable and
durable.√√
- The production manager should render good after-sales services/honour
warrantees.√√
- Get accreditation from the SABS/ISO 9001 to ensure that quality products
are being produced.√√
- Specify the product or service standards and take note of the factors that
consumers use to judge quality.√√
- Empower workers to take pride in their workmanship.√√
- Monitor processes and find the root causes of production problems.√√
- Implement quality control systems to ensure that quality products are
consistently being produced.√√
- The production manager should ensure that machines and equipment are
optimally utilised.√√
- Accurately calculate the production costs.√√
- Any other relevant answer related to the quality indicators of the production
function.
Max (12)
10.6 Conclusion
- Businesses should have suitable/effective recruitment procedure in
place.√√
- Businesses should plan carefully for fringe benefits so that potential
candidates can consider the advantages and disadvantages of joining the
business.√√
- Businesses need to set standards for their operations and continually
improve those standards. √√
- The production function should produce goods and services according to
set standards and specifications.√√
- Any other relevant conclusion related to recruitment/fringe benefits/
continuous improvement to processes and systems/quality indicators of
the production function.
Max (2)
[40]
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Business Studies 50 DBE/2019
SC/NSC – Marking Guidelines
QUESTION 10: BREAKDOWN OF MARK ALLOCATION
DETAILS MAXIMUM TOTAL
Introduction 2
Recruitment procedure 12
Impact of fringe benefits 12
Positive impact of continuous
Max
improvement processes and 10
32
systems
Quality indicators of the production
12
function
Conclusion 2
INSIGHT
Layout 2
Analysis/Interpretation 2 8
Synthesis 2
Originality/Examples 2
TOTAL MARKS 40
LASO – For each component:
Allocate 2 marks if all requirements are met.
Allocate 1 mark if some requirements are met.
Allocate 0 marks where requirements are not met at all.
TOTAL SECTION C: 80
GRAND TOTAL: 300
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