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NATIONAL
SENIOR CERTIFICATE
GRADE 11
BUSINESS STUDIES P1
EXEMPLAR NOVEMBER 2019
MARKS: 150
TIME: 2 hours
This question paper consists of 9 pages.
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Business Studies Grade 11 P1 National November 2019 QP (Eng)
Grade 11 Business Studies Paper 1 question paper from the National November 2019 (English), 9 pages. Read online or download the free PDF.
Business Studies · Grade 11 · National November · 2019 · English. Question paper, 9 pages. Read online or download the PDF.
- Subject
- Business Studies
- Grade
- Grade 11
- Language
- English
- Document type
- Question paper
- Year
- 2019
- Exam period
- National November
- Paper
- 1
- Curriculum
- CAPS
- Pages
- 9
- File size
- 643.6 KB
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This exam
National November 2019
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Business Studies/P1 2 DBE/November 2019
CAPS – Grade 11 Exemplar
INSTRUCTIONS AND INFORMATION
Read the following instructions carefully before answering the questions.
1. This question paper consists of THREE sections and covers TWO main topics.
SECTION A: COMPULSORY
SECTION B: Consists of THREE questions.
Answer any TWO of the three questions in this section.
SECTION C: Consists of TWO questions.
Answer ONE of the two questions in this section.
2. Read the instructions for each question carefully and take particular note of
what is required.
3. Number the answers correctly according to the numbering system used in this
question paper. NO marks will be awarded for answers that are numbered
incorrectly.
4. Except where other instructions are given, answers must be written in full
sentences.
5. Use the mark allocation and nature of each question to determine the length
and depth of an answer.
6. Use the table below as a guide for mark and time allocation when answering
each question.
SECTION QUESTION MARKS TIME
(minutes)
A: Objective-type questions 1 30 20
COMPULSORY
B: THREE direct/indirect- 2 40 35
type questions 3 40 35
CHOICE: 4 40 35
Answer any TWO.
C: TWO essay-type questions 5 40 30
CHOICE: 6 40 30
Answer any ONE.
TOTAL 150 120
7. Begin the answer to EACH question on a NEW page, e.g. QUESTION 1 –
new page, QUESTION 2 – new page, etc.
8. You may use a non-programmable calculator.
9. Write neatly and legibly.
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Business Studies/P1 3 DBE/November 2019
CAPS – Grade 11 Exemplar
SECTION A (COMPULSORY)
QUESTION 1
1.1 Various options are provided as possible answers to the following questions.
Choose the answer and write only the letter (A–D) next to the question
numbers (1.1.1 to 1.1.5) in the ANSWER BOOK, e.g. 1.1.6 D.
1.1.1 The … Act requires that the human resources function must
promote equal opportunities and fair treatment in the workplace.
A Labour Relations
B Employment Equity
C Basic Conditions of Employment
D Compensation for Occupational Injuries and Diseases
1.1.2 Teko Quick Cash grants small loans to clients who cannot obtain
credit from the bank. This is a challenge of the … environment.
A primary
B market
C macro
D micro
1.1.3 Johnny Furniture Ltd bought the controlling shares of Andries
Manufacturers. This refers to …
A a merger.
B a takeover.
C an alliance.
D information management.
1.1.4 Timmy Manufacturers used the … production system when they
first produced tables before producing chairs.
A batch
B job
C mass
D single
1.1.5 Sizwe Enterprises used ... when they gave away free samples of
the new hand lotion they are introducing.
A direct selling
B personal selling
C sales promotion
D joint promotion (5 x 2) (10)
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Business Studies/P1 4 DBE/November 2019
CAPS – Grade 11 Exemplar
1.2 Complete the following statements by using the word(s) in the list below.
Write only the word(s) next to the question numbers (1.2.1 to 1.2.5) in the
ANSWER BOOK.
selection; trademark; recruitment; Labour Relations, gross;
patent; net; psychographics; demographics: Skills Development
1.2.1 Easy Bank used the … procedure when they evaluated applicants'
curricula vitae (CVs) against predetermined standards.
