New Venture Creation 3
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L3 NVC Module 4
Level 3 New Venture Creation study guide, 113 pages. Read online or get the free PDF download.
Subject: New Venture CreationMultiple grades113 pages
New Venture Creation. Study guide, 113 pages. Read online or download the PDF.
- Subject
- New Venture Creation
- Grade
- Multiple grades
- Document type
- Study guide
- Curriculum
- TVET
- Pages
- 113
- File size
- 2.7 MB
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Module 4: Implementing an action
plan for business operations
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MODULE 4: IMPLEMENTING AN
ACTION PLAN FOR BUSINESS
OPERATIONS
• At the end of this module you will be
able to:
• Design an action plan for a new venture.
• Set up business premises and operational
systems
• Arrange business financial systems
• Identify the risks associated with the
specific business
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1. Design an action plan for a
new venture
• At the end of this outcome you will be able
to:
– List, prioritise and explain reasons for priorities
of actions to be taken to establish a business
– Schedule time frames for prioritised actions
– Determine deadlines for scheduled actions
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1.1 List, prioritise and explain
reasons for priorities of actions to
be taken to establish a business
• Action plan
• Feasibility study
• Business plan
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1.1.1 Action plan
• What is an action plan?
– An action plan is a list of actions that need to be
described, be sorted in order of priority, have time
spans for their completion and which shows who
should be doing what
• An action plan should set out:
– Specific tasks that need to be undertaken to
implement your business plan
– Clear priorities
– Timeframes (when each should start and finish)
– Who will be responsible for what task
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1.1.1 Action plan
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1.1.2 Feasibility study
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1.1.3 The business plan
• Executive summary
– Brief summary of the main points of the
business plan
– Completed last
• Main body
– Contains all the main details of the business
plan
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1.1.3 The business plan
• The following are essential sections
– The business and its products
– SWOT analysis
– Key success factors
– Locality
– Financial planning
– Grants and assistance
– Production planning
– Market planning
– License or regulation requirements
– Personnel planning
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1.2 Schedule time frames for
prioritised actions
• What is prioritising?
– Prioritising means deciding on the order in
which actions should be carried
• What is scheduling?
– Scheduling means giving a timeframe to an
action
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1.2.1 Prioritising
• Difficulty
• Assigning resources
• Availability of resources
• Dependence on other activities
• Effect on other activities
• External needs or dependencies
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1.2.2 Scheduling
• Three steps are needed to schedule an
activity:
– Estimate how long the activity is going to take
– Decide on a starting date
– Work out when it will be finished
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1.3 Determine deadlines for
scheduled activities
• What is a deadline?
• When planning your business, you need to
identify the following:
– What is needed?
– What activity depends on what other activity or
activities?
– How long each activity is going to take?
– Alternatively – if you are working towards an
opening date that has already been set – how much
time you actually have?
– What the deadlines are going to be for each
activity?
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Activity 1
• You have identified the following tasks that
will need to be completed in order to have
the grand opening of the business on 1 April
next year (see page 113). You have also
estimated how long each should take and
have organised that some of your family and
friends will help you with some of them.
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Task / Activity Days Resource Start End
needed date date
1 Arrange financing 10 Self
2 Feasibility study 30 Dad & self
3 Grand opening 1 Mom 1/4/08
4 Buy furniture and fittings 10 John & self
5 Open a bank account 3 Self
6 Advertise for staff 5 Mom
7 Interviews 10 Dad & self
8 Arrange catering 1 Mom
9 Prepare a business plan 30 Dad & self
10 Set up business premises 15 John & self
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11 Set up operational systems 10 Dad & self
Activity 1
a) Prioritise the tasks stating the reasons for deciding
reasons which task needed to be done before others
b) Draw up a schedule showing when each task should
begin and end in order to meet the grand opening
deadline
* Assume you will be working on weekends and
public holidays
+ Assume that no-one can do two things at a time
but that there is no reason why someone has to wait
around if they can start something earlier
# There is no right answer. The answer you get
will depend on the assumptions you made when
deciding.
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Activity 2
• Repeat the activity above but this time
assume you will start the very first activity
on 9 April 2007 and will not be working on
public holiday or weekends
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2. SET UP BUSINESS PREMISES
AND OPERATIONAL SYSTEMS
•At the end of this specific outcome you will be able to:
• Determine suitable premises and location for a particular
business venture
• Compare options of leasing a premises, listing the
advantages and disadvantages of each option
• Put operating systems into place for a particular business
venture
• Establish a professional image for a particular business
venture
• Adhere to legal issues and safety regulations for the
premises in terms of relevant legislation
• Determine and organise office supplies, communications and
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according to the policy and
procedure determined for a particular business
2.1 Set up business premises
and operational systems
• What type of business will it be?
• How many people are you thinking of employing?
• Are there legal restrictions on what you will be doing at
the location?
• Do you plan to expand quickly and will your premises be
able to cope with the growth
• Will you rely on passing trade or will people know where
to contact you?
• Will customers need parking or loading areas?
• Will your business operate during normal working
hours of – possibly – 24/7?
• How will your employees get to and from work?
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2.1 Set up business premises
and operational systems
• On what side of the street should you be?
• Is there competition for your business in the locality
you are thinking of ?
• Where is the nearest bank?
• How will your customers know you are there?
• Will you need a telephone line or will a cell phone
do?
• What municipal services will your business need?
• Are you thinking of buying or renting?
• What can you afford?
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2.1 Set up business premises
and operational systems
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2.1 Set up business premises
and operational systems
• Steps to decide on what premises to buy
– Step 1: Have a good look around and see what
other businesses similar to yours are doing
– Step 2: Once you have more or less made a
decision, look around for premises that may suit
you
– Step 3: Decide – on a scale of 1 to 10 – how
IMPORTANT (1 = not really important at all and
10 = very, very important) each factor seems to be
– Step 4: SCORE each locality against how well it
meets your needs
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2.1 Set up business premises
and operational systems
– Step 5: Multiply the IMPORTANCE (Step 3) x
the SCORE (Step 4) and add up the total score
for each locality
– Step 6: Compare the total scores
– Step 7: And then (most important!) don’t take
the scores for granted! They are just a guide and
what you need to do is go through them a few
times to see if you haven’t perhaps over or
under scored something or given something else
too much importance.
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Activity 3
1. Choose three types of small business you might want to
start – say selling fast food, dress making and a panel
beater
2. Choose three premises/addresses in your town at
random, say one in a residential suburb, one in the
central business district and one between the main taxi
rank and the nearest big business centre
3. Decide on how much each of he factors in the table
below are important to each type of business, how much
each locality scores for each type of business and which
locality is best for which business) one is then most
suitable
(tip – you will need to make three photocopies of the
table on page 119)
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2.2 Compare options for
leasing or buying a premises
Buy Lease
Shared Your own, completely •Shop in a mall
private property to do with •Mini factory in an industrial park
as you like within the •Trading stand in a municipal informal
confines of zoning and other traders facility
laws. •Office suite in a commercial building
•Working from your parents’ home
Stand Your own, completely Premises owned by someone else in
alone private property to do with which you are free to do as you like
as you like within the within the confines of your lease
confines of zoning and other agreement and of zoning and other
laws. laws.
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2.2 Compare options for
leasing or buying a premises
• Factors to consider if buying
– Are things likely to change? If so, leasing is
probably preferable
– Will buying or leasing offer any tax
advantages?
– Is part of your decision based on later selling
the premises at a profit?
– Remember that ownership ties you down to that
location
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2.2 Compare options for
leasing or buying a premises
• Factors to consider if buying
– Are things likely to change? If so, leasing is
probably preferable
– Will buying or leasing offer any tax
advantages?
– Is part of your decision based on later selling
the premises at a profit?
– Remember that ownership ties you down to that
location
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2.2 Compare options for
leasing or buying a premises
• Factors to consider if leasing
– How does the rent compare with others in the area?
– Will you be leasing for a short while – a year or less - or
longer than that?
– What does the rent include and exclude? (see the 2nd “do” in
the table below)
– How will you renew the lease after the first term is over. Do
you have the right options for yourself?
– How will rent increases be calculated? A fixed increase per
year or based on the inflation rate or some other way?
– Will your landlord want a percentage of your sales, turnover
or net profit as part of your lease?