1.2.2 Mohammed Distributors have complied with the … Act by
appointing service providers to train their employees.
1.2.3 Zabalaza Gold Mine registered ZG as their symbol to differentiate
their product from others manufacturers' products. This is known
as a …
1.2.4 Tammy Designers studied the attitudes and tastes of their target
market. This is an example of …
1.2.5 Michael received his … salary after all the deductions had been
made. (5 x 2) (10)
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Business Studies/P1 5 DBE/November 2019
CAPS – Grade 11 Exemplar
1.3 Choose a description from COLUMN B that matches a term in COLUMN A.
Write only the letter (A–J) next to the question numbers (1.3.1 to 1.3.5) in the
ANSWER BOOK, e.g. 1.3.6 K.
COLUMN A COLUMN B
1.3.1 Copyright A taxes placed on goods brought into the
country
1.3.2 Strategic alliance
agreement B it includes words and symbols that are
legally registered by manufacturers to
1.3.3 Variable cost distinguish their products
1.3.4 Tariffs C system that produces a variety of almost
similar goods in quantities
1.3.5 Jobbing
D tax relief to encourage the export of
goods to other countries
E agreement between businesses leading
to mutual benefits
F costs that remain constant irrespective of
number of items produced
G exclusive legal right given to the
originator to print, publish, perform or
record
H agreement between companies to join
forces to overcome competition in the
market
I systems where each product is made
according to the exact specifications of
the customer
J costs change according to the number of
products produced
(5 x 2) (10)
TOTAL SECTION A: 30
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Business Studies/P1 6 DBE/November 2019
CAPS – Grade 11 Exemplar
SECTION B
Answer ANY TWO questions in this section.
NOTE: Clearly indicate the QUESTION NUMBER of each question that you choose.
The answer to EACH question must start on a NEW page, e.g.
QUESTION 2 on a new page, QUESTION 3 on a NEW page.
QUESTION 2: BUSINESS ENVIRONMENT
2.1 Give FIVE examples of contemporary legislation that may affect business
operations. (5)
2.2 Discuss THREE types of lobbying that businesses can use to adapt to the
challenges of the business environment. (9)
2.3 Read the scenario below and answer the questions that follow.
VASHNIE FASHION DESIGNERS (VFD)
Vashnie Fashion Designers employ fashion designers who are always late for
work despite several warnings. The government has increased import tariffs,
making it difficult for VFD to continue importing designer clothing from China.
VFD purchase their raw materials from Ditebogo Clothing Manufacturers who
are usually out of stock.
Use the table below as a guide to answer the following questions.
CHALLENGE BUSINESS EXTENT OF CONTROL
ENVIRONMENT
(2.3.1) (2.3.2) (2.3.3)
(a)
(b)
(c)
2.3.1 Quote THREE challenges faced by VFD in the scenario above. (3)
2.3.2 Classify EACH challenge according to the THREE business
environments. (6)
2.3.3 State the extent of control VFD has over EACH business
environment identified in QUESTION 2.3.2. (3)
2.4 Explain the benefits of businesses that are involved in the macro
environment. (8)
2.5 Advise businesses on the relationship between the primary, secondary and
tertiary sectors. (6)
[40]
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Business Studies/P1 7 DBE/November 2019
CAPS – Grade 11 Exemplar
QUESTION 3: BUSINESS OPERATIONS
3.1 Outline THREE aspects that must be included in the employment contract. (3)
3.2 Distinguish between piecemeal and time-related salary determination
systems. (4)
3.3 Read the scenario below and answer the questions that follow.
THOMAS FINANCIAL SERVICES (TFC)
Thomas Financial Services advertised a post for an accountant on the notice
board.