– Will you be allowed to make improvements to the building or
fittings and if so who will pay for them?
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2.2 Compare options for
leasing or buying premises
– Will you have to remove them if you leave? Will the landlord
compensate (pay) you for any improvements you leave
behind? On what basis?
– Will you be allowed to sub-let spare space, with or without
the landlord’s permission? How will you have to go about
getting that permission? What if the landlord says “no”?
– What signs can you put up? remember the municipality
might have some rules that need to be complied with as well?
– What is you find yourself needing more space in the same
building? How will you present lease accommodate this?
– What rights do you have to parking bays, loading zones and
particular places in the parking areas?
– Do you have the right to insist that no other business similar
to yours will be allowed in the same centre?
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2.3 Put operating systems into place
for a particular business venture
• Systems
– A system is a collection of activities that is
needed to convert certain inputs into outputs
• Policies
– Set the standard for thing to be done by
• Procedures
– say how things must be done
• Putting an operating system into place
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2.3.1 Systems
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2.3.4 Putting an operating
system into place
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Activity 4
• Go back to the procedure for keeping track
of cool drink stocks. How many of the
reasons ‘why you should have policies’ do
you think apply?
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Activity 5
• Think of something at home that is always
causing friction and how setting up an
operating system might prevent
unpleasantness in future – like who takes
out the garbage, for example
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2.4 Establish a professional image
for a particular business venture
• Things to think about:
– Your street address
– Mail address
– Email
– Telephones
– Stationery and promotional materials
– Payments methods
– Contact methods
– Delivering on your promises
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Activity 6
• Think of a few businesses in your area and –
without going into too much detail – score them
on a scale of 1 to 10 as to how keen you would
be to buy from them, do business with them, or
recommend them to someone else.
• Then try to list in what way the score that you
have given could be improved by attending
better to any of the image points listed above.
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2.5 Adhere to legal issues and safety
regulations for the premises in
terms of relevant legislation
• Legal issues
• Safety issues
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2.5.1 Legal issues
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Activity 7
• Think of three business operating near you.
Think about what they do and then make a
list of all of the laws you think they will need
to know about for them to keep out of
trouble. Score each of the laws as ‘need to
know about’, ‘need to know quite well’ or
‘need an expert to help’
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2.5.2 Safety issues
• Occupational Health and Safety Act
– Sets out the minimum rights and duties of
employers and employees to maintain a healthy
and safe working environment
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Activity 8
• Think of a situation at home where someone
has got hurt – say cut their hand on a knife
while washing dishes. Think about why this
happened and how it could have been
prevented by applying the safety principles
spoken about in the example of the sewing
factory. Who should take what steps to
ensure it doesn’t happen again?
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Determine and organise office supplies,
communications and other basic
requirements
• Business office requirements
• Policy
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2.6.1 Business office
requirements
• Communications equipment
• Furniture and fittings
• Stationery
• Miscellaneous
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2.6.2 Policy
• What may be bought
• Who is allowed to buy
• What procedures must be followed for
buying
• Who is allowed access
• What circumstances apply
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Activity 9
• Imagine you are starting up a new business. Decide
what type of business it is going to be. Make a list of
all of the things you think you will need in just the
office on the day you open your doors (don’t worry
about the actual things you need to make whatever
you are going to make). Make a list of all of the
things you think you are going to have to do and who
you will assign the duties to. Think about how much
time each will take and try to estimate how many
people you will need
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3. ARRANGE BUSINESS
FINANCIAL SYSTEMS
•At the end of this you will:
• Be able to identify the various bank systems and
types of bank accounts for a small business
• Know how to choose the most suitable bank
system and bank account for specific venture
• Know about establishing a code of conduct for the
business, including ethical procedures, fair
treatment for internal and external clients
• Have learned how to investigate, establish and
apply financial systems to eliminate fraud, ensure
sufficient control of money, screening for debtors,
eliminate bad debts, manage creditors, manage
cash flow and budget.
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3.1 Identify the various bank
systems and types of bank accounts
for a small business
• Banking systems
• Banking services
• Bank accounts
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3.1.1 Banking services
• Security
• Making payments
• Borrowing
• Investment or savings
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3.1.2 Bank accounts
• Cheque accounts
• Debit cards
• Internet transfers
• Cell phone banking
• Savings accounts
• Transmission accounts
• Fixed deposits
• Call accounts
• Credit card accounts
• Loan accounts
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3.2 Choose the most suitable bank
system and bank account for a
specific venture
• Security
• Liquidity
• Convenience
• Credit
• Investment or savings
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Activity 10
• Pick three small business you know about (they
should be small enough for you to visit and
someone in your group should know the owner
well enough for you to be able to go as some
personal questions). Make list of what types of
bank accounts and services you think they are
using. Then go and ask them. See how far you
are right or wrong and where you are wrong,
see if the owner is willing to tell you why he or
she made a different choice.
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3.3 Establish a code of
conduct for business
• Ethics
• Why are ethics important in business?
• Fair treatment
• Developing a code of conduct
• Developing a code of ethics
• Codes of conduct
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3.3.1 Ethics
• What are ethics?
– Ethics is about doing the right thing
• without having to be told
• without there being a law that says you must
• not because you are afraid of being caught out
– because it is the right thing to do
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3.3.2 Why are ethics
important in business
• Why are ethics important in business?
• Have you heard of the following
companies?
– Enron
– Lehmann brothers
– WorldCom
– Masterbond
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3.3.2 Fair treatment
• Being trustful
• Keeping an open mind
• Meeting obligations
• Having clear documents
• Community involved
• Maintaining control
• Being respectful
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Activity 11
• If you rated yourself on a scale of 1-10 for
each on the items on the previous slide, how
would you score on the treatment of others?
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Developing a code of conduct
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Activity 12
• You are tired of being told by your
educational institution what you should
wear. Draw up a code of conduct that will
ensure that people wear what you think they
should wear. Include in it steps you will take
if they don’t comply.
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3.3.5 Developing a code of ethics
• What will be the purpose of your new code?
• Is your new document intended to guide people or to set out
requirements?
• A code of ethics should be tailored to the needs and values of
your organisation
• Many ethics codes have two components. First, a section that
outlines ideals the organisation hopes to live up to. Second, a list
of rules or principles which members of the organisation will be
expected to adhere to
• Will your new ethics document include some sort of
enforcement? If so, what kind?
• How will your new code be implemented? How will you tell
people about it, both inside and outside of your organisation?
How will you make sure that the values you set down in your
code actually get taken into account in all your other policies
and procedures
• How / when will your code be reviewed / revised?
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3.3.5 Developing a code of
ethics
1. Identify the desired codes of behaviour for your
business
2. Think about what values lead to this and put them
into your code of ethics
3. Select what values you want to encourage so that
your can include them in your code of ethics
4. Compose your code of ethics
5. Talk to your employees, getting input from as
many as possible
6. Announce and distribute the new code of ethics
7. Update the code at least once a year
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Activity 13
• What ethical values do you think are
important for the following types of
business?
– Small loans provider
– Safety gear shop
– An architects firm
– Your municipality
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3.3.6 Codes of conduct
• The process is the same as for the code of
ethics
• Provides the substance to the code of ethics,
by stating what is acceptable and what is
not acceptable
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Activity 14
• Using steps for creating a code of ethics,
write down the steps needed for creating a
code of conduct
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Activity 15
• Pick one of the ethical values you identified
for each of the business types in the previous
group activity and draw up a code of
conduct that would emphasise that value.
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3.4 Investigate, establish and
apply financial systems
• Eliminate fraud
• Ensure sufficient control of money
• Screening debtors
• Eliminate bad debts
• Managing credit and creditors
• Managing cash flow
• Budgeting
• Setting up financial systems
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3.4.1 Eliminating fraud
• Keep duties separate
• Get your bank statements delivered to you
personally
• Guard your cheques closely
• Sign every cheque personally
• Watch your incoming cash and cheques closely
• Make your bookkeeper take a holiday
• Have your books audited regularly
• Make sure you understand your books
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3.4.2 Ensure sufficient control
of money
• Don’t allow cash in the workplace
• Make workers responsible for cash issued
to them
• Keep duties separate
• Close up the books every day before people
leave work
• Be absolutely strict
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Activity 16
• Create a check list that you can use on a
daily and weekly basis to remind everyone
in your financial office of what they should
not be forgetting to eliminate fraud in you
business.