3.3.1 Identify the recruitment method used by TFS. Motivate your answer
by quoting from the scenario. (3)
3.3.2 Explain other recruitment steps/procedure that TFS should have
followed. (6)
3.3.3 Advise the management of TFS on any TWO roles of the
interviewer during the interview. (4)
3.4 CLEAR WATER BOTTLE MANUFACTURERS (CWBM)
Clear Water Bottle Manufactures specialise in the manufacturing of water
bottles. The total cost to produce 10 000 bottles of water is R40 000.
3.4.1 Calculate the production cost per bottle. (3)
3.4.2 Calculate the selling price per bottle if they want to make 40% profit
on cost price. (4)
3.5 Outline any THREE aspects that must be considered during production
planning. (3)
3.6 Discuss the requirements of a safe environment in the workplace. (4)
3.7 Recommend ways in which businesses can comply with the Occupational
Health and Safety Act, 1993 (Act 85 of 1993). (6)
[40]
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Business Studies/P1 8 DBE/November 2019
CAPS – Grade 11 Exemplar
QUESTION 4: MISCELLANEOUS TOPICS
BUSINESS ENVIRONMENTS
4.1 Outline the challenges of the micro environment. (8)
4.2 Read the scenario below and answer the questions that follow.
STEVEN MUSIC PRODUCTIONS (SMP)
Steven Music Productions is losing sales and income because of people who
illegally duplicate and distribute his music albums. This leads to job losses in
the music industry.
4.2.1 Identify the socio-economic issue applicable in the scenario above. (2)
4.2.2 Quote, from the scenario above, TWO negative impacts of the
socio-economic issue identified in QUESTION 4.2.1. (2)
4.2.3 Advise SMP on other negative impacts of the socio-economic issue
identified in QUESTION 4.2.1. (8)
BUSINESS OPERATIONS
4.3 Identify the marketing activities applied by Uniliva (Pty) Ltd in EACH scenario
below:
4.3.1 Uniliva (Pty) Ltd has hired a strongroom for safekeeping of their
products until the consumers need them.
4.3.2 Customers of Uniliva (Pty) Ltd are requested to complete the
questionnaires about new products they want to introduce.
4.3.3 Uniliva (Pty) Ltd uses different airlines to deliver supplies to the UK. (6)
4.4 Explain the purpose of induction. (6)
4.5 Advise the human resources manager on the implications of the Employment
Equity Act (EEA), 1998 (Act 55 of 1998) when making new appointments. (8)
[40]
TOTAL SECTION B: 80
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Business Studies/P1 9 DBE/November 2019
CAPS – Grade 11 Exemplar
SECTION C
Answer ONE question in this section.
NOTE: Clearly indicate the QUESTION NUMBER of the question chosen.
The answer to the question must start on a NEW page, e.g. QUESTION 5
on a NEW page or QUESTION 6 on a NEW page.
QUESTION 5: BUSINESS ENVIRONMENTS
The South African Constitution recognises the right of every worker to join a trade
union. Employer organisations and trade unions must enter into collective agreements
to avoid strikes and go-slows, as guided by the Labour Relations Act (LRA), 1995
(Act 66 of 1995).
Write an essay in which the following aspects are included:
Outline the reasons for the establishment of trade unions.
Describe the purpose of the Labour Relations Act.
Differentiate between a strike and a go-slow.
Advise businesses on the functions of trade unions. [40]
QUESTION 6: BUSINESS OPERATIONS
BEST PAINTS MANUFACTURERS (BPM)
Best Paints Manufacturers specialise in the manufacturing of high-quality paints for
their customers. BPM realise that good packaging and pricing techniques can attract
new customers and increase their market share. The management of BPM always
does research on different categories of consumer goods in order to satisfy the needs
of their clients.
As an expert of marketing policy instruments, write an essay on the following aspects:
Explain any TWO categories of consumer goods.
Explain the purpose of packaging.
Discuss any THREE forms of packaging.
Advise BPM on how customers can be attracted using the following pricing
strategies:
o Penetration pricing
o Price skimming
o Discount pricing
o Competitive pricing [40]
TOTAL SECTION C: 40
GRAND TOTAL: 150
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