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3.4.3 Screening debtors
• Credit bureaux
• Personal references
• Asking for full relevant information
• SARS
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3.4.4 Eliminate bad debts
• Choose the right customers
– Obtain credit references on potential customers
– Avoid doing business with companies with poor
credit ratings
– Ensure that the prospective customer knows
your payment terms from the outset
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3.4.4 Eliminate bad debts
• Have a debt collection policy
– Send out accounts as early as possible;
– 15 days later, telephone the customer. Thank them for their
business and ask if they are satisfied…?
– If no payment has been received after 31 days, send a
reminder and call the customer to inform them that you are
starting with collection efforts.
– Telephone the customer every two or three days. BAD
DEBTORS RELY ON CREDITORS BEING
EMBARRASSED TO CALL!
– If there is a payment problem, arrange a new settlement date
by telephone. Confirm this date in writing and state clearly
this is the last chance before you go to a debt collection
agency, a lawyer or the small claims court
– If the debt is still due after this, keep your word and take
action.
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3.4.4 Eliminate bad debts
• Rotate the debt collections staff
• Make use of payment plans
• Chase up repeat offenders
• Use a debt collection agency
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Activity 17
• Draw up a list of questions you would ask
someone if they were asking you to allow
them to buy on credit. How would these
questions change if the amount of credit
being asked for was very big or just
medium?
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3.4.5 Managing credit and
creditors
• Consequences of not being able to pay your debts:
– SARS has a reputation for not tolerating unnecessary delays in tax
payments. Paying VAT late, or making any mistakes in your VAT
return, can end up being costly because SARS automatically
charges you more for paying late.
– Hire-purchase companies can repossess the equipment;
– Your landlord could evict you at short notice. And even if not he
or she could have the right to seize goods, without going to court.
– The municipality can sue you;
– The Municipality, TELKOM etc. can cut off your telephones,
electricity, water or gas.
– The bank can demand repayment of an overdraft at any time. So
before your make extensive use of an overdraft, ask about other
kinds of finance such as bank loans, leasing, hire-purchase;
– Suppliers can refuse to continue supplying you.
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3.4.5 Managing credit and
creditors
• When entering into a credit agreement, consider the
following:
– Don’t put all your eggs in one basket
– Involve your suppliers in your business
– Don’t be afraid to ask for something in return for giving
suppliers what they want
– Check whether other suppliers would offer better terms
– Have a policy on payment so sure your suppliers know what
to expect
– Allow for some give and take is the name, don’t be greedy!
– Make an effort to let your suppliers understand the
importance of having you as a customer, so they support you
in the future
– Pay promptly
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3.4.5 Managing credit and
creditors
• When entering into a credit agreement, consider the
following:
– If you need extra credit, show the suppliers what they get in
return
– Review your terms regularly
– Make sure that your financial department is following
YOUR policy and is not ‘doing their own thing’
– Negotiate clear, written agreements at the beginning of a
business relationship. Then stick to them
– Keep creditors informed, to build up their trust in you.
Otherwise small problems can escalate into large ones
– Find out who the real decision-makers are at your bank as
well as you suppliers
– Build up a track record, so creditors trust you
– Give advanced warning to creditors of any cash shortages
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– Keep informed from hlayiso.com
about developments at your suppliers
3.4.5 Managing credit and
creditors
• Steps to take if you are in trouble
– Keep everyone informed, to avoid any panic at their end.
– Remember that your supplier has rights to be paid and to charge
interest on late payments.
– Supply the bank with regular management accounts. Be proactive,
rather than waiting to be asked for the information.
– Be able to show that the cash shortage is only temporary.
– Negotiate for extended credit with your suppliers.
– Give reasons – not excuses! – if the problem is only temporary
– Negotiate for part-payment of several creditors, rather than
paying one and ignoring the rest
– It might sound odd at this time but think about changing how you
borrow, for example converting an overloaded overdraft into a
long term loan;
– And lastly, if you receive legal demands, immediately speak to
your lawyer!
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Activity 18
• Imagine you have a business and some big
machine just broke. You have to replace it
or stop doing business. It costs more than
what you have available to spend and you
also have to pay a number of bills. How
would you solve this problem?
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3.4.6 Managing cash flow
• What is cash?
– Bank overdraft
– Bank loans
– Mortgaging your property
– Credit cards
– Buying on credit
– Borrowing from friends and family
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3.4.6 Managing cash flow
• What is cash needed for?
Regular Random
Day to day, month to Salaries and wages VAT
month or annually Rent Materials
Bond payments Bonuses
Single Events n/a Machinery
Loan repayments
Equipment
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Activity 19
• Do just as said in the previous paragraph,
sit down and make a list of everything you
have spent money on in the last month and
place it in the proper place in the table.
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3.4.6 Managing cash flow
• What does cash come from?
Regular Random
Day to day, month to Rent VAT
month or annually Subscriptions Materials
Bonuses
Single Events n/a Loans
Selling property
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Activity 20
• Do just the same as in the previous activity
but with all the possible sources of income
you can think of in the coming year.
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3.4.6 Managing cash flow
• Managing cash coming in
– Invoice customers as quickly as possible.
– Take immediate action when a customer starts
looking bad.
– Reward customers for making early payment by
offering a discount.
– Charge interest on customers that are seriously
late.
– Screen customers before extending credit.
– Accept credit cards for payment.
– Issue monthly statements to remind customers of
amounts owed.
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3.4.6 Managing cash flow
• Payroll
• Purchasing
• Stock
• Insurance
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Managing your cash flow
• Prepare a cash flow budget
• Compare your actual cash situation against your
budgeted expenditure
• Early signs of cash flow problems
– Cash balances are low compared to he same time last
year
– Stock is not moving
– Your payments to creditors are being made later and
later
– Banks are requesting financial statements
– Major purchases have to be postponed
– You have become very cautious about spending money
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Activity 21
• The table on the next slide shows a typical
example for a 6 month cash flow plan for a
small business
• Complete the table then do a similar table
for your next six months
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Jan Feb Mar Apr May Jun
Expenses
Wages R 110 000 R 110 000 R 110 000 R 110 000 R 110 000 R 110 000
Rent R 15 000 R 15 000 R 15 000 R 15 000 R 15 000 R 15 000
Car payment R 3 320 R 3 320 R 3 320 R 3 320 R 3 320 R 3 320
Municipality R1250 R1250 R1250 R1250 R1250 R1250
Materials R 23 000 R 34 500 R 80 500 R 138 000 R 138 000 R 138 000
Machinery R 140 000
Total R R R R R R
Income
Cash sales R 15 000 R 59 000 R 23 000 R 25 000 R 12 000 R 15 000
Debtors R 214 000 R 170 000 R 206 000 R 204 000 R 217 000 R 214 000
Total income R R R R R R
beginning. R80000 R R R R R
Expense (-) -R 152 870 -R 164 370 -R 350 370 -R 267 870 -R 267 870 -R 267 870
Income (+) R Bi oWinlbsdea fr ann ry i 9 R 229 000 R 229 000
Total available at R R R R R R
end
Activity 22
• What do you think the owner of this
business should change in the plan to avoid
the problem in July?
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3.4.7 Budgeting
• A good budget helps your in the following
ways:
– Manage your money effectively
– Allocate appropriate resources to projects
– Monitor performance
– Plan for the future
– Improve decision making
– Meet your objectives
– Increase staff motivation
– Identify problems before they occur
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3.4.8 Setting up financial
systems
• Decide:
– What must be done
– Why it must be done
– Who must do it
– When it must be done
– How it must be done
• Write everything down
• Get everyone to follow instructions
• Get feedback and revise the operating system
• Check that the system is being followed
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4. IDENTIFY THE RISKS ASSOCIATED
WITH THE SPECIFIC BUSINESS
•At the end of this outcome you will:
• Know how to identify and evaluate risks associated
with internal finances, safety and security, stock and
other business assets
• Be able to explain how to establish financial security
systems, emergency procedures and reduce risks to
ensure the safety of all people in the business and
security of equipment
• Be able to investigate insurance needs for a specific
venture
• Understand how to choose the most suitable insurance
for aDownloaded from hlayiso.com
specific venture
4.1 Identify and evaluate risks
• Strategic risks
• Compliance risks
• Financial risks
• Operational risks
• Environmental risks
• Employee risks
• Political and economic risks
• Health and safety risks
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Activity 23
• Read up in the Sunday papers about a big
industry. Also choose a small business you
know about. What type of risks do you
think each will need to manage. Are there
any differences and what makes you say so?
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4.2 Establish financial
security systems
• Financial security systems
• Stock people and other assets
• Security
• Safety and emergency procedures
• Setting up operating systems
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4.2.3 Security
• Avoiding crime
– Educate staff about crime reduction strategies
– Install adequate lighting, security and alarm
systems
– Provide individual electronic alarms to alert
others of an incident in progress
– Have regular monitoring systems in place, such
as stock takes
– Keep accounts updated regularly so errors and
crimes can be identified quickly
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4.2.3 Security
• Reducing theft
– Encourage staff to watch customers and have someone
monitor display counters, particularly where there are small,
high-priced items
– Watch for thieves working in pairs
– Provide good customer service
– Make sure merchandise isn't left lying around
– Maintain well-lit areas throughout the place of business
– Consider installing closed-circuit television and/or one-way
glass
– Remove keys from show cases
– Close the cash register between transactions
– Keep aisles neat and tidy
– Control the number of items taken into fitting rooms
– Instruct Downloaded
staff how to report possible
from shop stealing
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4.2.3 Security
• Detection
– Signs of nervousness and eye movement as a thief
looks for opportunities
– Loose-fitting clothes, large shopping bags,
newspapers, prams and umbrellas as they can hide
stolen goods
– People spending an unusually long time in the shop
may be waiting for the right opportunity
– Thieves switching tags to lower the price
– Attempts to distract you from their hands as hands
do the stealing
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4.2.3 Security
• Apprehending a thief
– Avoid directly or indirectly
accusing a customer of stealing.
If you are wrong, you could be
open to litigation.
– Develop a policy with a lawyer
about dealing with suspected
thieves, taking into account any
legal consequences.
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4.2.4 Safety and emergency
procedures
• Prevention
• Emergency procedures
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4.2.5 Setting up operating
systems
• Decide
– What must be done;
– Why it must be done;
– Who must do it;
– When it must be done;
– How it must be done.
• Write everything down.
• Follow the instructions.
• Get feedback and to revise
• Keep on checking that the system is being followed.
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Activity 24
• Write a procedure for checking that all the
fire equipment in your business is checked
regularly. Particularly, set down what will
happen if the procedure is not obeyed.
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4.3 Choose the most suitable
insurance for a specific venture
• What is insurance?
• When should you insure?
• Business insurance
• Home business insurance
• Liability and professional indemnity cover
• Protect people with insurance
• Deciding what insurance you need
• Getting insurance
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4.3.1 What is insurance
• Two factors that need to be considered are:
– What are the consequences of not being insured
when the event happens (Severity – this is
usually expressed as the cost of making good
the damage
– What are the chances of it happening
(Probability)
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4.3.2 When should you insure
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4.3.3 Business insurance
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4.3.4 Reducing your risks and
premiums
• Some means of reducing risks (and as a
consequence, your insurance premiums)
include:
– Adding locks, video surveillance, alarms and
security guards
– Implementing and observing strict occupational
health and safety standards
– Preparing business contingency plans and
providing copies to the insurance company
– Having quality management systems to reduce the
risks in your business
– Agreeing to pay a larger excess for each claim
– Not claiming for small incidents
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4.3.5 Home business
insurance
• Home insurance may well not cover the
following:
– Public liability for customers visiting your
home
– Replacement of business equipment
– Replacement of stock damaged or lost
– Damage or loss of goods being transported
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4.3.6 Liability and
professional indemnity cover
• Public liability insurance
• Product liability insurance
• Professional indemnity insurance
• Director’s and officer’s insurance
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4.3.7 Protect people with
insurance
• Small businesses might want to ensure
against critical staff absenteeism
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4.3.9 Getting insurance
• Directly from the insurance company
• Using a broker
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Activity 25
• Think of three items that a business such as
a manufacturer of clothing would need to
use. Think of three things that could
happen. Do you think the business should
take out insurance for them? What will the
consequences be if they don’t insure and the
event actually happens? what should they
do next time?
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